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  • Qualitative Research Methods

Qualitative Research Methods Courses

Qualitative research methods courses can help you learn interview techniques, focus group facilitation, thematic analysis, and participant observation. You can build skills in coding qualitative data, developing research questions, and synthesizing findings into actionable insights. Many courses introduce tools like NVivo and Atlas.ti, which assist in organizing and analyzing qualitative data, helping you effectively interpret complex human behaviors and social phenomena.


Popular Qualitative Research Methods Courses and Certifications


  • C

    Coursera

    AI-Powered Market Research and Survey Design

    Skills you'll gain: Qualitative Research, General Data Protection Regulation (GDPR), Sampling (Statistics), Data Ethics, Market Research, Focus Group, User Research, Interviewing Skills, Personally Identifiable Information, Sample Size Determination, Compliance Management, Statistical Reporting, Statistical Methods, Data Collection, Statistical Analysis, Data Synthesis, Heat Maps, No-Code Development, Return On Investment, AI Integrations

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • U

    University of North Texas

    Research Design: Inquiry and Discovery

    Skills you'll gain: Research Design, Research and Design, Research, Research Methodologies, Qualitative Research, Scientific Methods, Business Research, Research Reports, Data Collection, Sample Size Determination, Analysis, Ethical Standards And Conduct, Decision Making, Probability & Statistics

    ★ 4.8 (460) · Beginner · Course · 1 - 4 Weeks

    Category: Credit offered
    Credit offered
  • A

    Alex Genadinik

    2026 Market Research: Consumer Behavior & Psychology

    Skills you'll gain: Market Research, Marketing Psychology, Consumer Behaviour, Target Audience, Surveys, Marketing, Target Market, User Research, Data-Driven Decision-Making, Key Performance Indicators (KPIs), Customer Analysis, Qualitative Research, Market Analysis, Marketing Strategies, Focus Group, Survey Creation, Google Analytics

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • A

    Alex Genadinik

    2026 Market Research: Consumer Behavior & Psychology

    Skills you'll gain: Surveys, Market Research, Survey Creation, Marketing Psychology, Focus Group, Consumer Behaviour, Interviewing Skills, Business Research, Target Market, Market Intelligence, Marketing Strategies, Market Analysis, Qualitative Research, Marketing Planning, Persona Development, Customer Insights, Discussion Facilitation, Decision Making

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • U

    University of Pennsylvania

    Positive Psychology: Character, Grit and Research Methods

    Skills you'll gain: Research Methodologies, Research Design, Scientific Methods, Personal Attributes, Research, Qualitative Research, Critical Thinking, Persistence, Program Evaluation, Tenacity, Psychological Evaluations, Surveys, Strong Work Ethic, Data Collection, Self-Discipline, Reliability, Interviewing Skills

    ★ 4.4 (1.2K) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • A

    American Psychological Association

    Observational Methods and Qualitative Data Analysis

    Skills you'll gain: Qualitative Research, Case Studies, Interviewing Skills, Research Methodologies, Research, Data Collection, Culture, Psychology

    ★ 4.7 (26) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • C

    Coursera

    Quantitative Research Methods: Tools for Data Analysis

    Skills you'll gain: Quantitative Research, Data-Driven Decision-Making, Descriptive Statistics, Data Analysis, Statistical Reporting, Statistics, Research Design, Statistical Analysis, Microsoft Excel, Descriptive Analytics, Research Methodologies, Statistical Methods, R (Software), Research, R Programming, Data Collection, Research Reports, Correlation Analysis, Data Ethics

    ★ 4.5 (17) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • U

    University of California, Davis

    Research Proposal: Initiating Research

    Skills you'll gain: Market Research, Proposal Writing, Surveys, Research Methodologies, Market Analysis, Business Research, Data Collection, Proposal Development, Quantitative Research, Business Writing, Sampling (Statistics), Survey Creation, Qualitative Research, Request for Proposal, Client Services, Professional Networking, Peer Review, Communication, Data Quality

    ★ 4.6 (946) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • O

    O.P. Jindal Global University

    Statistical Methods and Data Analysis

    Skills you'll gain: Sampling (Statistics), Statistical Programming, Statistical Analysis, Probability Distribution, Data Visualization, Statistical Hypothesis Testing, Descriptive Statistics, Statistical Methods, Correlation Analysis, Regression Analysis, R (Software), R Programming, Probability & Statistics, Statistics, Statistical Modeling, Statistical Visualization, Statistical Inference, Classification And Regression Tree (CART), Probability, Big Data

    Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
    Category: Build toward a degree
    Build toward a degree
  • I

    Indian Institute of Technology Guwahati

    User Research Methods and Practices

    Skills you'll gain: User Research, UI/UX Research, Design Research, Competitive Analysis, Qualitative Research, User Experience, User Experience Design, User Centered Design, Research Methodologies, Focus Group, Interviewing Skills, Research, Data Collection, Stakeholder Analysis, Discussion Facilitation, Process Modeling

    Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • P

    Politecnico di Milano

    Being a researcher (in Information Science and Technology)

    Skills you'll gain: Research, Scientific Methods, Data Sharing, Ethical Standards And Conduct, Open Source Technology, Informatics, Intellectual Property, Technical Writing

    ★ 4.8 (209) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
    Category: Credit offered
    Credit offered
  • U

    University of Michigan

    Translational Science

    Skills you'll gain: Institutional Review Board (IRB), Clinical Trials, Health Policy, Health Disparities, Clinical Research, Clinical Research Ethics, Health Equity, Healthcare Ethics, Public Health, Good Clinical Practices (GCP), Public Health and Disease Prevention, Pre-Clinical Development, Policty Analysis, Research, and Development, Medical Science and Research, Community Health, Policy Development, Health Care Procedure and Regulation, Health Systems, Drug Development, Research

    ★ 4.7 (44) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
1234…511

In summary, here are 10 of our most popular Qualitative Research Methods courses

  • AI-Powered Market Research and Survey Design: Coursera
  • Research Design: Inquiry and Discovery: University of North Texas
  • 2026 Market Research: Consumer Behavior & Psychology: Alex Genadinik
  • 2026 Market Research: Consumer Behavior & Psychology: Alex Genadinik
  • Positive Psychology: Character, Grit and Research Methods: University of Pennsylvania
  • Observational Methods and Qualitative Data Analysis: American Psychological Association
  • Quantitative Research Methods: Tools for Data Analysis: Coursera
  • Research Proposal: Initiating Research: University of California, Davis
  • Statistical Methods and Data Analysis : O.P. Jindal Global University
  • User Research Methods and Practices: Indian Institute of Technology Guwahati

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