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  • Consumer Behavior

Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


Popular Consumer Behavior Courses and Certifications


  • Status: Preview
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    U

    University of California, Santa Cruz

    Ecosystems of California

    Skills you'll gain: Environmental Science, Natural Resource Management, Laboratory Reports, Environment and Resource Management, Environmental Monitoring, Data Collection, Environment, Scientific Methods, Land Management, Biology, Hydrology, Water Resource Management, Climate Change Adaptation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Creativity Toolkit II: Creative Collaboration

    Skills you'll gain: Collaboration, Leadership, Presentations, Creativity, Teamwork, Innovation, Creative Thinking, Cross-Functional Collaboration, People Management, Persuasive Communication, Influencing, Storytelling, Communication, Social Skills, Decision Making, Culture

    4.8
    Rating, 4.8 out of 5 stars
    ·
    409 reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    University of California, Irvine

    Emergent Phenomena in Science and Everyday Life

    Skills you'll gain: Systems Thinking, Analysis, General Science and Research, Materials science, Simulations, Biology, Scientific Methods, Mathematical Modeling, Physics, Psychology, Applied Mathematics

    4.4
    Rating, 4.4 out of 5 stars
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    164 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
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    C

    Codio

    Software Testing for Developers

    Skills you'll gain: Jest (JavaScript Testing Framework), User Acceptance Testing (UAT), Cucumber (Software), Postman API Platform, Software Testing, Behavior-Driven Development, Test Tools, Selenium (Software), Test Driven Development (TDD), Unit Testing, Acceptance Testing, Performance Testing, Functional Testing, Test Automation, Usability Testing, Application Programming Interface (API), User Interface (UI), Test Case, API Design, Javascript

    4.2
    Rating, 4.2 out of 5 stars
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    15 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Fundamentals of Digital Marketing

    Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Online Advertising, Return On Investment, Consumer Behaviour, Cross-Channel Marketing, Marketing, Marketing Channel, Social Media Marketing, MarTech, Marketing Strategies, Marketing Effectiveness, Strategic Marketing, Marketing Psychology, Network Model, Business Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    11 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Innovar

    Skills you'll gain: Innovation, Design Thinking, Brainstorming, Creativity, Customer experience improvement, New Product Development, Product Development, Service Design, Strategic Planning, Brand Management, Sustainable Business, Process Improvement, Business Strategies

    4.8
    Rating, 4.8 out of 5 stars
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    805 reviews

    Beginner · Course · 1 - 3 Months

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    U

    University of Virginia

    L'analyse marketing

    Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Marketing, Customer Analysis, Brand Management, Web Analytics, Analytics, Regression Analysis, Return On Investment, Consumer Behaviour, A/B Testing

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The State University of New York

    Basic Information Literacy

    Skills you'll gain: Brainstorming, Planning, Data Ethics, Information Management, Research, Critical Thinking, Investigation, Literacy, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
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    162 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    CRM, Dados e o Futuro Centrado no Cliente

    Skills you'll gain: Customer Relationship Management, Customer Data Management, Data-Driven Decision-Making, Sales Management, Big Data, Customer Insights, Customer Acquisition Management, Customer experience strategy (CX), Customer Retention, Target Market, Business Metrics, Analytics, Consumer Behaviour, Artificial Intelligence

    4.6
    Rating, 4.6 out of 5 stars
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    49 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Enhancing Customer Insights with Generative AI

    Skills you'll gain: Big Data, Generative AI, Case Studies, Customer Insights, Market Research, Market Analysis, Marketing Analytics, Data Analysis, Data-Driven Decision-Making, Data Visualization Software, Consumer Behaviour, Predictive Analytics, Business Strategy

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Expanding SEL

    Skills you'll gain: Self-Awareness, Personal Development, Empowerment, Emotional Intelligence, Social Justice, Social Skills, Behavior Management, Empathy, Classroom Management, Cultural Responsiveness, Diversity Equity and Inclusion Initiatives, School Counseling, Compassion, Working With Children, Relationship Building, Cultural Diversity, Mindfulness

    4.8
    Rating, 4.8 out of 5 stars
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    134 reviews

    Advanced · Course · 1 - 3 Months

  • C

    Coursera

    Copywriting with ChatGPT: Produce Compelling Copy That Sells

    Skills you'll gain: Copywriting, User Research, Target Audience, Customer Insights, Prompt Engineering, ChatGPT, Marketing Materials, Content Creation, Product Knowledge, Value Propositions, Marketing Communications, Editing

    4.7
    Rating, 4.7 out of 5 stars
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    72 reviews

    Beginner · Guided Project · Less Than 2 Hours

Searches related to consumer behavior

market research and consumer behavior
firm level economics: consumer and producer behavior
the power of markets i: the basics of supply and demand and consumer behavior
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In summary, here are 10 of our most popular consumer behavior courses

  • Ecosystems of California: University of California, Santa Cruz
  • Creativity Toolkit II: Creative Collaboration: University of Illinois Urbana-Champaign
  • Emergent Phenomena in Science and Everyday Life: University of California, Irvine
  • Software Testing for Developers: Codio
  • Fundamentals of Digital Marketing: University of Maryland, College Park
  • Innovar: Arizona State University
  • L'analyse marketing: University of Virginia
  • Basic Information Literacy: The State University of New York
  • CRM, Dados e o Futuro Centrado no Cliente: Fundação Instituto de Administração
  • Enhancing Customer Insights with Generative AI: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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