• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Management

Marketing Management Courses

Marketing management courses can help you learn strategic planning, market analysis, brand development, and customer relationship management. You can build skills in digital marketing tactics, campaign management, and data analytics to measure campaign effectiveness. Many courses introduce tools like Google Analytics, CRM software, and social media platforms, showing how these resources can enhance your marketing strategies and improve engagement with target audiences.

Popular Marketing Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Microsoft

    PMP Application Process and Practice Exam

    Skills you'll gain: Project Management Institute (PMI) Methodology, Project Management Life Cycle, Test Planning, Project Management, Agile Project Management, Process Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    57 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Field BIM

    Skills you'll gain: Building Information Modeling, Construction Management, Construction, Autodesk Revit, Construction Estimating, Facility Management and Maintenance, Emerging Technologies, As-Built Drawings, Facility Management, Collaborative Software, Cloud Computing, Cost Estimation, 3D Modeling, Document Management, Data Sharing, Visualization (Computer Graphics), Internet Of Things

    4.7
    Rating, 4.7 out of 5 stars
    ·
    31 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Create social media content with Prezi

    Skills you'll gain: Social Media Content, Social Media, Presentations, Social Media Marketing, Content Creation, Instagram, Facebook, Content Marketing, LinkedIn, Marketing Materials, Digital Marketing, Graphic Design

    4.1
    Rating, 4.1 out of 5 stars
    ·
    43 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Michigan State University

    Structure: Building the Frame for Business Growth

    Skills you'll gain: Financial Statements, Intellectual Property, Financial Statement Analysis, Income Statement, Business Planning, Balance Sheet, Management Training And Development, Organizational Structure, Entrepreneurship, Team Building, Business Management, People Development, Cash Flows, Regulation and Legal Compliance, Compliance Management, Registration, Regulatory Compliance, Regulatory Documents, Asset Protection, Recruitment Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    160 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Market Research Analysts

    Skills you'll gain: Competitive Analysis, Market Research, Market Analysis, Customer Analysis, Competitive Intelligence, Responsible AI, Generative AI, Market Intelligence, Marketing Analytics, Market Opportunities, Customer Insights, Market Trend, Persona Development, Prompt Patterns, Trend Analysis, Analytics, Data Analysis, Data Synthesis, Data Ethics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    38 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University at Buffalo

    Roadmap to Success in Digital Manufacturing & Design

    Skills you'll gain: Peer Review, Plan Execution, Manufacturing Operations, Technology Roadmaps, Professional Networking, Goal Setting, Digital Transformation, Portfolio Management, Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    280 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    L'investissement à impact, la finance qui change le monde

    Skills you'll gain: Due Diligence, Sustainable Development, Project Finance, Investments, Social Impact, Environmental Social And Corporate Governance (ESG), Investment Management, Proposal Development, Financial Inclusion, Private Equity, Entrepreneurship, Fundraising, Sustainable Business, Socioeconomics, Governance, Feasibility Studies, Philanthropy, Entrepreneurial Finance, Return On Investment, Corporate Sustainability

    4.6
    Rating, 4.6 out of 5 stars
    ·
    287 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Leadership and Influencing Skills

    Skills you'll gain: Team Leadership, Team Performance Management, Team Collaboration, Collaboration, People Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    40 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Interpersonal Communication for Engineering Leaders

    Skills you'll gain: Executive Presence, Business Communication, Corporate Communications, Strategic Communication, Crisis Management, Interpersonal Communications, Public Relations, Communication, Meeting Facilitation, Intercultural Competence, Professional Development, Stakeholder Communications, Discussion Facilitation, Teamwork, Drive Engagement, Cultural Diversity, Leadership, Communication Strategies, Conflict Management, Verbal Communication Skills

    4.6
    Rating, 4.6 out of 5 stars
    ·
    224 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Feedback and Coaching For Everyone

    Skills you'll gain: Rapport Building, Growth Mindedness, Recognizing Others, Empathy, Companionship, Relationship Building, Relationship Management, Constructive Feedback, Team Building, Interpersonal Communications, Social Skills, Pedagogy, Friendliness, Leadership, Compassion, Open Mindset, Decision Making, Independent Thinking, Conflict Management, Accountability

    4.7
    Rating, 4.7 out of 5 stars
    ·
    176 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    A

    Arm

    Introduction to Microprocessors

    Skills you'll gain: Microarchitecture, Computer Architecture, Computer Hardware, System Programming, Data Storage, Memory Management, Performance Tuning, Computational Logic, Computer Programming, C (Programming Language), Program Development, C# (Programming Language)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    81 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Basic System Programming on IBM Z

    Skills you'll gain: Job Control Language (JCL), z/OS, Unix, IBM DB2, Database Management Systems, Mainframe Computing, Unix Shell, Operating System Administration, System Programming, Operating Systems, Unix Commands, System Software, Mainframe Technologies, Data Management, Data Storage Technologies, File Systems, Data Storage, System Configuration, File Management, Transaction Processing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    378 reviews

    Intermediate · Course · 1 - 4 Weeks

1…478479480…834

In summary, here are 10 of our most popular marketing management courses

  • PMP Application Process and Practice Exam: Microsoft
  • Field BIM: L&T EduTech
  • Create social media content with Prezi : Coursera
  • Structure: Building the Frame for Business Growth: Michigan State University
  • GenAI for Market Research Analysts: Coursera
  • Roadmap to Success in Digital Manufacturing & Design : University at Buffalo
  • L'investissement à impact, la finance qui change le monde: ESSEC Business School
  • Leadership and Influencing Skills: Google
  • Interpersonal Communication for Engineering Leaders: Rice University
  • Feedback and Coaching For Everyone: Arizona State University

Skills you can learn in Entrepreneurship

Innovation (38)
Modeling (25)
Business Model (18)
Plan (16)
Investment (15)
Market (economics) (15)
Product (12)
Planning (11)
Social Entrepreneurship (10)
Strategic Management (10)
Business Plan (9)
Business Strategy (6)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok