• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Digital Marketing

Digital Marketing Courses

Digital marketing courses can help you learn SEO strategies, content creation, social media management, and email marketing techniques. You can build skills in audience analysis, campaign optimization, and brand storytelling. Many courses introduce tools like Google Analytics for tracking performance, Hootsuite for managing social media, and Mailchimp for email campaigns, showing how these skills can enhance your marketing efforts.

Popular Digital Marketing Courses and Certifications


  • C

    California Institute of the Arts

    UX Design Fundamentals

    Skills you'll gain: User Interface and User Experience (UI/UX) Design, User Experience, User Experience Design, User Interface (UI), Adobe XD, User Interface (UI) Design, User Centered Design, Interaction Design, Prototyping, Wireframing, User Research, Design Research, User Flows, Application Design, Information Architecture, Ideation, Adobe InDesign, Adobe Illustrator

    4.8 stars, 2.2K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (2.2K) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Forecasting Techniques

    Skills you'll gain: Marketing Budgets, Data-Driven Marketing, Demand Planning, Campaign Planning, Performance marketing, Budget Management, Promotions and Campaigns, Trend Analysis, Spreadsheet Software, Budgeting, Excel Formulas, Predictive Modeling, Predictive Analytics, Performance Analysis, Promotional Strategies, Anomaly Detection, Statistical Methods, Data Analysis, Regression Analysis, Data Cleansing

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • T

    The Museum of Modern Art

    What Is Contemporary Art?

    Skills you'll gain: Creativity, Performing Arts, Innovation, Electronic Media, Aesthetics, Technology Solutions, Design Thinking, Liberal Arts, AI powered creativity, Multimedia, Public History, Visual Storytelling, Storytelling, Photo/Video Production and Technology, Social Justice

    4.7 stars, 1.9K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (1.9K) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Michigan

    User Experience Research and Design

    Skills you'll gain: UI/UX Research, Surveys, Qualitative Research, User Experience Design, User Experience, Usability Testing, User Research, Design Research, User Story, Prototyping, Wireframing, User Centered Design, Survey Creation, User Interface and User Experience (UI/UX) Design, Interaction Design, Interactive Design, Ideation, A/B Testing, Conceptual Design, Persona (User Experience)

    4.7 stars, 2.3K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (2.3K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • L

    Lund University

    AI, Business & the Future of Work

    Skills you'll gain: AI Product Strategy, AI Enablement, Organizational Strategy, Artificial Intelligence, Responsible AI, Business Transformation, Business Risk Management, AI literacy, Risk Analysis, AI Integrations, Automation, Thought Leadership, Data Ethics, Human Machine Interfaces

    4.6 stars, 2.6K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (2.6K) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Create your e-commerce store with Shopify

    Skills you'll gain: Inventory Management, Customer Data Management, Order Processing, Order Management, Order Fulfillment, Inventory Management System, Inventory Control, Product Assortment, Account Management, E-Commerce, Web Analytics, Retail Management, Product Management, Content Management Systems, Retail Store Operations, Performance Analysis, Editing, Marketing, Business

    4.5 stars, 603 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.5 (603) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • Y

    Yonsei University

    Emerging Technologies: From Smartphones to IoT to Big Data

    Skills you'll gain: Apache Spark, Augmented Reality, Cloud Computing Architecture, Big Data, Wireless Networks, SPSS (Software), SPSS, Augmented and Virtual Reality (AR/VR), Cloud Computing, Cloud Services, Internet Of Things, Live Streaming, Cloud Platforms, Analytics, Telecommunications, Multimedia, Emerging Technologies, Mobile Development, Apple iOS, Display Devices

    4.7 stars, 2.2K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (2.2K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Maryland, College Park

    Entrepreneurship: Launching an Innovative Business

    Skills you'll gain: Customer Analysis, Value Propositions, Closing (Sales), Entrepreneurial Finance, Entrepreneurship, Business Planning, Sales Strategy, Ideation, Sales Pipelines, Innovation, Customer Insights, Risk Management, Risk Analysis, Proposal Development, New Product Development, Sales Presentations, Business Modeling, Strategic Thinking, Market Analysis, Finance

    4.6 stars, 2.3K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (2.3K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Enhance Customer Retention

    Skills you'll gain: Customer Retention, HubSpot CRM, Email Marketing, Customer Analysis, Customer Relationship Management, Brand Loyalty, Customer Relationship Management (CRM) Software, Customer Insights, Marketing Automation, Customer Engagement, Customer Communications Management, Customer experience improvement, Marketing Analytics, Driving engagement, Personalized Campaigns, Email Automation, Customer Relationship Building, Prioritization, Trend Analysis, Promotional Strategies

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • L

    Lund University

    Sustainable Cities and Communities

    Skills you'll gain: Sustainable Development, Climate Change Adaptation, Sustainable Systems, Land Development, Environmental Issue, Sustainable Technologies, Community Development, Sustainable Design, Sustainable Business, Governance, Economic Development, Socioeconomics, Social Impact, Systems Thinking, Environmental Science, Climate Change Mitigation, Case Studies, Energy and Utilities, Multimedia, Business Modeling

    4.7 stars, 3K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (3K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • P

    Packt

    Power Platform Solution Discovery and Planning

    Skills you'll gain: Power Platform Architecture & Technical Design, Business Workflow Analysis, Process Analysis, Process Mapping, Business Process Improvement, Functional Requirement, Enterprise Architecture, Business Process, Solution Architecture, Microsoft Power Platform, Requirements Analysis, Enterprise Modeling, Requirements Elicitation, Cloud Solutions, Cloud Computing Architecture, Digital Transformation, Microsoft Azure, User Requirements Documents, Planning, Risk Mitigation

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Create Data Models

    Skills you'll gain: Snowflake Schema, Marketing Effectiveness, Key Performance Indicators (KPIs), Star Schema, Performance Reporting, Data-Driven Marketing, Marketing Analytics, Data Modeling, Business Reporting, Management Reporting, Conversion Funnel Analysis, Performance Measurement, Dashboard, Database Design, Business Metrics, Performance Metric, Business Intelligence, Relational Databases, Data Architecture, SQL

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
1…333435…322

In summary, here are 10 of our most popular digital marketing courses

  • UX Design Fundamentals: California Institute of the Arts
  • Forecasting Techniques: Coursera
  • What Is Contemporary Art?: The Museum of Modern Art
  • User Experience Research and Design: University of Michigan
  • AI, Business & the Future of Work: Lund University
  • Create your e-commerce store with Shopify: Coursera
  • Emerging Technologies: From Smartphones to IoT to Big Data: Yonsei University
  • Entrepreneurship: Launching an Innovative Business: University of Maryland, College Park
  • Enhance Customer Retention: Coursera
  • Sustainable Cities and Communities: Lund University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok