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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: Free
    Free
    G

    Goldman Sachs

    Les bases de la gestion des clients et des concurrents avec Goldman Sachs 10,000 Women  

    Skills you'll gain: Competitive Analysis, Value Propositions, Customer Analysis, Target Market, Business Strategy, Market Opportunities, Business Development, Competitive Intelligence, Strategic Marketing, Market Research, Consumer Behaviour, Customer Insights, Marketing, Market Analysis

    Mixed · Course · 1 - 4 Weeks

  • P

    Politecnico di Milano

    Developing FPGA-accelerated cloud applications with SDAccel: Practice

    Skills you'll gain: Cloud Development, Amazon Elastic Compute Cloud, Cloud Applications, Cloud Infrastructure, Bioinformatics, Cloud Computing Architecture, Cloud Computing, Algorithms, Development Environment, Amazon Web Services, Cloud Platforms, Performance Tuning, Program Development, Computer Architecture, Hardware Architecture, Performance Testing, Computer Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    26 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Strategic SEO: A Quick Start to Reach a Wider Audience

    Skills you'll gain: Keyword Research, Search Engine Optimization, Target Audience, Content Optimization, Blogs, Web Analytics and SEO, Content Strategy, Web Content, Social Media Marketing

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Comprendre l'Utilisateur Moyen de Facebook

    Skills you'll gain: Marketing Strategies, Facebook, Persona Development, Target Audience, Marketing, Target Market, Social Media Marketing, Social Media, Customer Analysis, Social Media Management, Driving engagement, E-Commerce, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Automatic Data Processing, Inc. (ADP)

    Understanding Diversity & Inclusion

    Skills you'll gain: Diversity Equity and Inclusion Initiatives, Diversity Training, Workplace inclusivity, Diversity and Inclusion, Talent Acquisition, Diversity Awareness, Diversity Programs, Cultural Diversity, Talent Recruitment, Diversity Marketing, Advocacy, Recruitment Strategies, Branding, Organizational Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Requirement Specifications for Autonomous Systems

    Skills you'll gain: Computational Logic, Theoretical Computer Science, System Requirements, Functional Requirement, Functional Specification, Requirements Analysis, Systems Analysis, Verification And Validation, Mathematical Modeling, Control Systems, Linear Algebra, Applied Mathematics, Numerical Analysis

    Build toward a degree

    3.4
    Rating, 3.4 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Instagram Visuals: Enhance Photography & Design

    Skills you'll gain: Instagram, Design Elements And Principles, Graphic and Visual Design, Photography, Photo Editing, Driving engagement, Photo/Video Production and Technology, Social Media Content, Branding, Brand Marketing, Image Quality

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Customer Relationship Management with Case Study

    Skills you'll gain: Customer Relationship Management, Customer Relationship Management (CRM) Software, Customer Data Management, Customer Analysis, Competitive Analysis, Organizational Strategy, Customer Relationship Building, Salesforce, Marketing Automation, Customer Insights, Operational Analysis, Case Studies, Market Analysis, Analysis, Business Strategy, Business Process Automation, Spatial Data Analysis, Customer experience improvement, Auditing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Always Remember the Stakeholder

    Skills you'll gain: Team Building, Stakeholder Engagement, Communication Strategies, Stakeholder Analysis, Interpersonal Communications, Internal Communications, Discussion Facilitation, Real Time Data, Ad Hoc Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Design Theory Principles for Print and Digital Applications

    Skills you'll gain: User Interface (UI), User Interface (UI) Design, Responsive Web Design, User Interface and User Experience (UI/UX) Design, User Experience Design, Digital Design, Web Design, Graphic and Visual Design, User Experience, Motion Graphics, Adobe XD, Interactive Design, No-Code Development, Graphic Design, Color Matching, Layout Design, Visual Design, Graphic and Visual Design Software, Design, Graphics Software

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Data Structures for Designers Using Python

    Skills you'll gain: Object Oriented Programming (OOP), Object Oriented Design, Software Design, Data Structures, Visualization (Computer Graphics), Graphic and Visual Design, Computer Graphics, Graphical Tools, Python Programming, Linear Algebra, Spatial Analysis

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Agile Development Excellence: Scrum, User Story, CI Insight

    Skills you'll gain: Continuous Integration, Sprint Planning, Kaizen Methodology, Quality Improvement, Process Improvement, Backlogs, DevSecOps, Agile Product Development, Scalability, Performance Metric, Organizational Development, Integration Testing, Coordinating, Software Development, Performance Reporting, AI Integrations, Management Reporting, Project Management, Meeting Facilitation, Git (Version Control System)

    2.9
    Rating, 2.9 out of 5 stars
    ·
    14 reviews

    Beginner · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular product marketing courses

  • Les bases de la gestion des clients et des concurrents avec Goldman Sachs 10,000 Women  : Goldman Sachs
  • Developing FPGA-accelerated cloud applications with SDAccel: Practice: Politecnico di Milano
  • Strategic SEO: A Quick Start to Reach a Wider Audience: Skillshare
  • Comprendre l'Utilisateur Moyen de Facebook: Coursera
  • Understanding Diversity & Inclusion: Automatic Data Processing, Inc. (ADP)
  • Requirement Specifications for Autonomous Systems: University of Colorado Boulder
  • Instagram Visuals: Enhance Photography & Design: Coursera
  • Customer Relationship Management with Case Study: EDUCBA
  • Always Remember the Stakeholder: Google
  • Design Theory Principles for Print and Digital Applications: Skillshare

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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