Sports marketing courses can help you learn audience engagement strategies, brand management, sponsorship activation, and digital marketing techniques. You can build skills in market analysis, campaign development, and social media outreach tailored to sports audiences. Many courses introduce tools like CRM software, analytics platforms, and content management systems, showcasing how these skills are applied to enhance fan experiences and drive revenue for sports organizations.

Coursera
Skills you'll gain: Web Analytics and SEO, Data Storytelling, Analytics, Statistical Methods, Statistical Analysis, Performance Reporting
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Microsoft PowerPoint, Data Visualization, Sales Presentations, Public Speaking, Layout Design
Intermediate · Course · 3 - 6 Months

Skills you'll gain: Prompt Engineering, Product Knowledge, Sales Process, Verbal Communication Skills, Sales Presentations, Communication, AI Personalization, Sales, Sales Strategy, Non-Verbal Communication, Microsoft Copilot, AI Enablement, Value Propositions, Microsoft PowerPoint, Responsible AI, Customer Relationship Management (CRM) Software
Advanced · Course · 1 - 4 Weeks
Scrum Alliance
Skills you'll gain: AI Product Strategy, Product Planning, Brainstorming, Product Strategy, Generative AI, Strategic Decision-Making, Customer Insights, Market Analysis, Data-Driven Decision-Making, Market Research, Forecasting, Data Analysis
Beginner · Course · 1 - 4 Weeks

LearnQuest
Skills you'll gain: Sales Presentation, Influencing, Persuasive Communication, Intercultural Competence, Virtual Teams, Storytelling, Behavioral Economics, Business Research, Value Propositions, Active Listening, Market Research, Empathy & Emotional Intelligence, Sales Pipelines, Marketing Psychology, Digital Communications, Collaboration, Customer Relationship Management (CRM) Software, Stakeholder Management, Strategic Communication, Cross-Functional Collaboration
Intermediate · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Google Analytics, Web Analytics and SEO, Search Engine Optimization, Web Analytics, Content Performance Analysis, Keyword Research, Prioritization, Data Import/Export, Workflow Management, Content Strategy, Data Integration, User Research, Performance Metric
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Data Storytelling, Data Governance, Marketing Analytics, Data Visualization, Business Analytics, Data Literacy, Accounting, Infographics, Data Management, Data Collection, Data Quality, Data Visualization Software, Internal Controls, Classification Algorithms, Business Analysis, AI Personalization, Analytics, Data Analysis, Power BI, Machine Learning
Build toward a degree
Beginner · Specialization · 3 - 6 Months

Indian School of Business
Skills you'll gain: Financial Statements, Peer Review, Financial Statement Analysis, Financial Trading, Balance Sheet, Portfolio Management, Income Statement, Data Collection, Market Liquidity, Investment Management, Financial Analysis, Performance Analysis, Project Design, Market Analysis, Financial Market, Accruals, Business Planning, Securities Trading, Market Dynamics, Performance Measurement
Beginner · Specialization · 3 - 6 Months

Alex Genadinik
Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Web Analytics, Auditing, Content Strategy, WordPress, HTML and CSS, Content Management, Performance Improvement
Mixed · Course · 3 - 6 Months

Coursera
Skills you'll gain: Canva (Software), Logo Design, Branding, Brand Strategy, Style Guides, Typography, Brand Management, Creative Design, Marketing Design, Graphic Design, Color Theory, Graphic and Visual Design, Digital Design, Governance, Asset Management, Layout Design, Scalability
Beginner · Course · 1 - 4 Weeks

Università Bocconi
Skills you'll gain: Go To Market Strategy, Business Modeling, Entrepreneurship, Fundraising, Sales Presentations, User Research, Problem Management, Customer Insights, New Product Development, Market Opportunities, Value Propositions, Market Analysis, Competitive Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Adobe Firefly, Adobe Photoshop, Photo Editing, Storytelling, Adobe Creative Cloud, Generative AI Agents, Data Import/Export, Image Quality, Color Theory, Generative AI, Photography, Graphic and Visual Design, Editing, Creative Design, Design Elements And Principles, Design Software, Design, Creative Thinking, Creativity, Portfolio Management
Beginner · Specialization · 1 - 3 Months