About this Course

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Shareable Certificate
Earn a Certificate upon completion
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Start instantly and learn at your own schedule.
Course 3 of 4 in the
Flexible deadlines
Reset deadlines in accordance to your schedule.
Intermediate Level
Approx. 13 hours to complete
Subtitles: English

Skills you will gain

Adobe IllustratorAdobe IndesignTreejack
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Course 3 of 4 in the
Flexible deadlines
Reset deadlines in accordance to your schedule.
Intermediate Level
Approx. 13 hours to complete
Subtitles: English

Offered by

California Institute of the Arts logo

California Institute of the Arts

Syllabus - What you will learn from this course

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Week 1

22 minutes to complete

Course Overview

22 minutes to complete
1 video (Total 3 min), 9 readings
1 video
9 readings
About this course2m
About the assignments3m
Required tools2m
Instructor Presence and Staff Support 1m
Forum Guidelines2m
Requesting Peer Reviews2m
Academic Integrity2m
Extended free trial offer from Optimal Workshop2m
About CalArts and the Program in Graphic Design3m
2 hours to complete

The User Experience Process

2 hours to complete
9 videos (Total 39 min), 5 readings, 2 quizzes
9 videos
Defining the term "user experience"4m
User-centric design3m
What could possibly go wrong?4m
The UX Phases (part 1)4m
The UX Phases (part 2)3m
Waterfall vs. Agile4m
Web vs. App7m
Project Ideas: Alyson and Bradley5m
5 readings
Job Titles in the Web Industry7m
About Web vs. App optional quiz1m
Project Brief5m
Try it yourself: Research existing restaurants15m
A Final Thought for the Week1m
1 practice exercise
Web vs. App20m

Week 2

4 hours to complete

Asking Good Questions: Determining Strategy

4 hours to complete
8 videos (Total 90 min), 5 readings, 1 quiz
8 videos
User Research2m
User Needs and Client Needs7m
Target Audience7m
Strategy: Alyson and Bradley16m
Interview with Craig Cooke: Determining success45m
5 readings
Inspirational Websites20m
Try it yourself: User research methods15m
Example User and Client Needs: Pasadena Conservatory2m
User Personas10m
A Final Thought for the Week1m

Week 3

3 hours to complete

What is in and What is Out: Outlining Scope

3 hours to complete
6 videos (Total 65 min), 2 readings, 1 quiz
6 videos
Introduction to Outline of Scope3m
Content and Functionality8m
Outline of Scope Example4m
Scope: Alyson and Bradley16m
Interview with Melissa Kuo30m
2 readings
Try it yourself: Sorting content and functionality requirements10m
A Final Thought for the Week1m

Week 4

4 hours to complete

Getting your Ducks in a Row: The Sitemap

4 hours to complete
10 videos (Total 43 min), 5 readings, 1 quiz
10 videos
Introduction to Sitemaps2m
Information Architecture1m
Sitemap Concerns8m
Sitemapping: an annotated process5m
Sitemap Elements3m
Sitemap Example2m
Treejack Introduction3m
Treejack Analysis5m
Sitemap: Alyson and Bradley10m
5 readings
My Stuff or Your Stuff?5m
Try it Yourself: Test your sitemap using Treejack30m
Other UX tools from Optimal Workshop5m
Next Steps2m
A Final Thought for the Week1m



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About the UI / UX Design Specialization

The UI/UX Design Specialization brings a design-centric approach to user interface and user experience design, and offers practical, skill-based instruction centered around a visual communications perspective, rather than on one focused on marketing or programming alone. In this sequence of four courses, you will summarize and demonstrate all stages of the UI/UX development process, from user research to defining a project’s strategy, scope, and information architecture, to developing sitemaps and wireframes. You’ll learn current best practices and conventions in UX design and apply them to create effective and compelling screen-based experiences for websites or apps. User interface and user experience design is a high-demand field, but the skills and knowledge you will learn in this Specialization are applicable to a wide variety of careers, from marketing to web design to human-computer interaction. Learners enrolled in the UI/UX Design Specialization are eligible for an extended free trial (1 month) of a full product suite of UX tools from Optimal Workshop. Details are available in Course 3 of the Specialization, Web Design: Strategy and Information Architecture....
UI / UX Design

Frequently Asked Questions

  • Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:

    • The course may not offer an audit option. You can try a Free Trial instead, or apply for Financial Aid.
    • The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
  • When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.

  • If you subscribed, you get a 7-day free trial during which you can cancel at no penalty. After that, we don’t give refunds, but you can cancel your subscription at any time. See our full refund policy.

  • Yes, Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project. Learn more.

  • Since this is a graphic design course, to complete the assignments you will need access to a desktop or laptop computer with the appropriate software installed. You can't really do graphic design work properly on a smartphone or tablet. Adobe CC software is recommended for these courses, but alternatives are available. Software will be reviewed in greater detail in the first week of the course.

  • This Course doesn't carry university credit, but some universities may choose to accept Course Certificates for credit. Check with your institution to learn more. Online Degrees and Mastertrack™ Certificates on Coursera provide the opportunity to earn university credit.

More questions? Visit the Learner Help Center.