• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • U

    University of Washington

    Social Media Data Analytics

    Skills you'll gain: Social Media Analytics, Text Mining, Unstructured Data, Quantitative Research, Data Visualization, Statistical Analysis, Data Presentation, Data Analysis, Statistical Methods, Correlation Analysis, R (Software), Application Programming Interface (API), R Programming, Regression Analysis, Data Collection, Python Programming

    ★ 4.1 (299) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • A

    Adobe

    Social Media Content and Strategy

    Skills you'll gain: Content Scheduling, Adobe Express, Social Media Content, Social Media, Social Media Analytics, Content Creation, Social Media Strategy, Social Media Marketing, Social Media Management, Intellectual Property, Target Audience, Visual Storytelling, Driving engagement, AI powered creativity, Drive Engagement, Content Strategy, Ethical Standards And Conduct, Regulation and Legal Compliance, Multimedia, Branding

    ★ 4.7 (414) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • L

    Ludwig-Maximilians-Universität München (LMU)

    Advanced Competitive Strategy

    Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Strategy, Growth Strategies, Corporate Strategy, Competitive Analysis, Strategic Thinking, Strategic Marketing, Strategic Partnership, Regulatory Compliance, Product Strategy, New Business Development, Consolidation, Market Dynamics, Revenue Management, Consumer Behaviour, Market Analysis, Business Economics, Marketing

    ★ 4.7 (883) · Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of Illinois Urbana-Champaign

    Pilot Scale Fermentation | The Basics

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • C

    Coursera

    Deep Learning and Modern AI Architectures

    Skills you'll gain: Fine-tuning, Generative Model Architectures, Deep Learning, Autoencoders, Generative AI, Model Optimization, Artificial Neural Networks, Generative Adversarial Networks (GANs), Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Model Training, Network Architecture, Model Evaluation, Anomaly Detection, Computer Vision, Predictive Modeling

    Advanced · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • E

    Edureka

    Generative AI for Business Process Automation

    Skills you'll gain: Prompt Engineering, Responsible AI, Prompt Engineering Tools, Business Workflow Analysis, Business Process Automation, Data Ethics, AI Enablement, Make.com, Generative AI, Workflow Management, AI Personalization, ChatGPT, Business Operations, Microsoft Copilot, Artificial Intelligence, Business Planning, Business Communication, Customer Engagement, Enterprise Application Management, Canva (Software)

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
  • Y

    Yale University

    Anatomy of the Chest, Neck, Abdomen, and Pelvis

    Skills you'll gain: Cardiology, Anatomy, Gynecology, Urology, Respiration, Neurology, Pulmonology, Nephrology, General Surgery, Medical Terminology, Surgery

    ★ 4.8 (1.9K) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • P

    Pearson

    Managing Business through Operations

    Skills you'll gain: Capacity Planning, Operations Management, Operations, Business Operations, Supply Chain Planning, Business Management, Resource Planning, Quality Management, Organizational Structure, Business Planning, Production Management, Demand Planning, Production Schedule, Supply Chain, Organizational Effectiveness, Scheduling, Quality Improvement, Workforce Management, Process Management, Product Quality (QA/QC)

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
  • T

    The University of Sydney

    Critical Thinking Skills for University Success

    Skills you'll gain: Critical Thinking, Logical Reasoning, Deductive Reasoning, Critical Thinking and Problem Solving, Analytical Skills, Writing, Research, Problem Solving, Higher Education

    ★ 4.8 (1.2K) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • L

    Lund University

    European Business Law: Doing Business in Europe

    Skills you'll gain: Labor Law, Arbitration, Tax Compliance, Environmental Regulations, Environmental Laws, Case Law, Legal Writing, Legal Research, Law, Regulation, and Compliance, Labor Relations, Labor Compliance, Tax Laws, Mediation, Litigation and Civil Justice, Commercial Laws, Regulatory Compliance, Employee Relations, Contract Management, Governance

    ★ 4.8 (564) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • I

    IBM

    Software Developer Career Guide and Interview Preparation

    Skills you'll gain: Software Development, Software Engineering, Relationship Building, Professional Development, Application Development, Follow Through, Communication Strategies, Professionalism, Verbal Communication Skills, Problem Solving, Communication, Back-End Web Development

    ★ 4.8 (389) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Arizona

    Astrobiology: Exploring Other Worlds

    Skills you'll gain: Biology, Biochemistry, Life Sciences, Chemistry, Physical Science, Research, Environmental Science, Scientific Methods, Science and Research, Microbiology

    ★ 4.9 (528) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
1…949596…454

In summary, here are 10 of our most popular market research courses

  • Social Media Data Analytics: University of Washington
  • Social Media Content and Strategy: Adobe
  • Advanced Competitive Strategy: Ludwig-Maximilians-Universität München (LMU)
  • Pilot Scale Fermentation | The Basics: University of Illinois Urbana-Champaign
  • Deep Learning and Modern AI Architectures: Coursera
  • Generative AI for Business Process Automation: Edureka
  • Anatomy of the Chest, Neck, Abdomen, and Pelvis: Yale University
  • Managing Business through Operations: Pearson
  • Critical Thinking Skills for University Success: The University of Sydney
  • European Business Law: Doing Business in Europe: Lund University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok