• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • A B Testing

A/B Testing Courses

A/B testing courses can help you learn experimental design, statistical analysis, and user behavior insights. You can build skills in hypothesis formulation, result interpretation, and optimizing conversion rates. Many courses introduce tools like Google Optimize, Optimizely, and Adobe Target, which facilitate the implementation of tests and analysis of outcomes, allowing you to apply your skills in real-world marketing and product development scenarios.

Popular A/B Testing Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IBM

    Data Analysis and Visualization Foundations

    Skills you'll gain: Data Storytelling, Data Wrangling, Data Presentation, Interactive Data Visualization, Data Visualization Software, Dashboard, Big Data, Data Visualization, Microsoft Excel, Data Analysis, IBM Cognos Analytics, Statistical Visualization, Apache Hadoop, Statistical Analysis, Analytical Skills, Dashboard Creation, Excel Formulas, Data Cleansing, Pivot Tables And Charts, Spreadsheet Software

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    31K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Deep Learning

    Skills you'll gain: Convolutional Neural Networks, Recurrent Neural Networks (RNNs), Computer Vision, Transfer Learning, Deep Learning, Image Analysis, Model Optimization, Artificial Intelligence and Machine Learning (AI/ML), Hugging Face, Natural Language Processing, Artificial Neural Networks, Tensorflow, Applied Machine Learning, Model Training, Fine-tuning, Generative AI, Embeddings, Supervised Learning, Large Language Modeling, Artificial Intelligence

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    147K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Data Engineering Foundations

    Skills you'll gain: Extract, Transform, Load, Web Scraping, Database Design, SQL, IBM DB2, Database Management, Data Store, Data Architecture, Relational Databases, Database Systems, Apache Hadoop, Databases, Big Data, Unit Testing, Database Development, Data Storage, Operational Databases, Data Import/Export, Python Programming, NumPy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    60K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Programming for Everybody (Getting Started with Python)

    Skills you'll gain: Debugging, Programming Principles, Program Development, Computer Programming, Python Programming, Software Installation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    234K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Profit Analysis using Economic Value Added

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Financial Analysis, Operational Analysis, Financial Modeling, Performance Metric, Accounting, Finance, Investments

    4.6
    Rating, 4.6 out of 5 stars
    ·
    218 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    MedCerts

    Pharmacy Technician Essentials

    Skills you'll gain: Pharmacology, Pharmacist Assistance, Pharmacy Information System, Medical Prescription, Pharmacy Operations, Pharmacy, Pharmaceuticals, Medication Dispensation, Drug Development, Medication Administration, Pharmaceutical Terminology, Medical Terminology

    4.5
    Rating, 4.5 out of 5 stars
    ·
    85 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Stock Valuation with Dividend Discount Model

    Skills you'll gain: Equities, Business Valuation, Market Data, Financial Analysis, Financial Modeling, Finance, Financial Data

    4.5
    Rating, 4.5 out of 5 stars
    ·
    196 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    T

    Tel Aviv University

    Understanding Plants - Part II: Fundamentals of Plant Biology

    Skills you'll gain: Biological Engineering, Biotechnology, Cell Biology, Life Sciences, Molecular Biology, Biochemistry, Biology, Anatomy, Molecular, Cellular, and Microbiology, Physiology, Food and Beverage, Food Quality Assurance And Control, Sustainable Development, Environmental Science, Environmental Issue

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.2K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    IIT Bombay

    Design Thinking and Innovation

    Skills you'll gain: Design Thinking, User Research, Ideation, Prototyping, Human Centered Design, Design Research, Research and Design, Product Design, Sustainable Business, Innovation, Brainstorming, User Centered Design, Creative Thinking, Empathy, User Feedback, Product Development, Case Studies, Cultural Responsiveness, Collaboration

    4.7
    Rating, 4.7 out of 5 stars
    ·
    74 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    Y

    Yale University

    Health Behavior Change: From Evidence to Action

    Skills you'll gain: Health Promotion, Health Education, Behavioral Health, Nutrition Education, Mental and Behavioral Health, Social Determinants Of Health, Nutrition and Diet, Mental Health Diseases and Disorders, Public Health, Public Health and Disease Prevention, Behavior Management, Behavioral Economics, Exercise Science, Goal Setting, Mental Health, Epidemiology, Mental Health Therapies, Stress Management, Gerontology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    490 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Foundations: Data, Data, Everywhere

    Skills you'll gain: Data Ethics, Data Analysis, Analytics, Data-Driven Decision-Making, Spreadsheet Software, Analytical Skills, Tableau Software, Data Sharing, Data Cleansing, Data Processing, Data Visualization Software, Data Visualization, SQL

    4.8
    Rating, 4.8 out of 5 stars
    ·
    123K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Construct Stock Market Indices

    Skills you'll gain: Market Data, Google Sheets, Data Import/Export, Equities, Financial Modeling, Financial Analysis, Financial Market

    4.5
    Rating, 4.5 out of 5 stars
    ·
    218 reviews

    Advanced · Guided Project · Less Than 2 Hours

1…131132133…834

In summary, here are 10 of our most popular a/b testing courses

  • Data Analysis and Visualization Foundations: IBM
  • Deep Learning: DeepLearning.AI
  • Data Engineering Foundations: IBM
  • Programming for Everybody (Getting Started with Python): University of Michigan
  • Profit Analysis using Economic Value Added: Coursera
  • Pharmacy Technician Essentials: MedCerts
  • Stock Valuation with Dividend Discount Model: Coursera
  • Understanding Plants - Part II: Fundamentals of Plant Biology: Tel Aviv University
  • Design Thinking and Innovation: IIT Bombay
  • Health Behavior Change: From Evidence to Action: Yale University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok