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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Create a Facebook Shop in Commerce Manager

    Skills you'll gain: Facebook, User Accounts, Product Assortment, Account Management, E-Commerce, Social Media Management, Social Media, Merchandising, Payment Processing, Digital Publishing, Payment Systems

    3.9
    Rating, 3.9 out of 5 stars
    ·
    21 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    Building Generative AI Capabilities

    Skills you'll gain: Marketing Planning, Marketing Strategies, Design Thinking, AI Product Strategy, Strategic Marketing, Customer experience strategy (CX), Marketing Management, Marketing Strategy and Techniques, Data-Driven Marketing, Customer Relationship Management, Data Ethics, AI Enablement, Business Strategy, Change Management, Organizational Change, Competitive Intelligence, Responsible AI, Generative AI, General Data Protection Regulation (GDPR), Law, Regulation, and Compliance

    4.3
    Rating, 4.3 out of 5 stars
    ·
    37 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Adobe Premiere Pro for Beginners

    Skills you'll gain: Video Editing, Adobe Premiere, Post-Production, Animations, Photo/Video Production and Technology, Motion Graphics, Video Production, Timelines, Media Production, Graphic and Visual Design, Color Matching, Editing, Graphic Design, Music, Visual Storytelling, File Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    42 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Product Management: Developing and Delivering a New Product

    Skills you'll gain: New Product Development, Product Management, Product Development, Product Lifecycle Management, Product Planning, Project Management Life Cycle, Product Design, Stakeholder Engagement, Stakeholder Management, Competitive Analysis, Product Testing, Product Requirements, Commercialization, Stakeholder Analysis, Market Analysis, Team Building, Stakeholder Communications, Market Research, Team Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    157 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Present with Purpose: Create/Deliver Effective Presentations

    Skills you'll gain: Presentations, Public Speaking, Verbal Communication Skills, Oral Expression, Communication, Target Audience, Storytelling, Driving engagement, Collaboration, Non-Verbal Communication, Composure, Organizational Structure, Discussion Facilitation, Stress Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    440 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Aptly

    Search Advertising with Google

    Skills you'll gain: Google Ads, Advertising Campaigns, Search Engine Marketing, Pay Per Click Advertising, Performance Metric, Campaign Management, Performance Analysis, Online Advertising, Keyword Research, Performance marketing, Performance Measurement, Bidding, Conversion Funnel Analysis, Digital Advertising, Digital Marketing Campaigns, Web Analytics, Campaign Planning, Registration, Advertising, Digital Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    17 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Saïd Business School, University of Oxford

    Foundations of Sustainability and ESG

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Stakeholder Engagement, Sustainable Business, Governance, Business Metrics, Sustainable Development, Sustainability Reporting, Business Reporting, Stakeholder Management, Sustainability Standards, Environmental Issue, Stakeholder Analysis, Business Ethics, Corporate Strategy, Investment Management, Environment and Resource Management, Investments, Economic Development, Diversity and Inclusion

    4.7
    Rating, 4.7 out of 5 stars
    ·
    88 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fudan University

    微电影创作:从观念、思维到制作

    Skills you'll gain: Video Editing, Video Production, Storytelling, Videography, Cinematography, Photography, Photo/Video Production and Technology, Post-Production, Editing, Storyboarding, Visual Storytelling, Writing and Editing, Writing, Creativity, Media Production, Performing Arts, Coordination, Aesthetics, Content Creation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    116 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    CVS Health

    Introduction to Customer Service

    Skills you'll gain: Active Listening, De-escalation Techniques, Customer Service, Empathy, Call Center Experience, Customer Support, Greeting Customers, Retail Sales, Transaction Processing, Customer Complaint Resolution, Retail Store Operations, Problem Solving, Time Management, Conflict Management, Ability To Meet Deadlines, Root Cause Analysis, Non-Verbal Communication, Communication, Positivity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    375 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    Y

    Yale University

    Tropical Forest Landscapes 101: Conservation & Restoration

    Skills you'll gain: Land Management, Environmental Science, Sustainable Systems, Sustainable Development, Natural Resource Management, Environmental Engineering and Restoration, Environmental Resource Management, Environment and Resource Management, Philanthropy, Social Studies, Climate Change Mitigation, Finance

    4.9
    Rating, 4.9 out of 5 stars
    ·
    180 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Strategy & Economic Analysis

    Skills you'll gain: Market Dynamics, Supply And Demand, Game Theory, Business Strategy, Product Lifecycle Management, Competitive Analysis, Strategic Thinking, Business Economics, Business Strategies, Product Strategy, Innovation, Economics, Market Trend, Strategic Decision-Making, Strategic Planning, Global Marketing, Market Analysis, Revenue Management, Adaptability, Team Leadership

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    232 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universidade de São Paulo

    Consolidando empresas: Estrutura jurídica e financeira

    Skills you'll gain: Intellectual Property, Tax Management, Labor Law, Business Modeling, Tax Planning, Regulation and Legal Compliance, Cash Management, Business Valuation, Labor Compliance, Entrepreneurial Finance, Regulatory Compliance, Mergers & Acquisitions, Entrepreneurship, Corporate Tax, Financial Analysis, New Business Development, Investments, Commercial Laws, Tax Laws

    4.6
    Rating, 4.6 out of 5 stars
    ·
    490 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular social media marketing courses

  • Create a Facebook Shop in Commerce Manager: Coursera
  • Building Generative AI Capabilities: University of Virginia Darden School Foundation
  • Adobe Premiere Pro for Beginners: Skillshare
  • Product Management: Developing and Delivering a New Product: SkillUp
  • Present with Purpose: Create/Deliver Effective Presentations: IBM
  • Search Advertising with Google: Aptly
  • Foundations of Sustainability and ESG: Saïd Business School, University of Oxford
  • 微电影创作:从观念、思维到制作: Fudan University
  • Introduction to Customer Service: CVS Health
  • Tropical Forest Landscapes 101: Conservation & Restoration: Yale University

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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