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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • A

    AI CERTs

    Microsoft 365 Copilot for Marketing and Campaign Automation

    Skills you'll gain: Prompt Engineering, Marketing Automation, Personalized Campaigns, Microsoft Copilot, Prompt Engineering Tools, Marketing Operations, Marketing, Campaign Planning, Data-Driven Marketing, Campaign Management, AI Enablement, Market Intelligence, Marketing Analytics, Email Marketing, AI Personalization, Predictive Analytics, Data-Driven Decision-Making, Power BI, Business, Leadership Development

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • F

    Fundação Instituto de Administração

    Decisões de Marketing Baseadas em Dados

    Skills you'll gain: Marketing Analytics, Data-Driven Marketing, Marketing Operations, Data-Driven Decision-Making, Marketing, Customer Analysis, Market Analysis, Marketing Strategies, Data Analysis, Time Series Analysis and Forecasting, Trend Analysis, Consumer Behaviour, Data Mining, Data Visualization, Data Visualization Software, Cross Selling, Product Promotion, Key Performance Indicators (KPIs)

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    Edureka

    Generative AI's Applications in Marketing Analytics

    Skills you'll gain: Personalized Campaigns, Data-Driven Marketing, Marketing Management, Data Preprocessing, Exploratory Data Analysis

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • E

    EDUCBA

    Bank Branch Marketing: Analyze & Apply Strategies

    Skills you'll gain: Customer Analysis, Data-Driven Marketing, Service Design, Financial Inclusion, Regulatory Compliance, Consumer Behaviour, Banking, Banking Services, Customer Insights, Retail Banking, Regulatory Requirements, Marketing Psychology, Digital Marketing, Marketing Analytics, Strategic Marketing, Regulation and Legal Compliance, Business Modeling, Compliance Management, Digital Analysis, Marketing

    ★ 5 (11) · Mixed · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • U

    University of Colorado System

    Time, Change, and Decisions for Marketing

    Skills you'll gain: Marketing Analytics, Data-Driven Marketing, Anomaly Detection, Advanced Analytics, Bayesian Network, Data-Driven Decision-Making, Forecasting, Marketing Strategies, Strategic Decision-Making, Time Series Analysis and Forecasting, Markov Model, Simulation and Simulation Software, Predictive Analytics, Customer Engagement, Bayesian Statistics, Customer Retention, Autoencoders

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • M

    Microsoft

    Upgrade Your Marketing Strategy with Microsoft Copilot

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Competitive Analysis, Marketing Operations, Marketing Design, Marketing Strategies, Marketing Planning, Performance Reporting, Campaign Planning, Marketing Channel, Cross-Channel Marketing, Generative AI, Market Intelligence, Microsoft 365, Customer Analysis, Market Research, Artificial Intelligence, Customer experience improvement, Customer Retention

    ★ 4.7 (21) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • F

    Fundação Instituto de Administração

    Marketing e a Jornada do Cliente

    Skills you'll gain: Marketing Strategies, Strategic Marketing, Marketing, Customer experience strategy (CX), Customer Analysis, Consumer Behaviour, Content Marketing, Sales Pipelines, Journey Mapping, Digital Marketing, Digital Media Strategy, Marketing Psychology, Conversion Funnel Analysis, Content Strategy, Brand Strategy

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    International Marketing Strategies and Global Trade

    Skills you'll gain: Global Marketing, Market Analysis, International Finance, Market Research, Consumer Behaviour, Market Intelligence, Marketing, Promotional Strategies, Culture, Business Management, Marketing Management, Strategic Marketing, Business Ethics, Market Opportunities, Marketing Planning, Legal Risk, Cultural Diversity, Marketing Strategies, Revenue Management, Economics

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Master Marketing Case Study: Analyze, Evaluate & Implement

    Skills you'll gain: Performance Analysis, Marketing Planning, Marketing Strategies, Strategic Marketing, Global Marketing, Performance Improvement, Product Marketing, Market Analysis, Product Strategy, Case Studies, Marketing, Competitive Analysis, Brand Marketing, Strategic Planning, Business Strategy, Market Opportunities, Logistics

    ★ 5 (12) · Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • F

    Fundação Instituto de Administração

    Cultura e Consumo no Marketing Digital

    Skills you'll gain: Global Marketing, Diversity Marketing, Consumer Behaviour, Marketing Management, Marketing, Target Market, Strategic Marketing, Cultural Sensitivity, Target Audience, Marketing Strategies, Innovation, Cultural Diversity, Cultural Responsiveness, Culture, Brand Strategy, Marketing Communications, Demography

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • B

    Board Infinity

    AI-Powered Brand Strategy & Marketing Analytics

    Skills you'll gain: Data Storytelling, Data Presentation, Dashboard, Interactive Data Visualization, Dashboard Creation, Brand Marketing, Brand Strategy, Brand Awareness, Digital Brand Strategy, Branding, AI Personalization, Presentations, Data-Driven Marketing, Personalized Campaigns, Brand Management, Customer Insights, Marketing Analytics, Executive Presence, Data Ethics, Responsible AI

    Advanced · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Measure a Marketing Strategy using Facebook Insights

    Skills you'll gain: Facebook, Corporate Communications, Customer Insights, Social Media Marketing, Social Media Analytics, Communication Planning, Marketing Effectiveness, Marketing Analytics, Data-Driven Marketing, Social Media, Content Performance Analysis, Marketing Strategies, Marketing, Web Presence, Target Audience, Research

    ★ 4.7 (49) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
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In summary, here are 10 of our most popular product marketing courses

  • Microsoft 365 Copilot for Marketing and Campaign Automation: AI CERTs
  • Decisões de Marketing Baseadas em Dados: Fundação Instituto de Administração
  • Generative AI's Applications in Marketing Analytics: Edureka
  • Bank Branch Marketing: Analyze & Apply Strategies: EDUCBA
  • Time, Change, and Decisions for Marketing: University of Colorado System
  • Upgrade Your Marketing Strategy with Microsoft Copilot: Microsoft
  • Marketing e a Jornada do Cliente: Fundação Instituto de Administração
  • International Marketing Strategies and Global Trade: EDUCBA
  • Master Marketing Case Study: Analyze, Evaluate & Implement: EDUCBA
  • Cultura e Consumo no Marketing Digital: Fundação Instituto de Administração

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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