Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Alfaisal University | KLD
Skills you'll gain: Customer Retention, Marketing Strategies, Customer Analysis, Brand Loyalty, Target Market, Strategic Marketing, Customer Insights, Customer Relationship Building, Customer Relationship Management, Customer Engagement, Market Dynamics, Digital Transformation
★ 4.7 (19) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Google Analytics, Marketing Analytics, Data-Driven Marketing, Web Analytics, Marketing Effectiveness, Campaign Management, Marketing Strategies, Digital Analysis, Analytics, Target Audience, Trend Analysis, Digital Marketing, Performance Reporting, Performance Analysis, Business Reporting
Beginner · Course · 1 - 4 Weeks

STARWEAVER
Skills you'll gain: AI Product Strategy, AI Enablement, Market Opportunities, Scalability, Case Studies, Entrepreneurship, Business Strategy, ChatGPT, Decision Intelligence, AI Integrations, Business Workflow Analysis, Artificial Intelligence, Process Analysis, Cost Containment, Innovation, Automation
★ 4.4 (13) · Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Canva (Software), Brand Strategy, Branding, Style Guides, Brand Awareness, Brand Management, Marketing Design, Graphic Design, Marketing Collateral, Graphic and Visual Design, Marketing Materials, Typography, Design Elements And Principles, Color Theory, Asset Management, File Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Editing, Video Editing, Client Services, Relationship Management, Self-Motivation, Post-Production, Price Negotiation, Customer Relationship Building, Video Production, Entrepreneurship, Videography, Goal Setting, Personal Development, Cost Estimation, Business Systems, Professional Networking, Planning
★ 4.2 (6) · Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Event Management, Events and Conferences, Event Planning, Event Marketing, Strategic Planning, Business Planning, Marketing Planning, Target Audience, Performance Measurement, Operational Analysis, Drive Engagement, Coordinating, Project Management, Communication Planning, Campaign Planning, Campaign Management, Strategic Decision-Making, Customer Analysis, Driving engagement, Target Market
★ 5 (6) · Mixed · Course · 1 - 3 Months

HubSpot Academy
Skills you'll gain: Sales Presentation, Sales Management, Sales Enablement, HubSpot CRM, Data Visualization, Prospecting and Qualification, Sales Presentations, Sales Development, Persona Development, Sales Process, Sales Training, Inside Sales, Sales Strategy, Employee Onboarding, Service Level Agreement, Sales Prospecting, Sales, Employee Coaching, Target Audience, Lead Generation
★ 4.2 (12) · Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Sales Presentations, Proposal Writing, Proposal Development, Business Writing, Presentations, Company, Product, and Service Knowledge, Marketing Design, Business Strategy, Entrepreneurship
Beginner · Guided Project · Less Than 2 Hours

University of California, Irvine
Skills you'll gain: Salesforce, Email Marketing, User Accounts, User Provisioning, Dashboard, Administration, Business Reporting, Collaborative Software, Data Maintenance, Data Cleansing, UI/UX Strategy, Data Integration, Application Deployment, Data Import/Export, Internal Communications, Data Management, Business Administration, Cloud Computing, Data Security, Automation
★ 4.6 (27) · Beginner · Course · 1 - 4 Weeks

Kennesaw State University
Skills you'll gain: Target Market, Strategic Marketing, Target Audience, Marketing, Market Opportunities, Product Marketing, Marketing Strategy and Techniques, Product Strategy, Market Research, Growth Strategies, Market Analysis, Customer Analysis, Marketing Psychology, Value Propositions, Revenue Management, Promotional Strategies, Competitive Analysis, Consumer Behaviour, Product Promotion
Beginner · Course · 1 - 4 Weeks

The Museum of Modern Art
Skills you'll gain: Visual Storytelling, Storytelling, Creative Design, Creativity, Cultural Diversity, Creative Thinking, Social Impact, Social Sciences, Design Elements And Principles, Critical Thinking, Personal Development
★ 5 (10) · Beginner · Course · 1 - 4 Weeks

University of California San Diego
Skills you'll gain: Social Network Analysis, Network Analysis, Peer Review, Graph Theory, Technical Communication, Data Structures, Algorithms, Analysis, Computer Science
★ 4.7 (101) · Mixed · Course · 1 - 3 Months