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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
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    EDUCBA

    Apply SketchUp for Beginner-Level 3D Modeling

    Skills you'll gain: SketchUp (3D Modeling Software), 3D Modeling, Visualization (Computer Graphics), Editing, Model Evaluation, Design Software, Software Installation, User Interface (UI)

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Customer Analytics and Insights with JUNE

    Skills you'll gain: AI Product Strategy, Product Improvement, Customer Insights, Customer Analysis, Generative AI, Customer Data Management, Data-Driven Marketing, Analytics, Data Analysis, Business Reporting, Data Literacy, Data Collection, Performance Metric

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Curiosity: A Necessary Ingredient for Successful Innovation

    Skills you'll gain: Curiosity, Design Thinking, Persona Development, Innovation, Customer Analysis, Target Audience, Creative Problem-Solving, Customer Insights, Market Research, Entrepreneurship, User Feedback, Customer Engagement, Problem Solving, Communication, Interviewing Skills

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Recommender Systems

    Skills you'll gain: Recurrent Neural Networks (RNNs), Model Evaluation, AI Personalization, Data Manipulation, Apache Spark, Tensorflow, Deep Learning, Artificial Intelligence and Machine Learning (AI/ML), Data Preprocessing, Machine Learning Methods, Data Wrangling, Natural Language Processing, AWS SageMaker, Scalability, Applied Machine Learning, Data Processing, Autoencoders, Data Cleansing, Dimensionality Reduction, Machine Learning

    4.3
    Rating, 4.3 out of 5 stars
    ·
    7 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    Create Your UX portfolio with Crevado

    Skills you'll gain: User Experience Design, Editing, Content Creation, Writing, Writing and Editing

    3.9
    Rating, 3.9 out of 5 stars
    ·
    18 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    X

    Xbox

    Designing with GenAI and Capstone Project

    Skills you'll gain: Design Reviews, AI powered creativity, Peer Review, Adobe Firefly, Generative AI, Adobe Creative Cloud, Graphic Design, Responsible AI, Adobe Photoshop, Graphic and Visual Design, Design Software, Design Strategies, Design Research, Oral Expression, Design Elements And Principles, Prompt Engineering

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Recoger datos con SurveyMonkey

    Skills you'll gain: Employee Surveys, Analysis, User Accounts, Social Media, User Feedback, Social Media Marketing, Data Sharing, Account Management

    4.8
    Rating, 4.8 out of 5 stars
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    11 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Advanced Sales Prospecting and Lead Generation

    Skills you'll gain: Price Negotiation, Sales Management, Sales Operations, Selling Techniques, Sales, Account Strategy, Enterprise Sales, B2B Sales, Driving engagement, Inside Sales, Training and Development, Communication Planning, Regional Sales, Customer Engagement, Marketing Automation, LinkedIn, AI Personalization, Drive Engagement, Key Performance Indicators (KPIs), Prioritization

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    I

    IE Business School

    Competitive Interactions and Disruptive Change

    Skills you'll gain: Market Dynamics, Competitive Analysis, Market Trend, Competitive Intelligence, Market Share, Market Opportunities, Trend Analysis, Case Studies, Market Analysis, Business Economics, Strategic Marketing, Product Strategy, Business Strategies, Business Strategy, Strategic Thinking, Corporate Strategy, Benchmarking

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    EDUCBA

    Business Considerations for 5G with Edge, IoT, and AI

    Skills you'll gain: Case Studies, Emerging Technologies, Technology Strategies, Digital Transformation, Business Transformation, AI Security, AI Enablement, Innovation, Business Technologies, Real Time Data, AI Integrations, Internet Of Things, Wireless Networks, Cybersecurity, Operational Efficiency, Telecommunications, Data Security, Artificial Intelligence, Information Privacy

    4.9
    Rating, 4.9 out of 5 stars
    ·
    72 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    How to get more followers by creating a tweet

    Skills you'll gain: Social Media Content, Content Creation, Social Media, Social Media Marketing, Drive Engagement, Target Audience

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    A Organização Centrada na Jornada do Cliente

    Skills you'll gain: Rapport Building, Relationship Building, Agile Methodology, Customer Success Management, Customer Engagement, Customer Relationship Building, Customer Analysis, Journey Mapping, Customer Insights, Customer experience improvement, Relationship Management, Process Design, Value Propositions, Solution Delivery, Interpersonal Communications, Cross-Functional Collaboration, Key Performance Indicators (KPIs), Experience Design, Product Lifecycle Management, Product Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular product marketing courses

  • Apply SketchUp for Beginner-Level 3D Modeling: EDUCBA
  • GenAI for Customer Analytics and Insights with JUNE: Coursera
  • Curiosity: A Necessary Ingredient for Successful Innovation: Arizona State University
  • Recommender Systems: Packt
  • Create Your UX portfolio with Crevado: Coursera
  • Designing with GenAI and Capstone Project: Xbox
  • Recoger datos con SurveyMonkey: Coursera
  • Advanced Sales Prospecting and Lead Generation: LearnQuest
  • Competitive Interactions and Disruptive Change: IE Business School
  • Business Considerations for 5G with Edge, IoT, and AI: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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