• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Customer Insights

Customer Insights Courses

Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.

Popular Customer Insights Courses and Certifications


  • E

    ESSEC Business School

    Foundations of marketing analytics

    Skills you'll gain: Data-Driven Marketing, Marketing Analytics, Customer Analysis, Business Marketing, Advanced Analytics, Marketing Strategies, Business Analytics, Statistical Programming, Customer Insights, R Programming, R (Software), Customer Data Management, Data-Driven Decision-Making, Data Analysis Software, Target Market, Predictive Analytics, Statistical Analysis, Statistical Modeling, Predictive Modeling, Statistical Methods

    ★ 4.6 (762) · Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • M

    Microsoft

    Microsoft Cloud Support Associate

    Skills you'll gain: Hardware Troubleshooting, Microsoft Azure, Generative AI, Operating Systems, Authorization (Computing), Load Balancing, Collaborative Software, Hardware Architecture, Cloud Services, Cloud Solutions, Computer Networking, Microsoft Power Automate/Flow, General Networking, Microsoft Teams, Authentications, Dashboard Creation, Cloud Computing, IT Automation, Security Controls, Network Protocols

    ★ 4.7 (1.6K) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Free Trial
    Free Trial
    Category: AI skills
    AI skills
  • T

    The Expert Academy

    Buyer Psychology: Understand Behaviour, Trust And Persuasion

    Skills you'll gain: Consumer Behaviour, Critical Thinking, Marketing Psychology, Critical Thinking and Problem Solving, General Sales Practices, Persuasive Communication, Overcoming Objections, Influencing, Trustworthiness, Conflict Management, Customer Analysis, Stakeholder Engagement, Decision Making, Behavioral Economics, Communication, Relationship Building, Psychology

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • U

    University of California, Davis

    Professional Skills for the Workplace

    Skills you'll gain: Critical Thinking and Problem Solving, Problem Solving, Empathy & Emotional Intelligence, Growth Mindedness, Emotional Intelligence, Adaptability, Social Skills, Creative Problem-Solving, Brainstorming, Complex Problem Solving, Active Listening, Critical Thinking, Resilience, Open Mindset, Independent Thinking, Professional Development, Action Oriented, Culture Transformation, Willingness To Learn, Growth Strategies

    ★ 4.8 (4.8K) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • S

    SAP

    SAP Professional Fundamentals

    Skills you'll gain: Consulting, Relationship Management, Business Consulting, Management Consulting, Product Strategy, SAP Applications, Technical Consulting, Relationship Building, Project Management, Project Management Life Cycle, Consultative Approaches, Project Implementation, Agile Methodology, Company, Product, and Service Knowledge, Waterfall Methodology, Solution Delivery, Systems Thinking, Business Transformation, Design Thinking

    ★ 4.7 (1.1K) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • L

    Ludwig-Maximilians-Universität München (LMU)

    Advanced Competitive Strategy

    Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Strategy, Growth Strategies, Corporate Strategy, Competitive Analysis, Strategic Thinking, Strategic Marketing, Strategic Partnership, Regulatory Compliance, Product Strategy, New Business Development, Consolidation, Market Dynamics, Revenue Management, Consumer Behaviour, Market Analysis, Business Economics, Marketing

    ★ 4.7 (883) · Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    Unilever

    Unilever Supply Chain Data Analyst

    Skills you'll gain: Data Governance, Descriptive Analytics, Data Storytelling, Supply Chain, Data Presentation, Supply Chain Management, Demand Planning, Data Literacy, Presentations, Supply Chain Systems, Supply Chain Planning, Process Improvement, Data Management, Process Improvement and Optimization, Data Lakes, Supply Management, Predictive Analytics, Data Analysis, Data Visualization, Problem Solving

    ★ 4.7 (684) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • U

    University of California, Davis

    Market Research

    Skills you'll gain: Focus Group, Quantitative Research, Statistical Hypothesis Testing, Qualitative Research, Data Visualization, Survey Creation, Data Synthesis, Surveys, Data Presentation, Marketing Analytics, Regression Analysis, Discussion Facilitation, Market Research, Data Storytelling, Statistical Inference, Business Research, Proposal Development, Sampling (Statistics), Research Methodologies, Proposal Writing

    ★ 4.5 (1.5K) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • P

    Pearson

    Collaboration and Social Media Information Systems

    Skills you'll gain: Management Information Systems, Stakeholder Engagement, Strategic Communication, Social Media Management, Information Systems, Stakeholder Communications, Social Media, Stakeholder Management, Drive Engagement, Social Media Strategy, Communication Planning, Corporate Communications, Innovation, Brand Management, Collaborative Software, Internal Communications, Stakeholder Analysis, Professional Networking, Communication, Cross-Functional Collaboration

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
  • P

    Packt

    IT Service Management Excellence – ITIL 4 Foundation Program

    Skills you'll gain: Information Technology Infrastructure Library, IT Service Management, Service Management, Service Improvement, Information Technology Operations, IT Management, Service Level, Information Technology, Continuous Improvement Process, Governance, Problem Management, Asset Management, Configuration Management, Operations Management, Operational Efficiency, Business Relationship Management, Customer experience improvement, Incident Management, Application Frameworks, Problem Solving

    Beginner · Course · 1 - 3 Months

    Category: New
    New
  • E

    ESSEC Business School

    Hotel Management: Distribution, Revenue and Demand Management

    Skills you'll gain: Revenue Management, Hospitality Management, Competitive Analysis, Digital Marketing, Data-Driven Decision-Making, Stakeholder Communications, Forecasting, Budgeting, Demand Generation, Asset Management, Hospitality, Marketing, Revenue Forecasting, Demand Planning, Financial Forecasting, Hotels and Accommodations, Target Market, Customer Demand Planning, Hotel Operations, Marketing Channel

    ★ 4.6 (2.3K) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Small Business Marketing Using YouTube

    Skills you'll gain: Marketing Analytics, Digital Marketing Tools, Content Performance Analysis, Social Media Marketing, Social Media Content, Business Marketing, Social Media Management, Customer Engagement, Strategic Partnership, Gmail, Drive Engagement, Target Audience, Content Creation

    ★ 4.7 (1.4K) · Beginner · Guided Project · Less Than 2 Hours

    Status: Free Trial
    Free Trial
    Category: Free
    Free
1…474849…469

In summary, here are 10 of our most popular customer insights courses

  • Foundations of marketing analytics: ESSEC Business School
  • Microsoft Cloud Support Associate: Microsoft
  • Buyer Psychology: Understand Behaviour, Trust And Persuasion: The Expert Academy
  • Professional Skills for the Workplace: University of California, Davis
  • SAP Professional Fundamentals: SAP
  • Advanced Competitive Strategy: Ludwig-Maximilians-Universität München (LMU)
  • Unilever Supply Chain Data Analyst: Unilever
  • Market Research: University of California, Davis
  • Collaboration and Social Media Information Systems: Pearson
  • IT Service Management Excellence – ITIL 4 Foundation Program: Packt

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok