Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Coursera
Skills you'll gain: Content Scheduling, Social Media Management, Social Media Content, Social Media, Social Media Marketing, Marketing Automation, Automation, Account Management, Advertising, Marketing, Branding
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Adobe Firefly, Visual Storytelling, Adobe Photoshop, Photo Editing, AI powered creativity, Adobe Creative Cloud, Image Quality, Color Theory, Generative AI, AI Workflows, Editing, Graphics Software, Graphic and Visual Design, Creative Design, Design Software, Storytelling, Design, Creative Thinking, Creativity, Portfolio Management
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Blogs, Search Engine Optimization, Content Optimization, Driving engagement, Web Content, Content Creation, Content Marketing, Prompt Engineering, Generative AI, Business Marketing
Beginner · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Microsoft Power Platform, Power BI, Microsoft Power Automate/Flow, Data Visualization, Interactive Data Visualization, No-Code Development, Workflow Management, Business Process Automation, Dashboard Creation, Business Intelligence, Generative AI Agents, Data Analysis, Application Development, Automation, Business Process, Data Modeling, Data Integration
Beginner · Course · 1 - 3 Months

Shanghai Jiao Tong University
Skills you'll gain: Human Factors, Consumer Behaviour, Organizational Leadership, Psychological Evaluations, Leadership Studies, Leadership and Management, Psychology, Marketing Psychology, Mental Health, Professional Development, Mental and Behavioral Health, Marketing, Leadership, Criminal Investigation and Forensics, Workforce Development, Personal Attributes, Human Development, Social Sciences, Decision Making
Mixed · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Entrepreneurship, Innovation, Market Opportunities, New Business Development, Business Strategy, Ideation, Initiative and Leadership, Competitive Analysis, Market Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Ethics, AI Personalization, Sales Process, Sales Presentation, Customer Engagement, Customer experience improvement, Customer Relationship Management (CRM) Software, Customer Retention, Prompt Engineering, Microsoft Copilot, Customer Analysis, Customer Relationship Management, Sales Strategy, Law, Regulation, and Compliance, Workflow Management, Sales, Responsible AI, Sales Presentations, Email Automation, Calendar Management
Advanced · Professional Certificate · 3 - 6 Months

Alfaisal University | KLD
Skills you'll gain: Event Management, Events and Conferences, Event Planning, Event Marketing, Advertising, Safety and Security, Cost Management, Security Management, Advertising Campaigns, Promotional Strategies, Budget Management, Expense Management, Program Evaluation, Human Resources Management and Planning, Human Resources, Budgeting, Return On Investment, Communication Strategies
Beginner · Course · 1 - 3 Months

University of Colorado System
Skills you'll gain: Sustainable Business, Corporate Sustainability, Sustainable Development, Organizational Change, Sustainable Systems, Performance Improvement, Change Management, Financial Analysis, Systems Thinking, Proposal Development, Cost Benefit Analysis, Business Economics, Capital Budgeting, Environmental Issue, Economics, Stakeholder Engagement, Benchmarking, Environmental Regulations, Cash Flows, Packaging and Labeling
Beginner · Course · 1 - 3 Months

Skills you'll gain: Google Analytics, Marketing Analytics, Data-Driven Marketing, Web Analytics, Marketing Effectiveness, Campaign Management, Marketing Strategies, Analytics, Target Audience, Trend Analysis, Strategic Marketing, Digital Marketing, Performance Reporting, Performance Analysis, Business Reporting, Time Series Analysis and Forecasting
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Cyber Security Policies, Information Systems Security, Human Factors (Security), Computer Security, Network Security, Cybersecurity, Security Awareness, Vulnerability, Threat Modeling, Policy Analysis, Political Sciences, Security Controls, Public Policies, Public Safety and National Security, Safety and Security, Human Factors, Authentications, Data Integrity, Usability, Software Testing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Microsoft Azure, Serverless Computing, Security Strategy, Network Security, Firewall, Cloud Applications, Cloud Management, Distributed Denial-Of-Service (DDoS) Attacks, Cloud Services, System Monitoring, Cloud Security, Cloud Deployment, Application Security, Internet Of Things, Software Development Tools, Artificial Intelligence, Key Management
Beginner · Course · 1 - 4 Weeks