• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    C

    Coursera

    Starting & Managing a Sustainable Hotel or Tourism Business

    Skills you'll gain: Sustainable Business, Hotel Operations, Hospitality Management, Business Planning, Corporate Sustainability, Sustainability Standards, Waste Minimization, Community Development, Environmental Resource Management, Market Trend, Market Analysis, Cost Benefit Analysis, Strategic Decision-Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universiteit Leiden

    De-Mystifying Mindfulness

    Skills you'll gain: Mindfulness, Self-Awareness, Mental Health, Social Justice, Psychology, Stress Management, Mental and Behavioral Health Specialties, Social Sciences, Cultural Diversity, Environment and Resource Management, Trauma Care, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.6K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    International Business

    Skills you'll gain: International Finance, Transportation, Supply Chain, and Logistics, Transportation Operations, Cultural Diversity, Management Training And Development, Supply Chain Planning, Commercial Laws, Logistics Management, Supply Chain Management, Shipping and Receiving, B2B Sales, Market Opportunities, Business Marketing, Payment Systems, Risk Management, Generally Accepted Accounting Principles (GAAP), Business Development, Accounting Systems, World History, Business Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    508 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of California, Davis

    Materials Science: 10 Things Every Engineer Should Know

    Skills you'll gain: Materials science, Semiconductors, Engineering, Mechanical Engineering, Failure Analysis, Structural Analysis, Electrical Engineering, Chemical Engineering, Thermal Management, Electronic Components, Electronics Engineering

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.5K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    ¿Cómo hemos llegado hasta aquí?El desarrollo de la analítica

    Skills you'll gain: Analytics, Business Analytics, Trend Analysis, Data-Driven Decision-Making, Advanced Analytics, Data Analysis, Analysis, Predictive Analytics, Case Studies, Spatial Analysis, Mathematical Modeling, Data Collection, Performance Reporting, Data Presentation, Predictive Modeling, Innovation, Learning Styles, Leadership, Computer Vision, Communication

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universiteit Leiden

    Population Health: Syndemics

    Skills you'll gain: Health Disparities, Social Determinants Of Health, Qualitative Research, Research Methodologies, Social Sciences, Epidemiology, Public Health, Substance Abuse, Infectious Diseases, Quantitative Research, Chronic Diseases, Anthropology, Probability & Statistics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    Certified Associate in Project Management Prep

    Skills you'll gain: Project Closure, Agile Project Management, Product Roadmaps, Project Management, Agile Software Development, Backlogs, Procurement, Stakeholder Management, Scope Management, Project Management Life Cycle, Agile Methodology, Project Controls, Project Risk Management, Project Planning, Project Schedules, Project Scoping, Project Estimation, Project Implementation, Waterfall Methodology, Project Performance

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Introduction to Applied Cryptography

    Skills you'll gain: Data Encryption Standard, Public Key Infrastructure, Cryptography, Cybersecurity, Public Key Cryptography Standards (PKCS), Key Management, Advanced Encryption Standard (AES), Encryption, Brute-force attacks, Authentications, Arithmetic, Algorithms, Applied Mathematics, Data Integrity, Probability, Computer Science

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Practical Machine Learning: Foundations to Neural Networks

    Skills you'll gain: Supervised Learning, Bayesian Network, Logistic Regression, Artificial Neural Networks, Machine Learning Methods, Statistical Modeling, Predictive Modeling, Model Evaluation, Statistical Machine Learning, Probability & Statistics, Bayesian Statistics, Deep Learning, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, Machine Learning Algorithms, Statistical Methods, Artificial Intelligence, Regression Analysis, Classification Algorithms, Statistical Inference

    Build toward a degree

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Columbia University

    Advanced Topics in Derivative Pricing

    Skills you'll gain: Derivatives, Credit Risk, Financial Market, Portfolio Risk, Capital Markets, Risk Analysis, Risk Management, Market Dynamics, Portfolio Management, Financial Modeling, Operations Research, Mathematical Modeling, Probability Distribution, Applied Mathematics, Computer Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    30 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Technion - Israel Institute of Technology

    Cracking the Creativity Code: Discovering Ideas

    Skills you'll gain: Ideation, Brainstorming, Innovation, Creative Problem-Solving, Creative Thinking, Creativity, Operations Management, Resourcefulness, Thought Leadership, Problem Solving, Strategic Thinking, Visionary, Solution Delivery, Initiative and Leadership, Personal Development, Presentations, Adaptability, Persistence

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Natural Language Processing with Sequence Models

    Skills you'll gain: Natural Language Processing, Recurrent Neural Networks (RNNs), Artificial Neural Networks, Deep Learning, Tensorflow, Text Mining, Embeddings, Applied Machine Learning

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.2K reviews

    Intermediate · Course · 1 - 4 Weeks

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research & business intelligence mastery
market research methods and data analysis certificate
market research and analysis for tech industries
market research: analyze, apply & evaluate
market research: analyze, forecast & apply
market research essentials for marketing management
1…636465…338

In summary, here are 10 of our most popular market research courses

  • Starting & Managing a Sustainable Hotel or Tourism Business: Coursera
  • De-Mystifying Mindfulness: Universiteit Leiden
  • International Business: University of Colorado Boulder
  • Materials Science: 10 Things Every Engineer Should Know: University of California, Davis
  • ¿Cómo hemos llegado hasta aquí?El desarrollo de la analítica: Real Madrid Graduate School Universidad Europea
  • Population Health: Syndemics: Universiteit Leiden
  • Certified Associate in Project Management Prep: LearnKartS
  • Introduction to Applied Cryptography: University of Colorado System
  • Practical Machine Learning: Foundations to Neural Networks: Dartmouth College
  • Advanced Topics in Derivative Pricing: Columbia University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok