• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Building Database Applications in PHP

    Skills you'll gain: PHP (Scripting Language), MySQL, Database Application, Database Development, Object Oriented Programming (OOP), Database Management, Secure Coding, Authentications, Web Applications, SQL, Network Protocols

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.1K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Increase SEO Traffic with WordPress

    Skills you'll gain: WordPress, Search Engine Optimization, Web Analytics and SEO, Blogs, Content Optimization, Web Analytics, Content Performance Analysis, Web Content, Keyword Research, Content Management, Marketing, Analytics, Web Design, Web Development, User Experience

    4.5
    Rating, 4.5 out of 5 stars
    ·
    800 reviews

    Advanced · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Foundations of Virtual Instruction

    Skills you'll gain: Digital pedagogy, Teaching, AI Personalization, Education Software and Technology, Virtual Environment, Learning Management Systems, Collaborative Software, Web Content Accessibility Guidelines, Emerging Technologies, Information Privacy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.5K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Università Bocconi

    Gestión de las empresas de alimentación y bebidas

    Skills you'll gain: Food and Beverage, Hospitality and Food Services, Customer experience strategy (CX), Operational Excellence, Business Management, Global Marketing, Product Marketing, Professional Networking, Consumer Behaviour, Value Propositions, Market Share, Product Management, Business Strategy, Growth Strategies, Brand Management, Innovation, New Business Development, Market Opportunities, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    867 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Introduction to Finance: The Basics

    Skills you'll gain: Financial Statements, Finance, Financial Statement Analysis, Financial Accounting, Cash Flows, Financial Analysis, Financial Reporting, Income Statement, Financial Management, Balance Sheet, Financial Market, General Finance, Corporate Finance, Resource Allocation, Investment Banking, Capital Budgeting, Capital Markets, Organizational Structure, Corporate Tax, Leadership and Management

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    559 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Atención Primaria en Salud: El desafío de las Enfermedades no Transmisibles

    Skills you'll gain: Primary Care, Chronic Diseases, Care Management, Nursing Care, Health Systems, Public Health, Preventative Care, Epidemiology, Care Coordination, Patient-centered Care, Patient Education and Support, Health Policy, Family Support

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.2K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    ESSEC Business School

    Diversity and inclusion in the workplace

    Skills you'll gain: Diversity Programs, Diversity Training, Diversity Awareness, Cultural Diversity, Diversity and Inclusion, Diversity Equity and Inclusion Initiatives, Workplace inclusivity, Intercultural Competence, Psychology, Social Sciences, Sociology, Innovation, Organizational Change

    4.7
    Rating, 4.7 out of 5 stars
    ·
    980 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Linux Fundamentals

    Skills you'll gain: Linux, Linux Commands, Linux Servers, Ubuntu, File Management, Command-Line Interface, Unix, Bash (Scripting Language), grep, Servers, Operating Systems, File Systems, Shell Script, Web Servers, IT Automation, Apache, MySQL, Open Source Technology, Service Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    968 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Introduction to Cybersecurity Fundamentals

    Skills you'll gain: Cybersecurity, Cyber Attacks, Data Security, Computer Security, Computer Security Awareness Training, Cyber Security Strategy, Security Awareness, Threat Management, Network Security, Information Privacy, Malware Protection, Email Security, Mitigation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    935 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    N

    New York University

    Machine Learning and Reinforcement Learning in Finance

    Skills you'll gain: Supervised Learning, Machine Learning Methods, Model Evaluation, Reinforcement Learning, Applied Machine Learning, Statistical Machine Learning, Statistical Methods, Dimensionality Reduction, Unsupervised Learning, Machine Learning Algorithms, Artificial Neural Networks, Statistical Modeling, Decision Tree Learning, Predictive Modeling, Financial Trading, Financial Market, Model Training, Machine Learning, Derivatives, Tensorflow

    3.7
    Rating, 3.7 out of 5 stars
    ·
    824 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    Reimagining Brand Strategy for the Digital Age

    Skills you'll gain: Digital Brand Strategy, Driving engagement, Competitive Analysis, Brand Strategy, Experience Design, Brand Management, Customer experience strategy (CX), Brand Awareness, Branding, Digital Marketing, Storytelling, Customer Engagement, Cross-Channel Marketing, Digital Analysis, Market Analysis, Journey Mapping, Market Opportunities, Data-Driven Marketing, Customer Insights, Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    Strategic Brand Design and Storytelling Systems

    Skills you'll gain: Brand Strategy, Branding, Storytelling, Experience Design, Brand Management, Digital Brand Strategy, Journey Mapping, Brand Awareness, Design Strategies, Customer experience strategy (CX), User Experience Design, Visual Storytelling, Style Guides, Graphic and Visual Design, Marketing Psychology, Cross-Channel Marketing, Integrated Marketing Communications, Consumer Behaviour, Design Elements And Principles

    Intermediate · Course · 1 - 4 Weeks

1…196197198…834

In summary, here are 10 of our most popular brand management courses

  • Building Database Applications in PHP: University of Michigan
  • Increase SEO Traffic with WordPress: Coursera
  • Foundations of Virtual Instruction: University of California, Irvine
  • Gestión de las empresas de alimentación y bebidas: Università Bocconi
  • Introduction to Finance: The Basics: University of Illinois Urbana-Champaign
  • Atención Primaria en Salud: El desafío de las Enfermedades no Transmisibles: Pontificia Universidad Católica de Chile
  • Diversity and inclusion in the workplace: ESSEC Business School
  • Linux Fundamentals: LearnQuest
  • Introduction to Cybersecurity Fundamentals: Coursera
  • Machine Learning and Reinforcement Learning in Finance: New York University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok