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  • Product Marketing

Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.


Popular Product Marketing Courses and Certifications


  • C

    Coursera

    Design engaging Stories for Instagram and Facebook in Easil

    Skills you'll gain: Instagram, Social Media Content, Facebook, Marketing Design, Social Media Marketing, Animations, Digital Design, Graphic Design, Graphics Software, Design Elements And Principles, User Accounts

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    The Role of the CEO in Navigating GenAI

    Skills you'll gain: Generative AI, Large Language Modeling, Business Leadership, AI Enablement, AI Product Strategy, Communication, Strategic Leadership, Prompt Engineering, Business Transformation, Strategic Decision-Making, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    139 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Leadership for the future

    Skills you'll gain: Culture Transformation, Business Transformation, Employee Engagement, Delegation Skills, Stakeholder Communications, Corporate Communications, Process Management, Business Communication, Strategic Communication, Internal Communications, Professional Development, Mentorship, Leadership, Lifelong Learning, Organizational Change, Communication, Digital Transformation, Drive Engagement, Influencing, Team Leadership

    4.8
    Rating, 4.8 out of 5 stars
    ·
    289 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free
    Free
    A

    Amazon Web Services

    Introduction to Generative AI - Art of the Possible

    Skills you'll gain: Generative AI, AI Product Strategy, AI Enablement, Strategic Thinking, Machine Learning Methods

    4.5
    Rating, 4.5 out of 5 stars
    ·
    138 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Anthropometry, Biomechanics, and Motor Skills in User Design

    Skills you'll gain: Human Factors, Human Factors Engineering, Control Systems, Sports Medicine, Human Musculoskeletal System, Mechanics, Human Centered Design, Product Design, Injury Prevention, Rehabilitation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    13 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Advancing Women in Tech

    Building Products at Global Scale

    Skills you'll gain: Software Architecture, Systems Design, Technical Management, API Design, Technical Product Management, Engineering Management, Program Management, Microservices, Cross-Functional Collaboration, Team Performance Management, Leadership and Management, Service Oriented Architecture, Amazon Web Services

    4.5
    Rating, 4.5 out of 5 stars
    ·
    16 reviews

    Mixed · Course · 1 - 4 Weeks

  • M

    Meta

    Gerenciamento de mídias sociais

    Skills you'll gain: Social Media Content, Social Media Management, Social Media, Content Creation, Social Media Marketing, Content Performance Analysis, Social Media Strategy, Social Media Campaigns, Content Management, Instagram, Drive Engagement, Digital Media Strategy, Content Strategy, Facebook, Brand Management, Customer Engagement

    4.9
    Rating, 4.9 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    3D Printing Capstone

    Skills you'll gain: 3D Modeling, Product Design, Design Thinking, Innovation, Manufacturing Processes, Computer-Aided Design, Prototyping, Product Development, Social Impact, Materials science

    4.4
    Rating, 4.4 out of 5 stars
    ·
    35 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Project Development in Python

    Skills you'll gain: Devops Tools, DevOps, Agile Methodology, Application Deployment, Docker (Software), Agile Project Management, Project Management, Technical Communication, Needs Assessment, Prometheus (Software), Business Requirements, Jira (Software), Python Programming, Natural Language Processing, Collaboration, Communication, Professional Networking, Interviewing Skills

    4.6
    Rating, 4.6 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Notion for Beginners: Master the Core Features

    Skills you'll gain: Information Architecture, No-Code Development, Organizational Skills, Content Management, Document Management, Productivity, File Management, Collaboration, User Accounts, Databases

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    IPO Process and Market Valuation Strategies

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Financial Analysis, Income Statement, Business Valuation, Investment Banking, Balance Sheet, Capital Markets, Fundraising, Equities, Underwriting, Financial Modeling, Securities (Finance), Entrepreneurial Finance, Financial Forecasting, Go To Market Strategy, Financial Market, Corporate Finance, Market Dynamics, Market Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    27 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Minnesota

    Desarrollo de software Agile

    Skills you'll gain: User Story, Agile Software Development, Agile Methodology, Scrum (Software Development), Sprint Retrospectives, Software Development Methodologies, Sprint Planning, Software Engineering, Kanban Principles, Continuous Integration, Test Driven Development (TDD)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    103 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular product marketing courses

  • Design engaging Stories for Instagram and Facebook in Easil: Coursera
  • The Role of the CEO in Navigating GenAI: Coursera
  • Leadership for the future: Fundação Instituto de Administração
  • Introduction to Generative AI - Art of the Possible: Amazon Web Services
  • Anthropometry, Biomechanics, and Motor Skills in User Design: Arizona State University
  • Building Products at Global Scale: Advancing Women in Tech
  • Gerenciamento de mídias sociais: Meta
  • 3D Printing Capstone: University of Illinois Urbana-Champaign
  • Project Development in Python: Microsoft
  • Notion for Beginners: Master the Core Features: Skillshare

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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Arts and Humanities
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