• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Digital Analytics

Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.

Popular Digital Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    Forex - Trading Around the World

    Skills you'll gain: Financial Trading, International Finance, Financial Market, Securities Trading, Equities, Capital Markets, Securities (Finance), Market Data, Market Dynamics, Market Liquidity, Investments, Portfolio Risk, Profit and Loss (P&L) Management, Market Analysis, Order Management

    4.3
    Rating, 4.3 out of 5 stars
    ·
    247 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    London Business School

    Future Ready Company

    Skills you'll gain: Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainable Business, Digital Transformation, Resilience, Operational Risk, Leadership Development, Business Transformation, Business Continuity, Adaptability, Contingency Planning, Team Motivation, Corporate Strategy, AI Enablement, Artificial Intelligence and Machine Learning (AI/ML), Culture Transformation, Organizational Change, Leadership Studies, Business Leadership, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    247 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Infonomics I: Business Information Economics and Data Monetization

    Skills you'll gain: Big Data, Analytics, Network Model, Business Intelligence, Information Management, Data Analysis, Asset Management, Business Analytics, Advanced Analytics, Case Studies, Business Economics, Information Technology, Data Management, Intellectual Property, Innovation, Accounting

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    120 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    Earth Economics

    Skills you'll gain: Economics, Policy, and Social Studies, Economics, Economic Development, Socioeconomics, Sustainable Development, Policy Analysis, Financial Policy, Data Analysis, Tax, Environmental Issue, International Relations, Environment and Resource Management, International Finance, Investments, Policy Development, Data Literacy, Data Collection

    4.6
    Rating, 4.6 out of 5 stars
    ·
    90 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Data Science Beyond the Basics (ML+DS)

    Skills you'll gain: Generative AI, Model Evaluation, Supervised Learning, Generative Model Architectures, AWS SageMaker, Recurrent Neural Networks (RNNs), Unsupervised Learning, Data Preprocessing, Large Language Modeling, Time Series Analysis and Forecasting, LLM Application, Applied Machine Learning, Model Optimization, Deep Learning, A/B Testing, Python Programming, Machine Learning, Data Analysis, AWS CloudFormation, AI Personalization

    3.9
    Rating, 3.9 out of 5 stars
    ·
    42 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    AI Marketing Mastery

    Skills you'll gain: Google Gemini, Marketing Automation, ChatGPT, Marketing, Generative AI, Content Marketing, Business Marketing, Content Creation, Digital Content, Prompt Engineering, Branding, Social Media, Google Ads, Search Engine Optimization, Digital Assets, Facebook, Digital Advertising, Sales Pipelines, Productivity, Web Development

    3.6
    Rating, 3.6 out of 5 stars
    ·
    15 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    M

    Microsoft

    Microsoft Power Platform Fundamentals

    Skills you'll gain: Microsoft Power Platform, Power BI, Power Platform Architecture & Technical Design, Microsoft Power Automate/Flow, Microsoft 365, Workflow Management, Dashboard, Business Intelligence, Data Analysis, No-Code Development, Process Design, Business Workflow Analysis, Dashboard Creation, Application Development, Data Visualization, Application Design, Data Modeling, Business Process, Data Store, Generative AI Agents

    4.3
    Rating, 4.3 out of 5 stars
    ·
    162 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Multichannel Content Marketing

    Skills you'll gain: Personalized Campaigns, Data-Driven Marketing, Cross-Channel Marketing, Marketing Channel, Content Marketing, Marketing Analytics, Data Ethics, Campaign Management, Data-Driven Decision-Making, Marketing Strategies, Integrated Marketing Communications, Marketing Automation, MarTech, Content Development and Management, Content Strategy, Content Performance Analysis, Adobe Express, AI Personalization, Social Media, Market Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    101 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Meta

    Advanced MySQL Topics

    Skills you'll gain: MySQL, Stored Procedure, Database Management, SQL, Transaction Processing, Databases, Database Development, JSON, Relational Databases, Query Languages, Advanced Analytics, Performance Tuning, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    259 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University at Buffalo

    Data Analysis and Visualization

    Skills you'll gain: Data Storytelling, Statistical Process Controls, Data Analysis Software, Data Visualization, Data Presentation, Data Visualization Software, Data-Driven Decision-Making, Business Analytics, Tableau Software, Statistical Visualization, Data Literacy, Data Analysis, Process Capability, Minitab, Data Cleansing, Business Intelligence, Statistical Analysis, Data Quality, Analysis, Process Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    179 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    F

    Fundação Instituto de Administração

    Introdução ao Big Data

    Skills you'll gain: Big Data, Internet Of Things, Social Network Analysis, Text Mining, Apache Hadoop, Business Intelligence, Social Media Analytics, Unstructured Data, Analytics, Cloud Computing, Cloud Infrastructure, Data-Driven Marketing, Data Science, Fraud detection, Customer Retention, Marketing Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    323 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Python, Bash and SQL Essentials for Data Engineering

    Skills you'll gain: Pandas (Python Package), Bash (Scripting Language), Version Control, Jupyter, Linux Commands, Git (Version Control System), Shell Script, Linux, Web Scraping, Linux Administration, Data Manipulation, MySQL, Microservices, AWS SageMaker, SQL, JSON, Command-Line Interface, Python Programming, Big Data, Data Science

    4.5
    Rating, 4.5 out of 5 stars
    ·
    485 reviews

    Beginner · Specialization · 3 - 6 Months

1…210211212…676

In summary, here are 10 of our most popular digital analytics courses

  • Forex - Trading Around the World: Interactive Brokers
  • Future Ready Company: London Business School
  • Infonomics I: Business Information Economics and Data Monetization: University of Illinois Urbana-Champaign
  • Earth Economics: Erasmus University Rotterdam
  • Data Science Beyond the Basics (ML+DS): Coursera
  • AI Marketing Mastery: LearnKartS
  • Microsoft Power Platform Fundamentals: Microsoft
  • Multichannel Content Marketing: Adobe
  • Advanced MySQL Topics: Meta
  • Data Analysis and Visualization: University at Buffalo

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
Modeling (29)
Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok