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  • Marketing Management

Marketing Management Courses

Marketing management courses can help you learn strategic planning, market analysis, brand development, and customer relationship management. You can build skills in digital marketing tactics, campaign management, and data analytics to measure campaign effectiveness. Many courses introduce tools like Google Analytics, CRM software, and social media platforms, showing how these resources can enhance your marketing strategies and improve engagement with target audiences.

Popular Marketing Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    How to Set Up a Facebook Ads Campaign

    Skills you'll gain: Meta Ads Manager, Target Audience, Facebook, Campaign Planning, Advertising Campaigns, Social Media Campaigns, Campaign Management, Social Media, Social Media Management, Paid media, Online Advertising, Social Media Marketing, Advertising, Digital Advertising, Marketing, Digital Marketing, Budgeting, Cost Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    437 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    P

    Packt

    Performance Management

    Skills you'll gain: Team Performance Management, Employee Performance Management, Team Motivation, People Management, Performance Analysis, Leadership and Management, Staff Management, Performance Improvement, Motivational Skills, Behavior Management, Leadership Development, Meeting Facilitation, Communication Strategies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    31 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Digital Marketing Institute

    Planning a Digital Marketing Strategy

    Skills you'll gain: Marketing Budgets, Data-Driven Decision-Making, Marketing Strategies, Digital Marketing, Social Media Marketing, Marketing Channel, Data-Driven Marketing, Data Strategy, Data Ethics, Customer experience strategy (CX), Social Media Campaigns, Digital Media Strategy, Digital Marketing Campaigns, Customer Analysis, Customer experience improvement, Digital Analysis, Cross-Channel Marketing, Marketing Automation, Marketing Analytics, Strategic Thinking

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Content & Knowledge Management

    Skills you'll gain: Technical Documentation, Document Management, Taking Meeting Minutes, Content Management, Project Documentation, Document Control, Knowledge Transfer, Technical Writing, Content Management Systems, Content Development and Management, Information Architecture, Content Strategy, Collaborative Software, Content Creation, Usability, Scalability

    Intermediate · Course · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Geneva

    International Organizations Management

    Skills you'll gain: International Relations, Leadership and Management, Strategic Partnership, Marketing, Organizational Leadership, Fundraising, Business Management, Leadership, Governance, Organizational Structure, World History, Branding, Sustainable Development, Cross-Functional Collaboration, Climate Change Mitigation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Email Marketing Metrics & Drafts

    Skills you'll gain: Newsletters, Email Marketing, Content Performance Analysis, Digital Marketing Campaigns, Driving engagement, Digital Marketing, Marketing Effectiveness, Digital Marketing Tools, Marketing Materials, Customer Engagement, Performance Metric, Content Creation, Key Performance Indicators (KPIs), Performance Measurement, Personalized Campaigns

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    Content Marketing Using Generative AI

    Skills you'll gain: Large Language Modeling, Customer Insights, Online Advertising, Digital Advertising, Keyword Research, LLM Application, Search Engine Marketing, AI Personalization, Content Marketing, Marketing Strategies, Google Ads, Digital Marketing Campaigns, Digital Marketing, Digital Brand Strategy, Generative AI, Data-Driven Marketing, Personalized Campaigns, Marketing Analytics, Consumer Behaviour, Brand Marketing

    4
    Rating, 4 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Adaptable Project Management

    Skills you'll gain: Agile Project Management, Team Oriented, Agile Product Development, Risk Management, Agile Methodology, Risk Management Framework, Project Risk Management, Change Management, Process Management, Risk Mitigation, Product Roadmaps, Product Quality (QA/QC), Sprint Planning, Project Management Life Cycle, Project Management, Quality Assurance, Workflow Management, Project Planning, Waterfall Methodology, Case Studies

    Intermediate · Course · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Learn Digital Marketing: Strategy, Tools & Analytics

    Skills you'll gain: Digital Marketing, Email Marketing, Digital Marketing Campaigns, Blogs, Digital Media Strategy, Content Performance Analysis, Marketing Strategies, Marketing Strategy and Techniques, Campaign Management, Digital Brand Strategy, Marketing Planning, Digital Marketing Tools, Marketing Analytics, Social Media Marketing, Digital Advertising, Online Advertising, Strategic Marketing, Data-Driven Marketing, Campaign Planning, Web Analytics and SEO

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Digital Marketing: SEO, PPC & Social Media

    Skills you'll gain: Digital Marketing, Pay Per Click Advertising, Digital Marketing Campaigns, Online Advertising, Search Engine Optimization, Digital Advertising, Social Media Marketing, Social Media Campaigns, Marketing Effectiveness, Digital Analysis, Data-Driven Marketing, Social Media, Search Engine Marketing, Performance marketing, Marketing Strategies, Social Media Strategy, Return On Investment, Web Analytics and SEO, Paid media, Cross-Channel Marketing

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Engineering Project Management: Scope, Time and Cost Management

    Skills you'll gain: Cost Estimation, Project Scoping, Cost Management, Scope Management, Project Estimation, Project Schedules, Earned Value Management, Scheduling, Change Control, Work Breakdown Structure, Project Controls, Estimation, Requirements Management, Timelines, Change Management, Budget Management, Project Management, Planning, Project Documentation, Project Performance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.4K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    M

    Meta

    GenAI in Social Media Marketing

    Skills you'll gain: Target Audience, Meta Ads Manager, Generative AI, Social Media Marketing, Social Media Content, Social Media Strategy, Content Creation, Digital Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing management courses

  • How to Set Up a Facebook Ads Campaign: Coursera
  • Performance Management: Packt
  • Planning a Digital Marketing Strategy: Digital Marketing Institute
  • Content & Knowledge Management: Coursera
  • International Organizations Management : University of Geneva
  • Email Marketing Metrics & Drafts: Coursera
  • Content Marketing Using Generative AI : University of Virginia Darden School Foundation
  • Adaptable Project Management: Packt
  • Learn Digital Marketing: Strategy, Tools & Analytics: EDUCBA
  • Digital Marketing: SEO, PPC & Social Media: EDUCBA

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Investment (15)
Market (economics) (15)
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Social Entrepreneurship (10)
Strategic Management (10)
Business Plan (9)
Business Strategy (6)

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