SEO courses can help you learn keyword research, on-page optimization, link building, and content strategy. You can build skills in analyzing website performance, understanding search engine algorithms, and creating SEO-friendly content. Many courses introduce tools like Google Analytics, SEMrush, and Moz, which help you track metrics, optimize your site, and improve your search rankings. By applying these skills and tools, you can enhance your online visibility and drive more organic traffic to your website.
Universidade de São Paulo
Skills you'll gain: Conversion Funnel Analysis, Search Engine Marketing, Digital Marketing, Email Marketing, Digital Marketing Campaigns, Google Ads, Marketing Strategies, Search Engine Optimization, Google Analytics, Online Advertising, A/B Testing, Pay Per Click Advertising, Marketing Planning, Advertising Campaigns, Web Analytics, Digital Advertising, Facebook, Campaign Management, Marketing Analytics
★ 4.7 (2.3K) · Beginner · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Keyword Research, Prompt Engineering Tools, Content Optimization, Google Gemini, Generative AI, Search Engine Optimization, Content Strategy, AI Workflows, Digital Marketing
★ 4.9 (7) · Beginner · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Search Engine Optimization, Target Audience, Content Creation, Content Marketing, Social Media Strategy, Content Optimization, Web Analytics and SEO, Social Media Content, Social Media Marketing, Social Media, Content Strategy, Case Studies, Drive Engagement, Brand Awareness, Relationship Building, Influencing
★ 4.6 (1.2K) · Intermediate · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Client Services, Content Optimization, Content Strategy, Competitive Analysis, Forecasting, Content Performance Analysis, Expectation Management, Content Marketing, Content Creation, Marketing, A/B Testing, Key Performance Indicators (KPIs), Performance Reporting, Internal Auditing
★ 4.7 (1.7K) · Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Content Optimization, Web Analytics and SEO, Content Creation, Web Content, Search Engine Optimization, Performance Analysis, Digital Publishing, Content Marketing, Driving engagement, Content Management Systems, Web Analytics, Performance Measurement, Performance Metric, Performance Improvement, Data-Driven Marketing, Copywriting, Process Optimization, Benchmarking, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks

Universidades Anáhuac
Skills you'll gain: Search Engine Marketing, Digital Marketing, Search Engine Optimization, Digital Marketing Campaigns, Marketing Strategies, Email Marketing, Web Analytics and SEO, Marketing Strategy and Techniques, Digital Brand Strategy, Digital Analysis, Digital Media Strategy, Online Advertising, Social Media Marketing, Keyword Research, Customer experience strategy (CX), Data-Driven Marketing, Digital Transformation, Content Performance Analysis, Social Media Strategy, Strategic Marketing
★ 4.4 (27) · Beginner · Course · 1 - 3 Months

Illinois Tech
Skills you'll gain: Pay Per Click Advertising, Digital Marketing, Web Analytics, Digital Marketing Campaigns, Email Marketing, Paid media, Digital Advertising, Social Media Campaigns, Digital Brand Strategy, Marketing Strategies, Online Advertising, Social Media Marketing, Digital Marketing Tools, Web Design and Development, Marketing Analytics, Search Engine Optimization, Social Media, Campaign Management, Data-Driven Marketing, Search Engine Marketing
★ 4.5 (59) · Advanced · Course · 1 - 3 Months

Skills you'll gain: Search Engine Optimization, Case Studies, Process Improvement and Optimization, Strategic Planning, Web Analytics and SEO, Competitive Analysis, Content Optimization, Goal Setting, Business Strategy, Marketing Effectiveness, Web Analytics, Data-Driven Marketing, Analysis, Analytics
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Keyword Research, Content Optimization, Search Engine Optimization, Web Analytics and SEO, Web Analytics, Content Performance Analysis
★ 4.4 (89) · Intermediate · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Marketing Strategies, Digital Marketing Tools, Digital Marketing, Auditing, Software Development Tools, Paid media, Test Tools, Performance Analysis, Process Optimization, Performance Improvement, Performance Appraisal, Prioritization
Intermediate · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Web Analytics, Auditing, Frontend Performance, Content Strategy, Content Optimization, Performance Tuning, Digital Marketing Tools, Performance Metric
Mixed · Course · 3 - 6 Months

Skills you'll gain: Search Engine Optimization, Consumer Behaviour, Marketing, Web Analytics and SEO, Marketing Strategies, Digital Advertising, Strategic Marketing, Digital Marketing, Marketing Effectiveness, Content Optimization, Customer Insights, Branding, Advertising, Brand Strategy, Customer Relationship Building, Goal Setting
Mixed · Course · 1 - 4 Weeks