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  • Social Media Analytics

Social Media Analytics Courses

Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.

Popular Social Media Analytics Courses and Certifications


  • M

    Meta

    Statistics Foundations

    Skills you'll gain: Bayesian Statistics, Descriptive Statistics, Statistical Hypothesis Testing, Statistical Inference, Statistical Software, Sampling (Statistics), Data Modeling, Statistics, Probability & Statistics, Statistical Analysis, Statistical Methods, Statistical Modeling, Marketing Analytics, Tableau Software, Data Analysis, Spreadsheet Software, Analytics, Descriptive Analytics, Time Series Analysis and Forecasting, Regression Analysis

    4.8 stars, 411 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (411) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • G

    Google

    The Path to Insights: Data Models and Pipelines

    Skills you'll gain: Data Modeling, Database Design, Extract, Transform, Load, Databases, Data Warehousing, Database Systems, Data Pipelines, Business Intelligence, Data Integrity, Data Validation, Data Mart, Business Process, Data Integration, Data Management, Data Quality, Data Transformation, Performance Testing

    4.7 stars, 729 reviews, Advanced, Course, 1 - 4 Weeks

    ★ 4.7 (729) · Advanced · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    Universidad Nacional Autónoma de México

    Database systems

    Skills you'll gain: NoSQL, Data Warehousing, Database Systems, Database Theory, Relational Databases, Database Management, SQL, Extract, Transform, Load, Databases, Data Mining, Database Development, Business Intelligence, Database Application, Database Management Systems, Big Data, Information Systems, Database Design, MongoDB, Scalability, Database Software

    4.3 stars, 701 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.3 (701) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • M

    Madecraft

    15 Mistakes to Avoid in Data Science

    Skills you'll gain: Statistical Reporting, Technical Communication, Data Ethics, Data Collection, Data Science, Data Quality, Sampling (Statistics), Data Cleansing, Data Visualization, Exploratory Data Analysis, Business Analysis, Data-Driven Decision-Making, Code Reusability, Data Validation, Stakeholder Communications, Data Analysis, Analytical Skills, Stakeholder Engagement, Model Evaluation, Critical Thinking

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Colorado System

    Fundamentals of Global Energy Business

    Skills you'll gain: Petroleum Industry, Energy and Utilities, Oil and Gas, Market Dynamics, Strategic Thinking, Business Strategy, Business Analysis, Business Economics, Supply And Demand, Stakeholder Analysis, Stakeholder Engagement, Business Analytics, Economics, Stakeholder Management, Business Analysis Tools, Political Sciences, Resource Utilization, Environment and Resource Management, Natural Resource Management, Emerging Technologies

    4.6 stars, 509 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.6 (509) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • I

    IBM

    People and Soft Skills Assessment

    Skills you'll gain: Oral Expression, Communication, Persuasive Communication, Presentations, Verbal Communication Skills, Teamwork, Team Oriented, Team Collaboration, Problem Solving, Public Speaking, Collaboration, Interpersonal Communications, Agile Product Development, Professional Development, Social Skills, Agile Project Management, Professionalism, Critical Thinking and Problem Solving, Complex Problem Solving, Solution Delivery

    4.7 stars, 352 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.7 (352) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Brand Strategy and Messaging

    Skills you'll gain: Product Marketing, Value Propositions, Marketing Communications, Strategic Marketing, Strategic Communication, Brand Strategy, Product Strategy, Content Marketing, Communication Planning, Promotional Strategies, Brand Management, Branding, Product Knowledge, Copywriting, Content Performance Analysis, Customer experience strategy (CX), Target Audience, Persona Development, Target Market, Market Analysis

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Meta

    Principles of UX/UI Design

    Skills you'll gain: User Research, UI/UX Research, Usability Testing, Persona (User Experience), Interaction Design, User Experience Design, User Interface and User Experience (UI/UX) Design, Design Research, Usability, User Centered Design, Experience Design, User Interface (UI) Design, Figma (Design Software), Design Elements And Principles, Layout Design, Wireframing, Web Design, UI Components, Design Reviews, Front-End Web Development

    4.6 stars, 1.1K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (1.1K) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    AI-Powered Customer Success

    Skills you'll gain: Prompt Engineering, Customer Retention, Customer Acquisition Management, Customer experience improvement, Responsible AI, Customer Service, Customer experience strategy (CX), Customer Success Management, Customer Engagement, Generative AI, Customer Support, Customer Analysis, AI Personalization, ChatGPT, Anthropic Claude, Artificial Intelligence, Business Process Automation, Data-Driven Decision-Making, Automation, Predictive Analytics

    4.6 stars, 368 reviews, Intermediate, Specialization, 1 - 3 Months

    ★ 4.6 (368) · Intermediate · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • S

    Skillshare

    Strategic SEO for Digital Marketing Success

    Skills you'll gain: Content Optimization, Web Analytics and SEO, Content Development and Management, Writing and Editing, Maintainability, Information Architecture, Driving engagement, Social Media Marketing, Extensible Markup Language (XML), Frontend Performance, Digital Marketing Tools, Analysis, Prioritization, Performance Metric

    4.6 stars, 16 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (16) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • S

    Stanford Online

    Stories of Infection

    Skills you'll gain: Health Disparities, Infectious Diseases, Social Determinants Of Health, Patient-centered Care, Microbiology, Pathology, Infection Control, Immunology, Preventative Care, Diagnostic Tests, Clinical Assessment

    4.9 stars, 1.9K reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.9 (1.9K) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Colorado Boulder

    Sentido Numérico para la Educación Primaria con PhET

    Skills you'll gain: Mathematics Education, Teaching, Instructional Strategies, Simulations, Simulation and Simulation Software, Education Software and Technology, Pedagogy, Lesson Planning, Arithmetic, Diversity Awareness, Applied Mathematics

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
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In summary, here are 10 of our most popular social media analytics courses

  • Statistics Foundations: Meta
  • The Path to Insights: Data Models and Pipelines: Google
  • Database systems: Universidad Nacional Autónoma de México
  • 15 Mistakes to Avoid in Data Science: Madecraft
  • Fundamentals of Global Energy Business: University of Colorado System
  • People and Soft Skills Assessment: IBM
  • Brand Strategy and Messaging: Coursera
  • Principles of UX/UI Design: Meta
  • AI-Powered Customer Success: Coursera
  • Strategic SEO for Digital Marketing Success: Skillshare

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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