• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Digital Analytics

Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.

Popular Digital Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    TecnologĂ­a musical con software libre

    Skills you'll gain: Music Theory, Music, Open Source Technology, Media Production, Musical Composition, Digital Signal Processing, Music History, Electronic Hardware, Electronic Components, Post-Production, Electronics, Digital Communications, Aesthetics, Hardware Design, Multimedia, Collaborative Software, Patch Management, Embedded Systems, System Configuration, Algorithms

    4.8
    Rating, 4.8 out of 5 stars
    ·
    267 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI: Business Transformation and Career Growth

    Skills you'll gain: Generative AI, Leadership and Management, AI Enablement, Business Leadership, Strategic Leadership, Content Creation, Market Opportunities, AI Integrations, Business Transformation, New Business Development, Content Development and Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    307 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    W

    Wesleyan University

    Data Analysis Tools

    Skills you'll gain: Statistical Hypothesis Testing, Statistical Analysis, Statistical Software, Correlation Analysis, Statistical Programming, Data Analysis Software, SAS (Software), Analysis, Data Analysis, Statistical Methods, Quantitative Research, Data Manipulation, Probability & Statistics, Analytical Skills, Data Management, Statistical Inference

    4.5
    Rating, 4.5 out of 5 stars
    ·
    417 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Use WordPress to Create a Blog for your Business

    Skills you'll gain: WordPress, Blogs, Content Management Systems, Web Content, Writing and Editing, Editing, Content Creation, User Accounts, E-Commerce, Content Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.6K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    L

    Lund University

    AI, Business & the Future of Work

    Skills you'll gain: AI Product Strategy, AI Enablement, Organizational Strategy, Artificial Intelligence, Responsible AI, Business Transformation, Business Risk Management, AI literacy, Risk Analysis, AI Integrations, Automation, Thought Leadership, Data Ethics, Human Machine Interfaces

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.6K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    The Marketing Plan

    Skills you'll gain: Market Analysis, Integrated Marketing Communications, Market Research, Customer Acquisition Management, Marketing Analytics, Marketing Communications, Marketing Management, Customer Analysis, Performance Measurement, Customer Retention, Performance Metric, Growth Strategies, Marketing Channel, Planning, Financial Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    494 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Linear Regression in R for Public Health

    Skills you'll gain: Correlation Analysis, Regression Analysis, Data Analysis, R Programming, Descriptive Statistics, Descriptive Analytics, Statistical Modeling, R (Software), Model Evaluation, Statistical Analysis, Logistic Regression, Statistical Software, Predictive Modeling, Data Import/Export

    4.8
    Rating, 4.8 out of 5 stars
    ·
    533 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    EDUCBA

    IoT Enabled Farming

    Skills you'll gain: Internet Of Things, Advanced Analytics, Big Data, Data Management, Wireless Networks, Predictive Analytics, Applied Machine Learning, Analytics, Water Sustainability, Data-Driven Decision-Making, Sustainable Systems, Environmental Monitoring, Geospatial Information and Technology, Telecommunications, Sustainable Technologies, Machine Controls, Real Time Data, Automation, Data Analysis, Data Collection

    4.6
    Rating, 4.6 out of 5 stars
    ·
    336 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Stanford Online

    The AI Awakening: Implications for the Economy and Society

    Skills you'll gain: Generative AI, Generative Model Architectures, Workforce Development, OpenAI, AI literacy, Workforce Planning, Employee Training, Digital Transformation, Economics, Policy, and Social Studies, Artificial Intelligence, Responsible AI, Model Training, Anthropic Claude, Economics, Economic Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    138 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    W

    Workday

    Workday Human Capital Management for Business Users

    Skills you'll gain: Workday (Software), Human Resources Software, Human Capital, HR Tech, Benefits Enrollment Processes, Human Resources Information System (HRIS), People Analytics, Learning Management Systems, Human Resource Management, Workflow Management, Staff Management, Business Reporting, Management Reporting, Ad Hoc Reporting, Training Programs, Business Process, Workforce Planning, Compensation Analysis, Data Entry

    4.7
    Rating, 4.7 out of 5 stars
    ·
    147 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Internet of Things: How did we get here?

    Skills you'll gain: Telecommunications, Internet Of Things, Wireless Networks, Emerging Technologies, Communication Systems, Mobile Security, Digital Communications, Computer Networking, Network Protocols, Global Positioning Systems

    3.9
    Rating, 3.9 out of 5 stars
    ·
    1.2K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    HR Leadership and Competencies: From Foundations to Mastery

    Skills you'll gain: Management Training And Development, Talent Recruitment, Human Resources Management and Planning, Culture Transformation, Leadership, Workplace inclusivity, Recruitment, Human Resource Management, Diversity and Inclusion, Professional Development, Human Capital, Intercultural Competence, Organizational Structure, Human Resources Software, Organizational Leadership, People Development, Professionalism, Professional Networking, Lifelong Learning, Time Management

    3.9
    Rating, 3.9 out of 5 stars
    ·
    139 reviews

    Intermediate · Specialization · 1 - 3 Months

1…192193194…676

In summary, here are 10 of our most popular digital analytics courses

  • TecnologĂ­a musical con software libre: Universidad Nacional AutĂłnoma de MĂ©xico
  • Generative AI: Business Transformation and Career Growth: IBM
  • Data Analysis Tools: Wesleyan University
  • Use WordPress to Create a Blog for your Business: Coursera
  • AI, Business & the Future of Work: Lund University
  • The Marketing Plan: IE Business School
  • Linear Regression in R for Public Health: Imperial College London
  • IoT Enabled Farming: EDUCBA
  • The AI Awakening: Implications for the Economy and Society: Stanford Online
  • Workday Human Capital Management for Business Users: Workday

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
Modeling (29)
Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok