Web analytics courses can help you learn data collection techniques, traffic analysis, user behavior tracking, and conversion rate optimization. You can build skills in interpreting data trends, setting up tracking codes, and creating actionable reports. Many courses introduce tools like Google Analytics, Adobe Analytics, and Tableau, demonstrating how to apply these skills to measure website performance and enhance marketing strategies.

Emory University
Skills you'll gain: Data Cleansing, Lean Six Sigma, Six Sigma Methodology, Consulting, Problem Solving, Management Consulting, Data Quality, Analytical Skills, Complex Problem Solving, Business Consulting, Data-Driven Decision-Making, Data Analysis, Data Collection, Consultative Approaches, Project Scoping, Client Services
Beginner · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Customer Retention, Loyalty Programs, Marketing Budgets, Brand Loyalty, Customer Acquisition Management, Competitive Analysis, Customer Analysis, Customer Relationship Management, Customer Insights, Marketing Channel, Marketing Analytics, Online Advertising, Customer Engagement, Marketing Effectiveness, Social Media Campaigns, Business-To-Consumer, AI Personalization, Data Ethics, Digital Marketing, Marketing Strategies
Intermediate · Specialization · 1 - 3 Months

Google Cloud
Skills you'll gain: Network Monitoring, Google Cloud Platform, Virtual Private Networks (VPN), Computer Networking, Network Troubleshooting, Network Infrastructure, Network Architecture, Network Routing, Virtual Machines, Load Balancing, Network Analysis
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Embedded Software, Embedded Systems, Electronics Engineering, Electronic Systems, Electronic Hardware, Electronics, Machine Controls, Control Systems, Electrical Systems, Hardware Design, Programmable Logic Controllers, Equipment Design, Electronic Components
Build toward a degree
Intermediate · Course · 1 - 3 Months

Starweaver
Skills you'll gain: Customer experience strategy (CX), Service Design, Change Management, Hospitality Management, Social Media Marketing, Process Mapping, Key Performance Indicators (KPIs), Social Media, Hospitality and Food Services, Design Thinking, Brand Marketing, Service Management, Customer experience improvement, Digital Marketing, Design, Social Media Management, Prototyping, Content Marketing, Leadership, Search Engine Optimization
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Cascading Style Sheets (CSS), UI Components, Front-End Web Development, User Interface and User Experience (UI/UX) Design, Web Design, React.js, Responsive Web Design, User Centered Design, Javascript
Intermediate · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Remote Access Systems, Linux, Web Applications, Internet Of Things, Embedded Systems, Application Programming Interface (API), Command-Line Interface, Application Security, Electronics, Control Systems, System Configuration, Hardware Design, Python Programming, Software Installation, Peripheral Devices
Mixed · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Matplotlib, Data Analysis, Pandas (Python Package), Data Visualization, Data Science, Data Cleansing, Pivot Tables And Charts, Data Visualization Software, Data Manipulation, Scatter Plots, NumPy, Data Transformation, Jupyter, Data Validation, Data Import/Export, Histogram, Python Programming, Data Structures, Programming Principles, Scripting Languages
Beginner · Course · 1 - 4 Weeks

Tableau Learning Partner
Skills you'll gain: Data Governance, Data Ethics, Data Warehousing, Extract, Transform, Load, Data Quality, Data Management, Tableau Software, Data Lakes, Data Architecture, Data Literacy, Data Storage, Data Modeling, Data Infrastructure, Databases, Business Intelligence, Data Integrity, Spreadsheet Software, Database Management, Relational Databases
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Data Analysis, Applied Mathematics, Mathematical Modeling, Graphing, Trigonometry, R (Software), Analytical Skills, General Mathematics, Statistics, Algebra, Systems Of Measurement, Correlation Analysis, Regression Analysis, Calculus, Geometry
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Selenium (Software), Test Automation, Software Testing, Test Data, Browser Compatibility, Test Case, Java, Automation, Web Development Tools, Debugging
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Business Intelligence, Power BI, Business Analytics, Advanced Analytics, Data Management, Data Governance, Amazon Web Services, Data Integration, Data Security, Data Visualization Software, Cloud Computing, Data Warehousing, Data Modeling, Cloud Applications, SQL Server Reporting Services, Amazon S3, Database Management
Intermediate · Course · 1 - 4 Weeks