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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Columbia University

    Construction Management

    Skills you'll gain: Project Schedules, Construction Management, Construction Estimating, Project Finance, Cost Estimation, Punch Work, Construction, Project Risk Management, Bidding, Building Information Modeling, Scheduling, Cost Control, Environment Health And Safety, Project Closure, Lean Methodologies, Timelines, Real Estate, Finance, Business Transformation, Innovation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9.6K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Digital Product Management: Modern Fundamentals

    Skills you'll gain: New Product Development, Product Management, Innovation, Product Improvement, Customer Insights, Design and Product, Product Roadmaps, Design Thinking, Stakeholder Engagement, Customer Engagement, Agile Methodology, Data-Driven Decision-Making, Web Analytics, Business Modeling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Geneva

    Investment Management

    Skills you'll gain: Portfolio Management, Wealth Management, Risk Management, Investment Management, Financial Market, Portfolio Risk, Business Risk Management, Capital Markets, Risk Analysis, Risk Modeling, Asset Management, Performance Measurement, Investments, Market Dynamics, Environmental Social And Corporate Governance (ESG), Financial Planning, Finance, Equities, Performance Analysis, Business Ethics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Microeconomics: When Markets Fail

    Skills you'll gain: Market Dynamics, Economics, Socioeconomics, Supply And Demand, Market Analysis, Market Share, Competitive Analysis, Public Policies, Policty Analysis, Research, and Development, Consumer Behaviour

    4.8
    Rating, 4.8 out of 5 stars
    ·
    658 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Global Financial Markets and Instruments

    Skills you'll gain: Financial Market, Investments, Securities (Finance), Financial Systems, Investment Management, Securities Trading, Capital Markets, Equities, Finance, Financial Services, Market Liquidity, Asset Management, Portfolio Management, Derivatives, Fixed Asset, Cash Flows

    4.5
    Rating, 4.5 out of 5 stars
    ·
    2.2K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Toronto

    Self-Driving Cars

    Skills you'll gain: Computer Vision, Convolutional Neural Networks, Image Analysis, Control Systems, Robotics, Embedded Software, Automation, Deep Learning, Software Architecture, Simulations, Safety Assurance, Traffic Flow Optimization, Artificial Neural Networks, Global Positioning Systems, Machine Controls, Hardware Architecture, Systems Architecture, Network Routing, Estimation, Machine Learning Methods

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.5K reviews

    Advanced · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Build Dynamic User Interfaces (UI) for Websites

    Skills you'll gain: Responsive Web Design, Web Design, User Experience Design, Design Reviews, Wireframing, Usability Testing, User Research, User Interface (UI) Design, Prototyping, User Flows, Figma (Design Software), Information Architecture

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.8K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Search Engine Optimization and Content Strategy

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Search Engine Marketing, Research, Competitive Intelligence, Digital Marketing, Content Creation, Content Performance Analysis, Data-Driven Decision-Making, ChatGPT, Content Strategy, Content Marketing, Marketing Analytics, Digital Content, Web Analytics, AI Enablement, Generative AI, Content Management, Analytics

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    M

    Meta

    Meta Marketing Analytics

    Skills you'll gain: Data Storytelling, Data Presentation, Business Metrics, Key Performance Indicators (KPIs), Marketing Analytics, Bayesian Statistics, Data Visualization, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, Target Audience, Marketing Strategies, Data Cleansing, Pandas (Python Package), Data Analysis, Data Visualization Software, A/B Testing, Data Collection, Marketing, Interviewing Skills

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.3K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Manchester

    Industrial Biotechnology

    Skills you'll gain: Biotechnology, Sustainable Technologies, Process Engineering, Molecular Biology, Chemical Engineering, Sustainable Engineering, Life Sciences, Biochemistry, Pharmaceuticals, Biomedical Engineering, Materials science, Scalability

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.6K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Geneva

    Precision Medicine

    Skills you'll gain: Precision Medicine, Biostatistics, Data Ethics, Healthcare Ethics, Pharmacology, Health Informatics, Bioinformatics, Clinical Research, Biomedical Technology, Primary Care, Clinical Research Ethics, General Medicine, Oncology, Pharmaceuticals, Health Policy, Molecular Biology, Diagnostic Tests, Patient Education And Counseling, Drug Development, Informed Consent

    4.5
    Rating, 4.5 out of 5 stars
    ·
    415 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze Investment Banking, Markets & Asset Management

    Skills you'll gain: Derivatives, Futures Exchange, Investment Banking, Investment Management, Asset Management, Portfolio Risk, Financial Analysis, Risk Management, Financial Acumen, Financial Trading, Wealth Management, Financial Market, Investments, Market Data, Securities Trading, Capital Markets, Return On Investment, Economic Development, Market Analysis, Risk Analysis

    Beginner · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Construction Management: Columbia University
  • Digital Product Management: Modern Fundamentals: University of Virginia
  • Investment Management: University of Geneva
  • Microeconomics: When Markets Fail: University of Pennsylvania
  • Global Financial Markets and Instruments: Rice University
  • Self-Driving Cars: University of Toronto
  • Build Dynamic User Interfaces (UI) for Websites: Google
  • Search Engine Optimization and Content Strategy: Coursera
  • Meta Marketing Analytics: Meta
  • Industrial Biotechnology: University of Manchester

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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