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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


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    HRCI

    HRCI Professional in Human Resources

    Skills you'll gain: Succession Planning, Human Resources, Compensation Analysis, Training and Development, Adult Learning Principles, Performance Improvement, Quality Improvement, Human Resource Strategy, Human Resources Management and Planning, Employee Retention, Workforce Planning, Workforce Development, Governance, Human Resource Management, Benefits Administration, Compensation Management, Organizational Development, Workplace inclusivity, Human Resource Policies, Human Resources Information System (HRIS)

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
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    HRCI

    Compensation and Benefits

    Skills you'll gain: Compensation and Benefits, Compensation Management, Job Evaluation, Compensation Strategy, Payroll, Payroll Administration, Benefits Administration, Human Resources, Human Resources Information System (HRIS), Claims Processing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    480 reviews

    Beginner · Course · 1 - 4 Weeks

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    The Expert Academy

    Buyer Decision Making: Behaviour, Influence And Ethics

    Skills you'll gain: Negotiation, Consumer Behaviour, Stakeholder Engagement, Behavioral Economics, Stakeholder Communications, Decision Making, Influencing, Stakeholder Management, Marketing Psychology, Sales, General Sales Practices, Problem Solving, Critical Thinking and Problem Solving, Strategic Decision-Making, Customer Analysis, Business Ethics, Analysis, Overcoming Objections, Persuasive Communication, Trustworthiness

    Intermediate · Course · 1 - 4 Weeks

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    Vanderbilt University

    AI Builder

    Skills you'll gain: Prompt Engineering, AI Security, ChatGPT, Retrieval-Augmented Generation, Claude Code, Prompt Patterns, Generative AI Agents, Engineering Software, Generative AI, Prompt Engineering Tools, AI powered creativity, Multimodal Prompts, AI Product Strategy, Anthropic Claude, AI Enablement, AI Personalization, AI Orchestration, AI Workflows, Agentic Workflows, AI Integrations

    4.8
    Rating, 4.8 out of 5 stars
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    9.4K reviews

    Beginner · Specialization · 3 - 6 Months

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    ESSEC Business School

    Les Fondamentaux de la Négociation

    Skills you'll gain: Negotiation, Price Negotiation, Communication, Diplomacy, Conflict Management, Relationship Building, Influencing, Selling Techniques, Value Propositions, Overcoming Objections, Relationship Management, Behavioral Economics, Prioritization

    4.7
    Rating, 4.7 out of 5 stars
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    445 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    Universidad Nacional Autónoma de México

    Estrategias de Negociación

    Skills you'll gain: Overcoming Objections, Negotiation, Closing (Sales), Active Listening, Cooperation, Workplace inclusivity, Customer Analysis, Composure, Communication Strategies, Teamwork, Interpersonal Communications, Team Building, Communication, Conflict Management, Relationship Building, Collaboration, Strategic Partnership, Organizational Effectiveness, Leadership, Persuasive Communication

    4.8
    Rating, 4.8 out of 5 stars
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    1.2K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
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    Emory University

    Consulting Presentations and Storytelling

    Skills you'll gain: Presentations, Data Presentation, Microsoft PowerPoint, Consulting, Executive Presence, Proposal Writing, Storytelling, Data Storytelling, Management Consulting, Proposal Development, Oral Expression, Graphing, Expectation Management

    4.9
    Rating, 4.9 out of 5 stars
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    429 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    Emory University

    Introduction to Social Media Analytics

    Skills you'll gain: Social Media Analytics, Social Media Marketing, Social Media, Marketing Analytics, Social Media Management, Customer Analysis, Consumer Behaviour, Data Mining, Customer Insights, Market Analysis, Data Analysis Software, Trend Analysis, Research, Peer Review

    4.3
    Rating, 4.3 out of 5 stars
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    112 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Macquarie University

    Analysing: Numeric and digital literacies

    Skills you'll gain: Governance, Data Presentation, Data Visualization, Management Accounting, Data Storytelling, Budgeting, Marketing Analytics, Capital Budgeting, Financial Modeling, Financial Data, Data Ethics, SAS (Software), Interactive Data Visualization, Financial Management, Customer Analysis, Customer Insights, Digital Media Strategy, Corporate Finance, Business Valuation, Financial Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    1.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    U

    University of Pennsylvania

    Business Analytics Capstone

    Skills you'll gain: Data-Driven Decision-Making, Business Analytics, Operational Efficiency, Peer Review, Marketing Strategies, Data Analysis, Marketing Effectiveness, Data Strategy, Performance Measurement, Operations, Strategic Decision-Making, Business Strategy, Analysis, People Analytics, Business Metrics, Online Advertising, Digital Advertising, Presentations, Problem Management, Advertising

    4.5
    Rating, 4.5 out of 5 stars
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    780 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    Fundação Instituto de Administração

    Effective Sales – An Overview

    Skills you'll gain: Sales Management, Sales Strategy, Sales Process, Sales, Business Planning, Customer Analysis, Business Strategy, Cross-Functional Collaboration, Competitive Intelligence, Customer Relationship Building, Corporate Strategy, Goal Setting

    4.5
    Rating, 4.5 out of 5 stars
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    296 reviews

    Intermediate · Course · 1 - 4 Weeks

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    Scrum Alliance

    Accelerating Collaboration with AI

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing strategy courses

  • HRCI Professional in Human Resources: HRCI
  • Compensation and Benefits: HRCI
  • Buyer Decision Making: Behaviour, Influence And Ethics: The Expert Academy
  • AI Builder: Vanderbilt University
  • Les Fondamentaux de la Négociation: ESSEC Business School
  • Estrategias de Negociación: Universidad Nacional Autónoma de México
  • Consulting Presentations and Storytelling: Emory University
  • Introduction to Social Media Analytics: Emory University
  • Analysing: Numeric and digital literacies: Macquarie University
  • Business Analytics Capstone: University of Pennsylvania

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
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Business
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668 courses
Data Science
425 courses
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145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
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Language Learning
150 courses

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Professional Certificates

  • Google AI Certificate
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  • Google Data Analytics Certificate
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  • IBM AI Engineering Certificate
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