Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.

Pontificia Universidad Católica del Perú
Skills you'll gain: Consumer Behaviour, Business-To-Consumer, Data Collection, Target Market, Market Share, Market Research, Customer Insights, Digital Marketing, Business Ethics, Web Analytics, Technical Communication, Data Analysis
Beginner · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Social Media Strategy, Content Strategy, Social Media Marketing, Digital Advertising, Content Marketing, Email Marketing, Web Design and Development, Digital Communications, Event Management
Beginner · Course · 1 - 4 Weeks

Banco Interamericano de Desarrollo
Skills you'll gain: Digital Transformation, Cybersecurity, Data Management, Human Resource Strategy, Big Data, Interoperability, Business Transformation, Technology Strategies, Analytics, Data Security, Project Design, Public Policies, Policy Development, Public Administration, Data-Driven Decision-Making, Governance, Program Evaluation, Economic Development, Process Improvement, Project Management
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Data Cleansing, Stakeholder Management, Rmarkdown, Data Presentation, Data Storytelling, Data Visualization, Data Validation, Data Literacy, Ggplot2, Data Ethics, Data-Driven Decision-Making, Interactive Data Visualization, Analytical Skills, Data Integrity, Dashboard, Data Visualization Software, Tableau Software, Case Studies, Spreadsheet Software, Data Analysis
Beginner · Professional Certificate · 3 - 6 Months

O.P. Jindal Global University
Skills you'll gain: Predictive Analytics, Business Analytics, Data Mining, Forecasting, Demand Planning, Statistical Methods, Data-Driven Decision-Making, Customer Analysis, Regression Analysis, Data Analysis, Data Processing, Data Cleansing, Classification And Regression Tree (CART), Statistical Analysis, Dimensionality Reduction, Business Communication, Unsupervised Learning, Market Analysis, Machine Learning Algorithms
Build toward a degree
Mixed · Course · 3 - 6 Months

University of Minnesota
Skills you'll gain: Exploratory Data Analysis, Project Design, Data Mining, Ideation, Design Thinking, Data Analysis, Analytics, Business Analytics, Business Analysis, Sprint Planning, Unsupervised Learning, Case Studies, Anomaly Detection, Tree Maps
Beginner · Course · 1 - 3 Months

LearnQuest
Skills you'll gain: Exploratory Data Analysis, Teradata SQL, JSON, Data Integration, Advanced Analytics, Data Cleansing, Text Mining, Data Quality, Data Analysis, Statistical Analysis, Application Programming Interface (API), Database Management, Natural Language Processing
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Email Marketing, Campaign Management, Copywriting, Marketing Strategy and Techniques, Email Automation, Personally Identifiable Information, Digital Marketing, Marketing Automation, Newsletters, HubSpot CRM, Marketing Analytics, Promotional Strategies, Data Ethics, A/B Testing, Smart Goals, Customer Retention, Key Performance Indicators (KPIs), Goal Setting
Beginner · Course · 1 - 3 Months

University of Minnesota
Skills you'll gain: Predictive Analytics, Business Analytics, Customer Analysis, Project Design, Applied Machine Learning, Solution Design, Machine Learning, Brainstorming, Trend Analysis, Design Thinking, Analysis, Decision Tree Learning, Deep Learning, Time Series Analysis and Forecasting
Beginner · Course · 1 - 3 Months

Arizona State University
Skills you'll gain: Cyber Attacks, Data Security, Safety and Security, Cybersecurity, Computer Security Awareness Training, Content Creation, Media and Communications, Storytelling, Productivity, Digital Communications, Creativity, Web Content, Interpersonal Communications, Digital Design, Non-Verbal Communication, Personal Development, Conflict Management, Self-Awareness, Stress Management, Health Technology
Beginner · Specialization · 3 - 6 Months

Fundação Instituto de Administração
Skills you'll gain: Customer experience strategy (CX), Communication Planning, Marketing Strategies, Consumer Behaviour, Customer Insights, Target Market, Digital Transformation, Digital Marketing, Digital Communications, Marketing Analytics, MarTech, Market Intelligence, Communication Strategies
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Facebook, Web Analytics, Event Management, Advertising, Marketing Analytics, Social Media Management, Social Media, E-Commerce, Marketing, Business
Beginner · Guided Project · Less Than 2 Hours