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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    How to Set Up a Facebook Ads Campaign

    Skills you'll gain: Target Audience, Facebook, Advertising Campaigns, Social Media Campaigns, Campaign Management, Social Media, Social Media Management, Paid media, Social Media Marketing, Advertising, Marketing Budgets, Digital Advertising, Marketing, Digital Marketing, Budgeting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    421 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Forecasting Models for Marketing Decisions

    Skills you'll gain: Customer Analysis, Customer Demand Planning, Marketing Analytics, Forecasting, Marketing Effectiveness, Predictive Modeling, Revenue Forecasting, Time Series Analysis and Forecasting, Microsoft Excel, Marketing, Regression Analysis, Customer Acquisition Management, Customer Retention

    4.3
    Rating, 4.3 out of 5 stars
    ·
    80 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    M

    Meta

    GenAI in Social Media Marketing

    Skills you'll gain: Target Audience, Generative AI, Social Media Marketing, Social Media, Social Media Strategy, AI Product Strategy, MarTech, Content Creation, Digital Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    43 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Business English: Marketing and Sales

    Skills you'll gain: Sales Presentations, Brainstorming, Selling Techniques, Marketing Communications, Business Correspondence, Advertising, Business Marketing, Promotional Strategies, Presentations, Consultative Selling, Persuasive Communication, Employee Surveys, Product Promotion, Communication Strategies, Vocabulary

    4.7
    Rating, 4.7 out of 5 stars
    ·
    688 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    Estrategia y Planificación de Marketing

    Skills you'll gain: Target Market, Marketing Management, Branding, Strategic Marketing, Marketing Strategies, Marketing, Marketing Communications, Brand Strategy, Marketing Strategy and Techniques, Market Research, Communication Strategies, Business Strategy, Competitive Analysis, Market Dynamics, Consumer Behaviour, Value Propositions

    4.8
    Rating, 4.8 out of 5 stars
    ·
    51 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica del Perú

    Relación entre Branding y Marketing

    Skills you'll gain: Brand Management, Marketing, Strategic Marketing, Marketing Strategies, Marketing Planning, Branding, Marketing Management, Brand Strategy, Value Propositions, Brand Awareness, Business Strategy, Consumer Behaviour, Market Analysis, Digital Marketing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Kibana Projects: Data Analytics & Visualization

    Skills you'll gain: Dashboard, Kibana, Interactive Data Visualization, Business Analytics, Data-Driven Decision-Making, Data Presentation, System Monitoring, Data Visualization Software, Data Storytelling, Web Analytics, Exploratory Data Analysis, Trend Analysis, Data Analysis, Automation, Business Intelligence, Retail Sales, Scripting, Devops Tools, Python Programming, Data Science

    Beginner · Specialization · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Developing Effective Sports Marketing Strategies

    Skills you'll gain: Loyalty Programs, Marketing Analytics, Branding, Brand Management, Digital Transformation, Marketing, Customer Engagement, Marketing Strategy and Techniques, Social Media Strategy, Personalized Service, Customer experience improvement, Content Strategy, Strategic Partnership, Customer Relationship Management, Data Analysis, Technology Strategies, Artificial Intelligence, Innovation, Cross Platform Development, Ethical Standards And Conduct

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Starweaver

    GenAI Data and Analytics Academy

    Skills you'll gain: Prompt Engineering, Generative AI Agents, Prompt Patterns, Generative AI, Agentic systems, AI Personalization, Kubernetes, Enterprise Application Management, ChatGPT, Containerization, OpenAI, LangChain, Cloud Infrastructure, Scalability, System Monitoring, Artificial Intelligence and Machine Learning (AI/ML), Tool Calling, MLOps (Machine Learning Operations), Python Programming, Engineering

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    N

    Northeastern University

    Data Analytics Engineering: Probability & Techniques

    Skills you'll gain: Exploratory Data Analysis, Time Series Analysis and Forecasting, Data Analysis, Data Wrangling, Probability & Statistics, Unsupervised Learning, Data Science, Text Mining, Data Manipulation, Statistical Analysis, Data Structures, Data Cleansing, Programming Principles, Data Visualization Software, Python Programming

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Sustainable Marketing and Consumer Trends

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Marketing Communications, Brand Marketing, Advertising, Regulatory Compliance, Market Opportunities, Environmental Issue, Ethical Standards And Conduct, Digital Marketing, Engineering Management, Emerging Technologies

    Build toward a degree

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    AI & Predictive Analytics with Python

    Skills you'll gain: Unsupervised Learning, Predictive Modeling, Supervised Learning, Applied Machine Learning, Predictive Analytics, Random Forest Algorithm, Text Mining, Natural Language Processing, Machine Learning Algorithms, Artificial Intelligence, Computational Logic, Python Programming, Scikit Learn (Machine Learning Library), Data Science, Data Processing, Unstructured Data, Algorithms

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • How to Set Up a Facebook Ads Campaign: Coursera
  • Forecasting Models for Marketing Decisions: Emory University
  • GenAI in Social Media Marketing: Meta
  • Business English: Marketing and Sales: Arizona State University
  • Estrategia y Planificación de Marketing : Universidad de Palermo
  • Relación entre Branding y Marketing: Pontificia Universidad Católica del Perú
  • Kibana Projects: Data Analytics & Visualization: EDUCBA
  • Developing Effective Sports Marketing Strategies: Real Madrid Graduate School Universidad Europea
  • GenAI Data and Analytics Academy: Starweaver
  • Data Analytics Engineering: Probability & Techniques: Northeastern University

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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