• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Customer Analytics

Customer Analytics Courses

Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.

Popular Customer Analytics Courses and Certifications


  • Status: Preview
    Preview
    S

    SkillUp

    Prep for Microsoft Azure Data Engineer Associate Cert DP-203

    Skills you'll gain: Azure Synapse Analytics, Data Security, Databricks, Data Store, Data Quality, Microsoft Azure, Data Storage, Security Controls, Data Transformation, Data Processing, Data Cleansing, Performance Tuning, Data Integration, Data Pipelines, Apache Spark, Encryption, Data Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    18 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    S.P. Jain Institute of Management and Research

    Data Analysis

    Skills you'll gain: Descriptive Statistics, Data Analysis, Analytics, Analysis, Quantitative Research, Sampling (Statistics), Probability & Statistics, Data Literacy, Data Analysis Software, Descriptive Analytics, Business Analytics, Analytical Skills, Business Mathematics, Statistical Analysis, Statistics, Business Research, Regression Analysis, Data-Driven Decision-Making, Statistical Methods, Statistical Hypothesis Testing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Perform exploratory data analysis on retail data with Python

    Skills you'll gain: Data-Driven Decision-Making, Data Processing, Data Visualization, Business Analytics, Data Analysis, Strategic Decision-Making, Data Cleansing, Statistical Analysis, Data Preprocessing, Data Wrangling, Exploratory Data Analysis, Statistical Visualization, Descriptive Statistics, Plot (Graphics), Matplotlib, Data Manipulation, Statistical Methods, Customer Analysis, Analytical Skills, Python Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    23 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Clean and analyze social media usage data with Python

    Skills you'll gain: Social Media Analytics, Data Visualization, Plot (Graphics), Statistical Visualization, Matplotlib, Marketing Analytics, Social Media Marketing, Python Programming, Social Media, Data Presentation, Data Analysis, Data Wrangling, Exploratory Data Analysis, Data Cleansing, Seaborn, Content Performance Analysis, Jupyter

    4
    Rating, 4 out of 5 stars
    ·
    40 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Digital Content Planning and Management

    Skills you'll gain: Content Development and Management, Content Management, Digital Content, Target Audience, Content Strategy, Web Content, Content Management Systems, Content Performance Analysis, Digital Assets, Content Creation, Content Marketing, Content Scheduling, Governance, Audit Planning, Customer Analysis, Asset Management, Auditing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    92 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    Y

    Yonsei University

    Marketing Internacional en Asia

    Skills you'll gain: Global Marketing, B2B Sales, Business-To-Consumer, Consumer Behaviour, Marketing Strategies, Marketing, Marketing Psychology, Strategic Marketing, Marketing Planning, Market Opportunities, Marketing Management, Marketing Strategy and Techniques, Event Marketing, Cultural Diversity

    4.8
    Rating, 4.8 out of 5 stars
    ·
    197 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Entender el diseño

    Skills you'll gain: Design Research, Design Thinking, Creative Thinking, Design, Creative Problem-Solving, Design Strategies, Aesthetics, Case Studies, User Experience Design, Sustainable Design, Graphic Design, Social Impact, Consumer Behaviour, Environmental Issue, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    565 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Dell

    Selling with Confidence

    Skills you'll gain: Overcoming Objections, Closing (Sales), Value Propositions, Selling Techniques, Sales Presentation, General Sales Practices, Sales Presentations, Technical Sales, Phone Sales, Telephone Skills, Inside Sales, Sales Strategy, Sales Process, Sales, Sales Development, Business Communication, Outside Sales, Consumer Behaviour, Customer Service

    5
    Rating, 5 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Splunk Inc.

    Splunk Search Expert 101

    Skills you'll gain: Splunk, Data Visualization, Data Presentation, Data Visualization Software, Dashboard Creation, Dashboard, Ad Hoc Reporting, Business Intelligence, Data Analysis, Big Data, Data Science, Event Monitoring, Query Languages, Incident Response, Business Analysis, Role-Based Access Control (RBAC), Geospatial Mapping

    4.6
    Rating, 4.6 out of 5 stars
    ·
    228 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Glasgow

    Data Mining of Clinical Databases

    Skills you'll gain: Descriptive Analytics, ICD Coding (ICD-9/ICD-10), Health Informatics, Clinical Data Management, Medical Records, Data Mining, Medical Coding, Electronic Medical Record System, Electronic Medical Record, Patient Flow, Predictive Analytics, Clinical Research, Database Design, Health Information Management, Descriptive Statistics, Applied Machine Learning, Predictive Modeling, Relational Databases, Precision Medicine, Data Access

    4.6
    Rating, 4.6 out of 5 stars
    ·
    15 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Ubiquitous Learning and Instructional Technologies

    Skills you'll gain: Learning Management Systems, Education Software and Technology, Digital pedagogy, Instructional Strategies, Computer Science, Interactive Design, Emerging Technologies, AI Personalization, Collaborative Software, Artificial Intelligence

    4.5
    Rating, 4.5 out of 5 stars
    ·
    82 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of London

    Statistics for International Business

    Skills you'll gain: Sampling (Statistics), Descriptive Statistics, Data Presentation, Statistics, Statistical Methods, Estimation, Probability, Data-Driven Decision-Making, Data Collection, Probability & Statistics, Statistical Inference, Statistical Hypothesis Testing, Probability Distribution, Decision Making, Data Analysis, Statistical Visualization, Graphing

    3.8
    Rating, 3.8 out of 5 stars
    ·
    317 reviews

    Mixed · Course · 1 - 4 Weeks

1…207208209…544

In summary, here are 10 of our most popular customer analytics courses

  • Prep for Microsoft Azure Data Engineer Associate Cert DP-203: SkillUp
  • Data Analysis: S.P. Jain Institute of Management and Research
  • Perform exploratory data analysis on retail data with Python: Coursera
  • Clean and analyze social media usage data with Python: Coursera
  • Digital Content Planning and Management: University of Illinois Urbana-Champaign
  • Marketing Internacional en Asia: Yonsei University
  • Entender el diseño: Arizona State University
  • Selling with Confidence: Dell
  • Splunk Search Expert 101: Splunk Inc.
  • Data Mining of Clinical Databases: University of Glasgow

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok