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Customer Analytics Courses

Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.


Popular Customer Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Clinical Trials Analysis, Monitoring, and Presentation

    Skills you'll gain: Clinical Monitoring, Sample Size Determination, Clinical Trials, Clinical Research, Statistical Reporting, Sampling (Statistics), Statistical Analysis, Data Analysis, Statistical Methods, Patient Safety, Bayesian Statistics, Data Presentation, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    91 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Compare Stock Returns with Google Sheets

    Skills you'll gain: Risk Analysis, Portfolio Risk, Google Sheets, Financial Analysis, Risk Management, Quantitative Research, Spreadsheet Software, Statistical Analysis, Statistical Methods, Statistics, Market Data, Probability & Statistics, Descriptive Analytics

    4.3
    Rating, 4.3 out of 5 stars
    ·
    683 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Careers in Sustainability

    Skills you'll gain: Data Analysis, Sustainable Development, Spreadsheet Software, Professional Development, Marketing and Public Relations, Analysis, Data Presentation, Trend Analysis, Business Writing, Writing, Professionalism, Sustainable Business, Corporate Sustainability, Environmental Issue, Public Relations, Product Lifecycle Management, Presentations, Communication, Constructive Feedback

    4.5
    Rating, 4.5 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Introduction to SQL for BigQuery and Cloud SQL

    Skills you'll gain: SQL, Google Cloud Platform, Database Development, Database Management, Data Import/Export, Query Languages, Big Data, Data Warehousing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    117 reviews

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Inteligência Artificial Aplicada ao CRM

    Skills you'll gain: Customer Relationship Management, Customer Data Management, Big Data, R (Software), Data Mining, Data-Driven Decision-Making, Sales Pipelines, Predictive Analytics, Machine Learning Methods, Data Visualization, Data Strategy, Customer Relationship Management (CRM) Software, Customer Analysis, Sales Management, Data Engineering, Customer Engagement, Predictive Modeling, Data Visualization Software, Plot (Graphics), Statistical Visualization

    4.4
    Rating, 4.4 out of 5 stars
    ·
    105 reviews

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Principal Component Analysis with NumPy

    Skills you'll gain: Exploratory Data Analysis, NumPy, Data Visualization, Data Analysis, Plot (Graphics), Seaborn, Matplotlib, Statistical Visualization, Cloud Computing, Jupyter, Dimensionality Reduction, Data Science, Unsupervised Learning, Scikit Learn (Machine Learning Library), Machine Learning Methods, Numerical Analysis, Python Programming, Data Manipulation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    298 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    O

    O.P. Jindal Global University

    Supervised Learning and Its Applications in Marketing

    Skills you'll gain: Marketing Analytics, Supervised Learning, Customer Analysis, Customer Retention, Data-Driven Marketing, Applied Machine Learning, Predictive Analytics, Marketing, Scikit Learn (Machine Learning Library), Machine Learning Methods, AI Personalization, Customer Insights, Machine Learning, Model Deployment, Predictive Modeling, Machine Learning Algorithms, Python Programming, Personalized Service, Model Training, Model Evaluation

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Meta

    Database Engineer Capstone

    Skills you'll gain: Stored Procedure, Database Design, Git (Version Control System), Database Development, MySQL Workbench, MySQL, Database Systems, Databases, Database Application, Database Software, Database Management, Relational Databases, Data Visualization Software, Version Control, Data Presentation, SQL, Tableau Software, Django (Web Framework), Project Management, Application Development

    3.9
    Rating, 3.9 out of 5 stars
    ·
    66 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Building Powerful Reports and Dashboards in Power BI

    Skills you'll gain: Data Ethics, Dashboard Creation, Dashboard, Power BI, Business Intelligence, Interactive Data Visualization, Data Presentation, Data Visualization, Data Visualization Software, Data-Driven Decision-Making, Business Reporting, Data Analysis Expressions (DAX), Data Security, Ethical Standards And Conduct, Report Writing, Data Analysis, Performance Analysis, Performance Tuning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    44 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Introduction to R Programming and Tidyverse

    Skills you'll gain: Rmarkdown, Ggplot2, R (Software), Plot (Graphics), Data Visualization, Tidyverse (R Package), Statistical Visualization, R Programming, Data Visualization Software, Statistical Programming, Data Manipulation, Data Analysis Software, Statistical Reporting, Data Analysis, Data Validation, Data Transformation, Code Reusability, Software Installation, Programming Principles, Aesthetics

    4.2
    Rating, 4.2 out of 5 stars
    ·
    49 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Strategic SEO for Digital Marketing Success

    Skills you'll gain: Content Optimization, Web Analytics and SEO, Search Engine Marketing, Writing and Editing, Driving engagement, Social Media Marketing, Extensible Markup Language (XML), Frontend Performance, Digital Marketing Tools, Prioritization

    4.5
    Rating, 4.5 out of 5 stars
    ·
    15 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    Splunk Inc.

    Splunk Search Expert 101

    Skills you'll gain: Splunk, Interactive Data Visualization, Data Visualization Software, Dashboard Creation, Dashboard, Ad Hoc Reporting, Business Intelligence, Data Analysis, Email Automation, Data Processing, Big Data, Data Science, Query Languages, Incident Response, Business Analysis, Geospatial Mapping

    4.6
    Rating, 4.6 out of 5 stars
    ·
    226 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular customer analytics courses

  • Clinical Trials Analysis, Monitoring, and Presentation: Johns Hopkins University
  • Compare Stock Returns with Google Sheets: Coursera
  • Careers in Sustainability: Arizona State University
  • Introduction to SQL for BigQuery and Cloud SQL: Google Cloud
  • Inteligência Artificial Aplicada ao CRM: Fundação Instituto de Administração
  • Principal Component Analysis with NumPy: Coursera
  • Supervised Learning and Its Applications in Marketing: O.P. Jindal Global University
  • Database Engineer Capstone: Meta
  • Building Powerful Reports and Dashboards in Power BI: Microsoft
  • Introduction to R Programming and Tidyverse: University of Colorado Boulder

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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