Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Arizona State University
Skills you'll gain: Recognizing Others, Empathy, Rapport Building, Relationship Building, Interpersonal Communications, Social Skills, Leadership, Compassion, Teamwork, Communication, Active Listening, Self-Awareness
Beginner · Course · 1 - 3 Months

Skills you'll gain: Campaign Management, LinkedIn, Social Media Campaigns, Advertising Campaigns, Digital Advertising, Online Advertising, Performance marketing, Paid media, Lead Generation, Billing, Bidding, Advertising, Event Marketing, Driving engagement, Account Management, Target Audience, Budgeting, Data Import/Export
Beginner · Course · 1 - 4 Weeks

Kennesaw State University
Skills you'll gain: Sales Process, Selling Techniques, Verbal Communication Skills, Sales, B2B Sales, Sales Strategy, Communication, Consumer Behaviour, Customer Relationship Building, Customer Analysis, Non-Verbal Communication, Target Audience
Beginner · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Sustainable Development, Social Justice, Sustainable Systems, Geographic Information Systems, Organizational Change, Sustainable Business, Environmental Policy, Environmental Regulations, Geospatial Mapping, Organizational Effectiveness, Culture Transformation, Sustainability Reporting, Spatial Data Analysis, Environmental Social And Corporate Governance (ESG), Environmental Issue, Strategic Leadership, Leadership, Collaboration, Financial Analysis, Critical Thinking
Beginner · Specialization · 3 - 6 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Environmental Issue, Solution Design, Sustainable Development, Design Thinking, Business Planning, Sustainable Business, Innovation, Product Development, Entrepreneurship, Economic Development, Needs Assessment, Business Development, Consumer Behaviour, Market Analysis, Market Research, Cultural Sensitivity
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Marketing Communications, Customer experience strategy (CX), Strategic Marketing, Marketing Management, Strategic Communication, Marketing, Performance Measurement, Consumer Behaviour, Communication Strategies
Beginner · Course · 1 - 4 Weeks

University of Geneva
Skills you'll gain: Visual Impairment Education, Disabilities, Diversity Awareness, Cultural Diversity, Adaptive Equipment, Workplace inclusivity, Social Skills, Activities of Daily Living (ADLs), Research, Child Development, Education Software and Technology
Beginner · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Customer Relationship Management, Customer Data Management, Big Data, Data Mining, Data-Driven Decision-Making, Predictive Analytics, Sales Management, Ggplot2, Data Visualization Software, Plot (Graphics), Data Modeling, R Programming, Customer Insights, Customer Acquisition Management, Analytics, Customer experience strategy (CX), Customer Retention, Data Manipulation, Applied Machine Learning, Machine Learning Algorithms
Beginner · Specialization · 1 - 3 Months
Dartmouth College
Skills you'll gain: Neurology, Creativity, Anatomy, Critical Thinking, Culture, Mindfulness, Liberal Arts, Physiology, Research, Psychology, Social Sciences, Ethical Standards And Conduct, Human Learning, Anthropology, Biology, Sociology, Systems Thinking, Experimentation, Governance, Science and Research
Beginner · Specialization · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Tidyverse (R Package), Rmarkdown, R Programming, Ggplot2, Data Import/Export, Data Visualization, Data Manipulation, Data Visualization Software, Data Analysis, Data Science, Data Storytelling, Statistical Analysis, Relational Databases, Data Cleansing, Data Transformation, Statistical Programming, Data Integration, Software Installation, Programming Principles, Communication
Beginner · Specialization · 1 - 3 Months

The University of Edinburgh
Skills you'll gain: Discussion Facilitation, Environmental Issue, Sustainable Development, Research, Climate Change Adaptation, Community Organizing, Cultural Responsiveness, Sustainability Standards, Student Engagement, Environmental Policy, Climate Change Mitigation, Community Development, Advocacy, Creativity, Education and Training, International Relations, Social Justice
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Design Thinking, Innovation, New Product Development, Product Development, Customer Insights, Service Design, Customer experience strategy (CX), Customer Analysis, User Feedback, Consumer Behaviour, Market Research, Business Strategies, Customer Relationship Management, Case Studies
Beginner · Course · 1 - 4 Weeks