• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • U

    University of Pennsylvania

    Social Entrepreneurship

    Skills you'll gain: Social Impact, Project Scoping, Entrepreneurship, Sustainable Development, Feasibility Studies, Solution Delivery, Socioeconomics, Customer Analysis, Target Audience, Fundraising and Crowdsourcing, Stakeholder Management, Competitive Analysis, Social Sciences, Business Operations, Cost Estimation, Market Opportunities, New Business Development, Stakeholder Analysis, Ideation, Business Research

    ★ 4.7 (406) · Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • V

    Vanderbilt University

    Faster Together, Enhancing the Recruitment of Marginalized Communities in Clinical Trials

    Skills you'll gain: Patient Communication, Informed Consent, Clinical Research, Community Outreach, Patient-centered Care, Clinical Trials, Health Equity, Health Disparities, Clinical Research Ethics, Patient Education and Support, Diversity Training, Research, Healthcare Ethics, Interpersonal Communications, Diversity Awareness, Community Health, Cultural Responsiveness, Rapport Building, Patient Referral, Diversity Equity and Inclusion Initiatives

    ★ 4.8 (107) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • É

    École Polytechnique

    La recherche documentaire

    Skills you'll gain: Research Methodologies, Research, Science and Research, Document Management, Record Keeping, Data Collection, Query Languages, Database Management, Information Management, Intellectual Property

    ★ 4.6 (229) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    Universidade de São Paulo

    Origens da Vida no Contexto Cósmico

    Skills you'll gain: Life Sciences, Systems Of Measurement, Physical Science, Biology, General Science and Research, Biochemistry, Physics, Scientific Methods, Experimentation, Chemistry, Environmental Science

    ★ 4.8 (2.1K) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • W

    West Virginia University

    Wood Science: Beyond Building

    Skills you'll gain: Sustainable Development, Economics, Sustainable Design, Environmental Resource Management, Natural Resource Management, Supply And Demand, Economic Development, Environmental Science, Product Knowledge, Resource Utilization, Materials science, Climate Change Mitigation, Construction, Structural Analysis

    ★ 4.6 (786) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Commonwealth Education Trust

    Foundations of Teaching for Learning: Learners and Learning

    Skills you'll gain: Student Engagement, Teaching, Education and Training, Pedagogy, Formal Learning, Human Learning, Working With Children, Child Development, Instructional Strategies, Childhood Education and Development, Learning Theory, Collaboration, Cultural Diversity, Substance Abuse

    ★ 4.7 (314) · Mixed · Course · 1 - 3 Months

  • U

    Universiteit Leiden

    Introduction to Comparative Indo-European Linguistics

    Skills you'll gain: Ancient History, Culture, Language Interpretation, Translation, and Studies, English Language, Anthropology, Multilingualism, Oral Comprehension, Research, Research Methodologies

    ★ 4.6 (105) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • 2

    28DIGITAL

    Marketing Strategy for Entrepreneurs

    Skills you'll gain: Closing (Sales), Cold Calling, Customer Analysis, Selling Techniques, Sales Process, Target Market, Marketing, Market Analysis, General Sales Practices, Marketing Strategy and Techniques, Marketing Strategies, Competitive Analysis, Marketing Planning, Strategic Marketing, Outbound Calls, Market Opportunities, Sales, Growth Strategies, Entrepreneurship, Digital Marketing

    ★ 4.4 (159) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • J

    Johns Hopkins University

    Precalculus through Data and Modelling

    Skills you'll gain: Data Literacy, Data Analysis, Applied Mathematics, Mathematical Modeling, Graphing, Trigonometry, R (Software), R Programming, General Mathematics, Data Modeling, Algebra, Systems Of Measurement, Mathematical Software, Correlation Analysis, Regression Analysis, Calculus, Business Mathematics, Geometry

    ★ 4.7 (330) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • U

    University of Illinois Urbana-Champaign

    Introduction to Finance: The Role of Financial Markets

    Skills you'll gain: Financial Market, Capital Budgeting, Financial Management, Finance, General Finance, Investments, Securities (Finance), Equities, Capital Markets, Decision Making, Return On Investment, Market Data, Risk Management, Cash Flows, Risk Analysis

    ★ 4.6 (100) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
    Category: Build toward a degree
    Build toward a degree
  • A

    AI CERTs

    AI Powered UI/UX Design

    Skills you'll gain: AI Personalization, Digital Transformation, AI Product Strategy, User Interface and User Experience (UI/UX) Design, Experience Design, Persona (User Experience), User Experience Design, User Experience, User Centered Design, User Interface (UI), UI/UX Research, Artificial Intelligence, Design Research, Wireframing, Design Reviews, User Story, Prototyping, Responsible AI, Presentations, Prompt Patterns

    ★ 3.7 (34) · Advanced · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • D

    DeepLearning.AI

    Browser-based Models with TensorFlow.js

    Skills you'll gain: Image Analysis, Tensorflow, Transfer Learning, Convolutional Neural Networks, Computer Vision, Fine-tuning, Keras (Neural Network Library), JavaScript Frameworks, JSON, Model Deployment, Applied Machine Learning, Javascript, Machine Learning Methods, Model Training, Artificial Neural Networks, Data Processing, Real Time Data, Web Applications, Data Capture, Machine Learning

    ★ 4.8 (1K) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…130131132…454

In summary, here are 10 of our most popular market research courses

  • Social Entrepreneurship: University of Pennsylvania
  • Faster Together, Enhancing the Recruitment of Marginalized Communities in Clinical Trials: Vanderbilt University
  • La recherche documentaire: École Polytechnique
  • Origens da Vida no Contexto Cósmico: Universidade de São Paulo
  • Wood Science: Beyond Building: West Virginia University
  • Foundations of Teaching for Learning: Learners and Learning: Commonwealth Education Trust
  • Introduction to Comparative Indo-European Linguistics: Universiteit Leiden
  • Marketing Strategy for Entrepreneurs: 28DIGITAL
  • Precalculus through Data and Modelling: Johns Hopkins University
  • Introduction to Finance: The Role of Financial Markets: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok