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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    N

    National Academy of Sports Medicine

    Making Sense of Supplements

    Skills you'll gain: Nutritional Assessment, Sports Medicine, Exercise Science, Nutrition and Diet, Athletic Training, Nutrition Education, Regulatory Compliance, Clinical Nutrition, Medical Science and Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    External Communications Channels

    Skills you'll gain: Corporate Communications, Media Relations, Strategic Communication, Target Audience, Earned Media, Public Relations, Social Media Marketing, Social Media Management, Social Media, Stakeholder Communications, Public Affairs, Marketing Communications, Branding, Social Media Campaigns, Brand Strategy, Brand Management, Communication Strategies, Stakeholder Management, Internal Communications, Corporate Sustainability

    4.6
    Rating, 4.6 out of 5 stars
    ·
    36 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    ¿Cómo funcionan las marcas?

    Skills you'll gain: Brand Management, Branding, Brand Strategy, Brand Awareness, Brand Marketing, Brand Loyalty, Marketing Management, Consumer Behaviour, Internal Communications, Performance Measurement

    4.9
    Rating, 4.9 out of 5 stars
    ·
    171 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Logistics Excellence

    Skills you'll gain: Logistics, Logistics Management, Transportation, Supply Chain, and Logistics, Warehouse Management, Supply Chain Management, Warehousing, Warehouse Operations, Supply Chain, Transportation Management, Supply Chain Systems, Inventory and Warehousing, Order Delivery, Transportation Operations, Order Fulfillment, Relationship Management, Supplier Relationship Management, Supplier Management, Cash Flows, Complex Problem Solving

    4.8
    Rating, 4.8 out of 5 stars
    ·
    93 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    AI-Enhanced Copywriting: SurferSEO, Upword and Anyword

    Skills you'll gain: Copywriting, Content Optimization, Search Engine Optimization, AI powered creativity, Target Audience, Content Creation, AI Enablement, Writing and Editing, Productivity Software, Brand Awareness, Marketing Automation, Generative AI, Driving engagement

    4
    Rating, 4 out of 5 stars
    ·
    58 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica del Perú

    Gestión de Emprendimientos Gastronómicos

    Skills you'll gain: Hotel And Restaurant Management, Hospitality and Food Services, Food Services, Food and Beverage, Restaurant Management, Resource Management, Market Analysis, Market Opportunities, Business Modeling, Business Planning, Entrepreneurship, Market Research, Innovation, Cost Management, Logistics Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    34 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Matrix Factorization and Advanced Techniques

    Skills you'll gain: Machine Learning Algorithms, Applied Machine Learning, Machine Learning, Dimensionality Reduction, Algorithms

    4.4
    Rating, 4.4 out of 5 stars
    ·
    190 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Salesforce Admin Certification Preparation

    Skills you'll gain: Salesforce, Administration, Data Management, Customer Relationship Management, Cloud Applications, Security Controls

    3.8
    Rating, 3.8 out of 5 stars
    ·
    70 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Design social media content with Piktochart

    Skills you'll gain: Instagram, Facebook, LinkedIn, Content Creation, Social Media Content, Social Media, Graphic Design, Social Media Marketing, Marketing Design, Digital Marketing

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Improve your productivity and performance with Canva

    Skills you'll gain: Canva (Software), Marketing Design, Graphic and Visual Design Software, Marketing Collateral, Marketing Materials, Creative Design, Graphic Design, Dashboard, Digital Design, Productivity, Color Matching, Content Creation, Developing Training Materials, Digital Content, Organizational Skills, Design Elements And Principles, Editing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    36 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Advanced Models for Decision Making

    Skills you'll gain: Operations Research, Supply Chain Planning, Supply Chain, Transportation, Supply Chain, and Logistics, Workforce Management, Resource Planning, Business Analytics, Applied Mathematics, Mathematical Modeling, Manufacturing Operations, Operations Management, Workforce Planning, Financial Modeling, Inventory Control, Business Analysis, Microsoft Excel, Production Process, Resource Allocation, Analytics, Cash Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    61 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Business Economics and Game Theory for Decision Making

    Skills you'll gain: Game Theory, Market Dynamics, Business Economics, Strategic Decision-Making, Strategic Thinking, Business Strategy, Supply And Demand, Revenue Management, Economics, Customer Analysis, Market Analysis, Competitive Analysis, Consumer Behaviour, Profit and Loss (P&L) Management, Policy Analysis

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    53 reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular product marketing courses

  • Making Sense of Supplements: National Academy of Sports Medicine
  • External Communications Channels: University of California, Irvine
  • ¿Cómo funcionan las marcas?: Tecnológico de Monterrey
  • Logistics Excellence: Rutgers the State University of New Jersey
  • AI-Enhanced Copywriting: SurferSEO, Upword and Anyword: Coursera
  • Gestión de Emprendimientos Gastronómicos: Pontificia Universidad Católica del Perú
  • Matrix Factorization and Advanced Techniques: University of Minnesota
  • Salesforce Admin Certification Preparation: LearnKartS
  • Design social media content with Piktochart: Coursera
  • Improve your productivity and performance with Canva: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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