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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    SAS

    Practicing for the SAS Programming Certification Exam

    Skills you'll gain: SAS (Software), Data Analysis, Requirements Analysis, Exploratory Data Analysis, Statistical Programming, Data Manipulation, Data Cleansing, Data Transformation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    94 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Create an Employee Feedback Survey with TypeForm

    Skills you'll gain: Employee Surveys, Surveys, User Feedback, Security Awareness, Cloud Security, Business Software, Data Sharing, Email Automation, Collaborative Software, Business Technologies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    43 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Python Programming Fundamentals

    Skills you'll gain: Debugging, Algorithms, Microsoft Visual Studio, Problem Solving, Data Processing, Python Programming, Software Development, Data Analysis

    3.9
    Rating, 3.9 out of 5 stars
    ·
    61 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Bases de Datos SQL en Azure

    Skills you'll gain: Azure Synapse Analytics, Microsoft Azure, Microsoft SQL Servers, SQL, Database Management, Databases, Data Integration, Managed Services, Data Migration, Cloud Services

    4.6
    Rating, 4.6 out of 5 stars
    ·
    9 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Professional Selling: Step 2 - Prepare Like a High-Performer

    Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Cold Calling, Customer Relationship Building, Sales Process, Needs Assessment, Sales Pipelines, Sales Strategy, Verbal Communication Skills, Lead Generation, Communication, Relationship Management, Customer Engagement, Value Propositions

    4.7
    Rating, 4.7 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Design a Professional Business card with QR code using Canva

    Skills you'll gain: LinkedIn, Facebook, Cloud Applications, Virtual Environment, Social Media, Professional Networking, Content Creation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    118 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Packt

    Alteryx for Beginners

    Skills you'll gain: Alteryx, Spatial Analysis, Data Cleansing, Data Import/Export, Data Manipulation, Geographic Information Systems, Data Wrangling, Data Processing, Data Integration, Data Transformation, Data Presentation, Spreadsheet Software, Data Mapping, Data Analysis, Microsoft Excel, Data Visualization Software, Excel Formulas

    4.3
    Rating, 4.3 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 3 - 6 Months

  • C

    Coursera

    Analyzing Macro-Environmental Factors Using Creately

    Skills you'll gain: Competitive Analysis, Market Opportunities, Strategic Thinking, Business Strategy, New Business Development, Market Analysis, Business Analysis, Entrepreneurship, Risk Analysis, Business Modeling, Analysis, Innovation, Business Research, Growth Strategies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    109 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    L

    Ludwig-Maximilians-Universität München (LMU)

    Competitive Strategy and Organization Design Project

    Skills you'll gain: Business Research, Peer Review, Report Writing, Business Consulting, Management Consulting, Analysis, Business Reporting, Data Visualization, Organizational Strategy, Business Analytics, Competitive Analysis, Business Strategy, Presentations

    4.5
    Rating, 4.5 out of 5 stars
    ·
    45 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    Hôtel “De l'étoile” - a hotel in crisis?

    Skills you'll gain: Revenue Management, Competitive Analysis, Stakeholder Communications, Hospitality Management, Hotel Operations, Financial Analysis, Strategic Planning, Presentations, Case Studies, Business Planning, Brand Management, Market Analysis, Profit and Loss (P&L) Management, Decision Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    113 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Create Customer Support Data with Google Sheets

    Skills you'll gain: Excel Formulas, Google Sheets, Service Level, Spreadsheet Software, Customer Data Management, Customer Support, Data Entry, Data Validation, Process Analysis, Data Analysis, Data Integration, Organizational Skills, Data Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    413 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Transfer Learning for NLP with TensorFlow Hub

    Skills you'll gain: Tensorflow, Natural Language Processing, Keras (Neural Network Library), Text Mining, Applied Machine Learning, Deep Learning, Machine Learning, Software Visualization

    4.8
    Rating, 4.8 out of 5 stars
    ·
    181 reviews

    Intermediate · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Practicing for the SAS Programming Certification Exam: SAS
  • Create an Employee Feedback Survey with TypeForm: Coursera
  • Python Programming Fundamentals: Duke University
  • Bases de Datos SQL en Azure: Coursera
  • Professional Selling: Step 2 - Prepare Like a High-Performer: Kennesaw State University
  • Design a Professional Business card with QR code using Canva: Coursera
  • Alteryx for Beginners: Packt
  • Analyzing Macro-Environmental Factors Using Creately: Coursera
  • Competitive Strategy and Organization Design Project: Ludwig-Maximilians-Universität München (LMU)
  • Hôtel “De l'étoile” - a hotel in crisis? : ESSEC Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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