Web analytics courses can help you learn data collection techniques, traffic analysis, user behavior tracking, and conversion rate optimization. You can build skills in interpreting data trends, setting up tracking codes, and creating actionable reports. Many courses introduce tools like Google Analytics, Adobe Analytics, and Tableau, demonstrating how to apply these skills to measure website performance and enhance marketing strategies.

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Project Closure, Machine Learning Algorithms, Business Strategy, Risk Management, Social Determinants Of Health, Revenue Recognition, Financial Auditing, Variance Analysis, Entrepreneurship, Data Governance, Generative AI, Supply And Demand, Statistical Inference
Credit offered
Graduate Certificate · 6 - 12 Months

Rutgers the State University of New Jersey
Skills you'll gain: Supply Chain Management, Strategic Decision-Making, Working Capital, Data Analysis, Operational Efficiency, Performance Measurement, Job Analysis, Case Studies, Financial Analysis
Beginner · Course · 1 - 4 Weeks
University of California, Davis
Skills you'll gain: Data Visualization, Advanced Analytics, Tableau Software, Interactive Data Visualization, Data Visualization Software, Data Storytelling, Graphing, Pivot Tables And Charts, Data Mapping, Predictive Analytics, Histogram, Scatter Plots, Exploratory Data Analysis, Geospatial Mapping, Heat Maps, Data Analysis, Forecasting
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Flask (Web Framework), Restful API, Software Testing, Databases, Software Quality (SQA/SQC), JSON, Application Programming Interface (API), MongoDB, Full-Stack Web Development, Web Applications, NoSQL, Back-End Web Development, Python Programming, Maintainability, Application Deployment, Data Validation, Authentications
Beginner · Course · 1 - 3 Months

Skills you'll gain: SQL, Star Schema, Data Modeling, Data Quality, Data Pipelines, Database Design, Data Mart, Data Validation, Extract, Transform, Load, Data Analysis, Data Warehousing, Data Transformation, Data Management, Version Control
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Predictive Analytics, Logistic Regression, Exploratory Data Analysis, Data Visualization, Data Modeling, Business Analytics, Data Analysis, Statistical Modeling, Regression Analysis, Data Preprocessing, Supervised Learning, Decision Tree Learning, Data Cleansing, Artificial Neural Networks
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, Business Analytics, Analytics, Data Quality, Data Integration, AI Product Strategy, Business Workflow Analysis, Process Optimization, Responsible AI, Data Analysis, Ethical Standards And Conduct
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: MySQL Workbench, Data-Driven Decision-Making, Exploratory Data Analysis, MySQL, Business Analytics, Data Analysis, Database Design, SQL, Analytical Skills, Data Presentation, Technical Communication, Relational Databases
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Dashboard, Data Preprocessing, Apache Airflow, Star Schema, Data Storytelling, Process Mapping, Extract, Transform, Load, Data Transformation, SQL, Data Pipelines, JSON, Apache Kafka, Data Warehousing, Data Modeling, Pandas (Python Package), Business Intelligence, Data Validation, Data Quality, Performance Improvement, Python Programming
Intermediate · Specialization · 3 - 6 Months

University of Colorado Boulder
Skills you'll gain: Data Storytelling, Data Presentation, Business Analytics, Data Visualization Software, Presentations, Data-Driven Decision-Making, Statistical Reporting, Data Analysis, Analysis, Technical Communication, Case Studies, Communication
Intermediate · Course · 1 - 4 Weeks

Unilever
Skills you'll gain: Descriptive Analytics, Supply Chain Management, Supply Chain Systems, Supply Chain Planning, Transportation, Supply Chain, and Logistics, Predictive Analytics, Forecasting, Inventory Management System, Data-Driven Decision-Making, Business Analytics, Advanced Analytics, Analytics, Agile Methodology, SQL, Data Presentation, Data Analysis, Technical Communication, Python Programming
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Wireframing, Web Content Accessibility Guidelines, Responsive Web Design, HTML and CSS, Browser Compatibility, Web Design, Web Design and Development, Front-End Web Development, User Interface (UI), Verification And Validation, Cascading Style Sheets (CSS), Web Development, Usability, Javascript
Beginner · Course · 1 - 3 Months