Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Supervised Learning, Decision Tree Learning, Applied Machine Learning, Data Processing, Predictive Modeling, Statistical Machine Learning, Random Forest Algorithm, Feature Engineering, SAS (Software), Machine Learning, Data Analysis, Artificial Neural Networks, Data Cleansing, Predictive Analytics, No-Code Development, Statistical Programming, Performance Tuning
Intermediate · Course · 1 - 3 Months

University of Illinois Urbana-Champaign
Skills you'll gain: Big Data, Apache Spark, Data Storage Technologies, Apache Hadoop, Distributed Computing, Data Storage, Data Processing, NoSQL, Apache Kafka, Cloud Computing, Real Time Data, Databases, Analytics, Deep Learning, Scalability, Machine Learning Algorithms, Graph Theory, Machine Learning, Live Streaming
Mixed · Course · 1 - 3 Months

University at Buffalo
Skills you'll gain: Anomaly Detection, Manufacturing Processes, Data Collection, Analytics, Data Storage, Manufacturing Operations, Process Engineering, Systems Engineering, Industrial Engineering, Analysis, Data Cleansing, Digital Transformation, Big Data, Computing Platforms
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Database Design, MySQL, IBM DB2, Relational Databases, Databases, Database Management Systems, PostgreSQL, Data Management, Database Architecture and Administration, SQL, Data Integrity, Data Modeling, Data Manipulation, Command-Line Interface
Beginner · Course · 1 - 4 Weeks

DeepLearning.AI
Skills you'll gain: Risk Modeling, Decision Tree Learning, Predictive Modeling, Feature Engineering, Applied Machine Learning, Random Forest Algorithm, Forecasting, Data Cleansing, Statistical Modeling, Machine Learning, Statistical Analysis, Probability & Statistics, Data Analysis, Regression Analysis, Deep Learning
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Canva (Software), Timelines, Marketing Materials, Product Demonstration, Presentations, Marketing Design, Product Promotion, Value Propositions, Sales Presentation, Sales Presentations, Team Oriented, Graphic Design, Entrepreneurship
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Wrangling, Exploratory Data Analysis, Data Analysis, R Programming, Data Manipulation, Data Visualization, Predictive Analytics, Statistical Analysis, Data Science, Regression Analysis, Predictive Modeling, Statistical Modeling, Feature Engineering, Machine Learning Methods
Intermediate · Course · 1 - 3 Months

Universidad de los Andes
Skills you'll gain: Computational Thinking, Data Structures, Matplotlib, NumPy, Pandas (Python Package), Computer Programming, Data Manipulation, Python Programming, Algorithms, Data Analysis, Debugging
Beginner · Course · 1 - 4 Weeks

Wesleyan University
Skills you'll gain: Descriptive Statistics, Data Manipulation, Data Presentation, Data Management, Data Literacy, Graphing, SAS (Software), Peer Review, Data Analysis, Statistics, Research Reports, Exploratory Data Analysis, Python Programming
Mixed · Course · 1 - 3 Months

Skills you'll gain: Google Ads, Pay Per Click Advertising, Search Engine Marketing, Campaign Management, Digital Advertising, Registration, Marketing, Keyword Research, Advertising, Digital Marketing, Test Planning
Beginner · Course · 1 - 4 Weeks

Alfaisal University | KLD
Skills you'll gain: Strategic Marketing, Marketing Strategies, Product Strategy, Marketing, Product Development, Marketing Planning, Consumer Behaviour, Go To Market Strategy, Business Strategy, Competitive Intelligence, Growth Strategies, Market Share, Customer Retention
Beginner · Course · 1 - 4 Weeks

University of California San Diego
Skills you'll gain: Apache Hadoop, Big Data, Data Analysis, Apache Spark, Data Science, Data Processing, Distributed Computing, Performance Tuning, Scalability, Data Storage, Python Programming
Mixed · Course · 1 - 3 Months