Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

University of Colorado Boulder
Skills you'll gain: Press Releases, Media Relations, Public Relations, Crisis Management, Marketing and Public Relations, Media and Communications, Strategic Communication, Journalism, Branding, Brand Management, Organizational Strategy, Storytelling
★ 4.6 (105) · Beginner · Course · 1 - 3 Months

Peking University
Skills you'll gain: Communication Strategies, Non-Verbal Communication, Communication, Verbal Communication Skills, Business Communication, Team Management, Internal Communications, Interviewing Skills, Interpersonal Communications, Negotiation, Public Speaking, Intercultural Competence, Cultural Diversity, Cultural Sensitivity
★ 4.9 (178) · Mixed · Course · 1 - 3 Months

West Virginia University
Skills you'll gain: Sales Management, Sales Strategy, Account Management, Sales, Sales Process, Strategic Planning, Sales Training, Inside Sales, General Sales Practices, Selling Techniques, Business Strategy, Outside Sales, Purchasing, Compensation Management, Goal Setting, Recruitment
★ 4.5 (308) · Mixed · Course · 1 - 4 Weeks

Harvard Business Review
Skills you'll gain: Budget Management, Financial Statements, Business Planning, Generative AI, Strategic Thinking, Financial Statement Analysis, Critical Thinking, Plan Execution, Financial Acumen, Business Acumen, Prompt Engineering, Financial Management, Budgeting, Strategic Decision-Making, Responsible AI, Organizational Strategy, Strategic Leadership, Data-Driven Decision-Making, Business Modeling, Digital Transformation
★ 4.7 (44) · Intermediate · Specialization · 1 - 3 Months

Microsoft
Skills you'll gain: Microsoft Copilot, Microsoft 365, Personalized Campaigns, Sales Enablement, Marketing Automation, Marketing Operations, Customer experience improvement, Generative AI, Business Process Automation, Data-Driven Marketing, Campaign Management, AI Security, Sales Process, Sales Strategy, Customer Service, Business Metrics, AI Personalization, Customer Support, AI Integrations, Critical Thinking
★ 4.5 (41) · Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Predictive Modeling, Predictive Analytics, Model Evaluation, Exploratory Data Analysis, Logistic Regression, Data Presentation, Business Analytics, Analytics, Statistical Visualization, Statistical Modeling, Data-Driven Decision-Making, Regression Analysis, Classification And Regression Tree (CART), Data Analysis, Applied Machine Learning, Classification Algorithms, Data Analysis Software, Microsoft Excel, Data Preprocessing, Data Cleansing
★ 3.6 (605) · Intermediate · Course · 1 - 4 Weeks

Universidad de Chile
Skills you'll gain: Cost Accounting, Operating Cost, Management Reporting, Small Business Accounting, Cost Management, Management Accounting, Cost Estimation, Financial Reporting, Expense Management, Operating Expense, Business Administration
★ 4.9 (3K) · Intermediate · Course · 1 - 3 Months

Macquarie University
Skills you'll gain: Governance, Data Presentation, Management Accounting, Data Storytelling, Budgeting, Marketing Analytics, Capital Budgeting, Financial Modeling, Financial Data, Data Ethics, SAS (Software), Business Analytics, Financial Management, Customer Analysis, Customer Insights, Digital Media Strategy, Corporate Finance, Business Valuation, Financial Analysis, Data Visualization
★ 4.6 (1.2K) · Beginner · Specialization · 3 - 6 Months

University of Virginia
Skills you'll gain: Agile Product Development, Product Improvement, Customer Analysis, Analytics, Analytical Skills, Demand Planning, Usability Testing, Product Management, Customer Insights, AI Product Strategy, A/B Testing, Product Development, Agile Methodology, User Experience, Customer Demand Planning, Advanced Analytics, Data-Driven Decision-Making, Customer experience improvement, Agile Software Development, Software Development
★ 4.7 (507) · Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Responsible AI, AI Product Strategy, Generative AI, Strategic Thinking, AI Enablement, Data Ethics, Large Language Modeling, Business Strategy, Law, Regulation, and Compliance, Regulation and Legal Compliance, Regulatory Compliance, Legal Risk, Compliance Management, Organizational Strategy, Organizational Change, Customer experience improvement, Internal Communications, Business Transformation, Stakeholder Communications, Communication
★ 4.8 (255) · Beginner · Specialization · 1 - 3 Months

Skills you'll gain: ChatGPT, Market Research, Marketing, Language Interpretation, Translation, and Studies, Generative AI, Content Marketing
★ 4.4 (97) · Beginner · Guided Project · Less Than 2 Hours

Tel Aviv University
Skills you'll gain: Political Sciences, World History, International Relations, Policy Analysis, Social Studies, Diplomacy, Social Justice, Culture, Governance, Sociology, Security Strategy
★ 4.8 (519) · Mixed · Course · 1 - 3 Months