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  • Product Marketing

Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Health Impacts of Chemicals in Consumer Products

    Skills you'll gain: Hazard Analysis, Environment Health And Safety, Health Assessment, Safety Standards, Health And Safety Standards, Chemistry, Risk Analysis, Sustainable Engineering, Pollution Prevention, Analytical Chemistry, Personal Care, Epidemiology, Product Lifecycle Management, Environmental Regulations, Environmental Science, Child Health

    5
    Rating, 5 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    F

    Fundação Instituto de Administração

    Executivo de Vendas, Vendas Consultivas e Prospecção

    Skills you'll gain: Sales Strategy, Sales Management, Consultative Selling, Sales Process, Selling Techniques, Sales, Sales Development, Customer Relationship Management, Consultative Approaches, Solution Selling, Prospecting and Qualification, Customer Relationship Building, Customer Acquisition Management, Value Propositions, Needs Assessment

    4.9
    Rating, 4.9 out of 5 stars
    ·
    45 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Columbia University

    Computational Methods in Pricing and Model Calibration

    Skills you'll gain: Regression Analysis, Derivatives, Financial Market, Statistical Methods, Market Data, Financial Modeling, Securities (Finance), Mathematical Modeling, Numerical Analysis, Equities, Model Optimization, Python Programming, Algorithms, Case Studies

    4.4
    Rating, 4.4 out of 5 stars
    ·
    44 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Introducción a la Ingeniería Gastronómica - ¡Ciencia en la Cocina!

    Skills you'll gain: Product Engineering, Process Engineering, Experimentation, Engineering, Materials science, Environment, Systems Of Measurement, Microarchitecture, Laboratory Experience, Thermal Management, Analytical Testing, Laboratory Research, Biochemistry, Chemistry, Innovation, Scientific Methods

    4.6
    Rating, 4.6 out of 5 stars
    ·
    85 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Create corporate Newsletters with Canva

    Skills you'll gain: Newsletters, Marketing Materials, Promotional Materials, Event Marketing, Target Audience, Email Marketing, Content Creation, Graphic Design, Analysis, Marketing Design, Marketing Communications, Digital Marketing

    4.1
    Rating, 4.1 out of 5 stars
    ·
    15 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    How to create presentations using Canva

    Skills you'll gain: Canva (Software), Multimedia, Visual Design, Graphical Tools, Graphic Design

    4.5
    Rating, 4.5 out of 5 stars
    ·
    225 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    استخدام كانفة لتصميم وإنشاء منتجات رقمية

    Skills you'll gain: Canva (Software), Color Matching, Color Theory, Sales, Design, Sales Strategy, Marketing Materials, Creative Design, Design Elements And Principles, Digital Design, Intellectual Property, Graphic and Visual Design Software, Design Software, Digital Assets, Asset Protection, Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Crea Videos para Redes Sociales con PicsArt

    Skills you'll gain: Marketing Budgets, Social Media Content, Photo/Video Production and Technology, Collaborative Software, Social Media Marketing, Content Creation, Video Editing, Social Media, Graphical Tools, Content Marketing, Marketing, Graphic and Visual Design Software, Graphic Design, Photo Editing

    3.9
    Rating, 3.9 out of 5 stars
    ·
    17 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Document Design

    Skills you'll gain: Adobe Acrobat, Document Management, Document Control, Workflow Management, Packaging and Labeling, Collaborative Software, Design Reviews, File Management, Client Services, Graphic Design, Digital Design, Version Control, Branding, Business Systems, Constructive Feedback

    4.7
    Rating, 4.7 out of 5 stars
    ·
    185 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Toronto

    GIS, Mapping, and Spatial Analysis Capstone

    Skills you'll gain: Spatial Data Analysis, Spatial Analysis, Geographic Information Systems, Geospatial Mapping, ArcGIS, Geospatial Information and Technology, GIS Software, Data Manipulation, Data Synthesis, Data Visualization, Data Compilation, Interactive Data Visualization, Data Processing, Data Wrangling, Data Mapping, Data Storytelling, Metadata Management, Data Integration, Graphic and Visual Design, Data Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    325 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Sapienza University of Rome

    Recovering the Humankind's Past and Saving the Universal Heritage

    Skills you'll gain: 3D Assets, Ancient History, 3D Modeling, Visualization (Computer Graphics), Public History, Digital Publishing, Scientific Methods, Data Sharing, Anthropology, Data Modeling, Cultural Diversity, Case Studies, Cultural Sensitivity, Liberal Arts, Research, Data Management, Data Collection, Semantic Web

    4.4
    Rating, 4.4 out of 5 stars
    ·
    310 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Desain UX Google

    Skills you'll gain: Wireframing, Adobe XD, Mockups, Storyboarding, Information Architecture, User Experience Design, Usability Testing, Usability, Graphic and Visual Design, Figma (Design Software), User Experience, Design Elements And Principles, Persona (User Experience), Interaction Design, User Interface and User Experience (UI/UX) Design, UI/UX Research, Design Reviews, Responsive Web Design, Presentations, User Story

    4.9
    Rating, 4.9 out of 5 stars
    ·
    508 reviews

    Beginner · Professional Certificate · 3 - 6 Months

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In summary, here are 10 of our most popular product marketing courses

  • Health Impacts of Chemicals in Consumer Products: University of Michigan
  • Executivo de Vendas, Vendas Consultivas e Prospecção: Fundação Instituto de Administração
  • Computational Methods in Pricing and Model Calibration: Columbia University
  • Introducción a la Ingeniería Gastronómica - ¡Ciencia en la Cocina!: Pontificia Universidad Católica de Chile
  • Create corporate Newsletters with Canva: Coursera
  • How to create presentations using Canva: Coursera
  • استخدام كانفة لتصميم وإنشاء منتجات رقمية: Coursera
  • Crea Videos para Redes Sociales con PicsArt: Coursera
  • Document Design: Adobe
  • GIS, Mapping, and Spatial Analysis Capstone: University of Toronto

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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