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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • J

    Johns Hopkins University

    Data Literacy

    Skills you'll gain: Surveys, Survey Creation, Data Literacy, Data Visualization, Data Analysis, Peer Review, Research Design, Statistics, Probability & Statistics, Data Presentation, Sampling (Statistics), Regression Analysis, Descriptive Statistics, Research, Probability, Quantitative Research, Analytics, Logistic Regression, Correlation Analysis, Statistical Hypothesis Testing

    ★ 4.6 (269) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • G

    Google Cloud

    API Development with the Apigee API Platform

    Skills you'll gain: API Gateway, Application Programming Interface (API), Cloud API, API Design, Application Deployment, Restful API, Continuous Deployment, AI Integrations, Cloud Deployment, LLM Application, Web Services, AI Security, CI/CD, AI Workflows, Token Optimization, Prompt Patterns, Proxy Servers, Large Language Modeling, Application Lifecycle Management, Simple Object Access Protocol (SOAP)

    ★ 4.6 (1.1K) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • I

    INSEAD

    Blockchain and Business

    Skills you'll gain: Intellectual Property, Blockchain, Business Transformation, Business Leadership, Governance, Strategic Leadership, FinTech, Technology Strategies, Business, Business Modeling, Business Strategy, Emerging Technologies, Digital Transformation, New Business Development, Innovation, Organizational Structure, Social Impact, Regulatory Compliance, Distributed Computing, Cost Reduction

    ★ 4.7 (426) · Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Advertise YouTube Videos with Zapier

    Skills you'll gain: Content Scheduling, Social Media Management, Social Media Content, Social Media, Social Media Marketing, Marketing Automation, Automation, Account Management, Advertising, Marketing, Branding

    ★ 4.4 (27) · Intermediate · Guided Project · Less Than 2 Hours

    Status: Free Trial
    Free Trial
    Category: Free
    Free
  • C

    Corporate Finance Institute

    Practical Data Science for Data Analysts

    Skills you'll gain: Classification Algorithms, Data Preprocessing, Matplotlib, Feature Engineering, Data Visualization, Model Evaluation, Data Import/Export, Exploratory Data Analysis, Plot (Graphics), Pandas (Python Package), Data Presentation, Data Science, NumPy, Regression Analysis, Data Analysis, Data Structures, Data Wrangling, Correlation Analysis, Portfolio Management, Predictive Analytics

    ★ 4.7 (21) · Advanced · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • N

    Northeastern University

    Healthcare Trends for Business Professionals

    Skills you'll gain: Value-Based Care, Journey Mapping, Healthcare Industry Knowledge, Health Systems, Health Informatics, Organizational Change, Managed Care, Quality Assurance, Change Management, Decision Support Systems, Health Care, Data Quality, AI Enablement, Care Management, Health Technology, Patient-centered Care, Business Analytics, Data Compilation, AI Product Strategy, Health Policy

    ★ 4.5 (215) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • U

    University of London

    Statistics for International Business

    Skills you'll gain: Sampling (Statistics), Descriptive Statistics, Data Presentation, Statistics, Statistical Methods, Estimation, Probability, Data-Driven Decision-Making, Data Collection, Probability & Statistics, Statistical Inference, Statistical Hypothesis Testing, Probability Distribution, Decision Making, Data Analysis, Statistical Visualization, Graphing

    ★ 3.8 (317) · Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Michigan

    Assisting Public Sector Decision Makers With Policy Analysis

    Skills you'll gain: Statistical Analysis, Policy Analysis, Research, and Development, Program Evaluation, Policy Analysis, Data Analysis, Statistical Methods, Public Policies, Statistical Hypothesis Testing, Statistical Programming, Analytics, Policy Development, Data Analysis Software, Analytical Skills, Statistical Software, Forecasting, R Programming, Research Design, Time Series Analysis and Forecasting, Statistical Inference, Ggplot2

    ★ 4.6 (51) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • T

    Tableau Learning Partner

    Communicating Data Insights with Tableau

    Skills you'll gain: Data Storytelling, Ad Hoc Reporting, Data Presentation, Dashboard, Dashboard Creation, Interactive Data Visualization, Storytelling, Tableau Software, Data Visualization Software, Data Analysis, Business Intelligence, Presentations, Stakeholder Engagement

    ★ 4.7 (78) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Brand Awareness Using Digital Brand Activation

    Skills you'll gain: Brand Awareness, Social Media Analytics, Social Media Marketing, Digital Brand Strategy, Content Development and Management, Target Audience, Social Media, Social Media Campaigns, Brand Management, Brand Strategy, Digital Media Strategy, Branding, Social Media Content, Digital Marketing Campaigns, Content Marketing, Driving engagement, Content Strategy, Social Media Strategy, Target Market, Marketing Communications

    ★ 4.6 (16) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • G

    Google

    Ask Effective Questions

    Skills you'll gain: Analytics, Smart Goals

    ★ 4.9 (11) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Colorado Boulder

    The Nuts and Bolts of Public Relations

    Skills you'll gain: Press Releases, Public Relations, Strategic Communication, Communication Planning, Media Relations, Social Media, Target Audience, Journalism, Writing, Strategic Decision-Making, Driving engagement, Brand Strategy, Storytelling, Branding

    ★ 4.7 (114) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
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