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Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Definición y Medición

    Skills you'll gain: Process Capability, Process Mapping, Lean Methodologies, Lean Manufacturing, Process Analysis, Product Flow Diagram, Process Improvement, Six Sigma Methodology, Project Scoping, Performance Measurement, Lean Six Sigma, Key Performance Indicators (KPIs), Performance Metric, Problem Management, Statistical Analysis, Statistical Methods, Data Collection, Project Management, Root Cause Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    214 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    Hôtel “De l'étoile” - a hotel in crisis?

    Skills you'll gain: Revenue Management, Competitive Analysis, Stakeholder Communications, Hospitality Management, Demand Planning, Stakeholder Management, Hotel Operations, Hotels and Accommodations, Program Implementation, Plan Execution, Financial Analysis, Strategic Planning, Hospitality, Presentations, Case Studies, Business Planning, Brand Management, Financial Data, Revenue Forecasting, Market Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    122 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Fundamentos del Marketing

    Skills you'll gain: Branding, Brand Marketing, Marketing, Brand Management, Marketing Management, Brand Strategy, Strategic Marketing, Value Propositions, Consumer Behaviour, Marketing Planning, Marketing Strategies, Target Market, Business Marketing, Marketing Strategy and Techniques, Marketing Operations, Market Opportunities, Product Marketing, Target Audience, Business Strategy, Customer Insights

    4.8
    Rating, 4.8 out of 5 stars
    ·
    279 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Microsoft Excel Mastery: From Basics to Pro Skills

    Skills you'll gain: Microsoft Excel, Pivot Tables And Charts, Excel Formulas, Spreadsheet Software, Business Reporting, Data Visualization, Interactive Data Visualization, Excel Macros, Data Presentation, Dashboard, Forecasting, Dashboard Creation, Data Analysis, Data Visualization Software, Predictive Modeling, Data Validation, Data Entry, Data Management, Data Security, Data Integrity

    4.8
    Rating, 4.8 out of 5 stars
    ·
    134 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Cash Flow Management

    Skills you'll gain: Return On Investment, Accounts Receivable, Cash Flows, Accounts Payable and Receivable, Inventory Control, Financial Analysis, Cash Management, Accounts Payable, Working Capital, Business Metrics, Financial Acumen, Financial Data, Financial Statements, Performance Measurement, Capital Expenditure, Operational Efficiency, Strategic Decision-Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    90 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Financial Analysis of Scenarios and Decisions

    Skills you'll gain: Budget Management, Variance Analysis, Performance Measurement, Management Accounting, Return On Investment, Financial Data, Cost Management, Budgeting, Financial Analysis, Cost Control, Financial Acumen, Cost Accounting, Performance Metric, Operating Budget, Cost Benefit Analysis, Performance Management, Operational Performance Management, General Accounting, Data Analysis, Planning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    124 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Global Strategy II: Doing Business in The Global Economy

    Skills you'll gain: Business Strategy, Growth Strategies, New Business Development, Business Development, Corporate Strategy, Political Sciences, International Relations, Strategic Thinking, Strategic Planning, Go To Market Strategy, Strategic Partnership, Strategic Decision-Making, Supply Chain, Competitive Analysis, Diplomacy, Mergers & Acquisitions, Market Opportunities, Value Propositions, Cost Reduction, Risk Management

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    158 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    English for Effective Business Communications

    Skills you'll gain: English Language, Marketing, Language Competency, Business, Vocabulary, Telecommuting, Human Resources, People Management, Leadership and Management, Human Resource Management, Marketing Management, Business Communication, Recruitment, Promotional Strategies, Grammar

    4.7
    Rating, 4.7 out of 5 stars
    ·
    122 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Advanced Topics and Future Trends in Database Technologies

    Skills you'll gain: NoSQL, Data Warehousing, Database Management Systems, Database Systems, Database Architecture and Administration, Database Administration, Database Management, Databases, Database Software, Data Store, Relational Databases, Big Data, Data Architecture, Transaction Processing, Scalability

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    82 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica del Perú

    Liderazgo con impacto

    Skills you'll gain: Trustworthiness, Honesty, Personal Integrity, Organizational Development, Organizational Leadership, Social Impact, Business Leadership, Conscientiousness, Strategic Leadership, Business Transformation, Sustainable Business, Culture Transformation, Business Ethics, Ethical Standards And Conduct, Drive Engagement, Corporate Sustainability, Leadership, Employee Engagement, Human Resource Strategy, Business Strategies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    239 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Planificación y estrategia de marketing digital

    Skills you'll gain: Search Engine Marketing, Customer Engagement, Brand Management, Digital Media Strategy, Digital Brand Strategy, Digital Analysis, Search Engine Optimization, Target Market, Target Audience, Digital Marketing, Web Analytics and SEO, Digital Marketing Tools, Digital Advertising, Social Media Analytics, Social Media Strategy, Digital Transformation, Online Advertising, Customer Retention, Customer Relationship Building, Content Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    267 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    AI in Law: Research, Risk, and Legal Drafting

    Skills you'll gain: Legal Technology, Legal Strategy, Legal Risk, Responsible AI, Data Ethics, Arbitration, Legal Research, Compliance Management, Law, Regulation, and Compliance, Document Management, Regulation and Legal Compliance, AI literacy, Generative AI, Generative AI Agents, Litigation Support, Client Services, Compliance Training, Regulatory Compliance, Artificial Intelligence, Risk Management

    4.3
    Rating, 4.3 out of 5 stars
    ·
    88 reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular brand management courses

  • Definición y Medición: Tecnológico de Monterrey
  • Hôtel “De l'étoile” - a hotel in crisis? : ESSEC Business School
  • Fundamentos del Marketing: Universidad de Palermo
  • Microsoft Excel Mastery: From Basics to Pro Skills: EDUCBA
  • Cash Flow Management: Duke University
  • Financial Analysis of Scenarios and Decisions: University of Illinois Urbana-Champaign
  • Global Strategy II: Doing Business in The Global Economy: University of Illinois Urbana-Champaign
  • English for Effective Business Communications: University of California, Irvine
  • Advanced Topics and Future Trends in Database Technologies: University of Colorado Boulder
  • Liderazgo con impacto : Pontificia Universidad Católica del Perú

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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