• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    B

    Banco Interamericano de Desarrollo

    Perspectives in Digital Transformation: Agribusiness

    Skills you'll gain: Digital Transformation, Digital Analysis, Business Transformation, Process Improvement, Operational Efficiency, Corporate Sustainability, Sustainable Business, Technology Strategies, Technology Solutions, Market Opportunities, Innovation, Market Trend, Emerging Technologies, Trend Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    46 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Pesquisa de Mercado com Métodos Qualitativos

    Skills you'll gain: Qualitative Research, Data Collection, Market Research, Business Research, Analysis, Marketing, Surveys, Research Methodologies, Marketing Management, Focus Group, Research, Research Reports, Presentations, Interviewing Skills

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    W

    Wesleyan University

    Data Analysis and Interpretation Capstone

    Skills you'll gain: Data Storytelling, Data Presentation, Exploratory Data Analysis, Data Analysis, Data Visualization, Research Reports, Statistical Reporting, Analytical Skills, Report Writing, Data Synthesis, Data Science, Data Management, Statistical Analysis, Data Manipulation, Descriptive Analytics, Descriptive Statistics, Research Methodologies, Research, Research Design

    4.8
    Rating, 4.8 out of 5 stars
    ·
    48 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Social Psychology of Attraction and Relationships

    Skills you'll gain: Relationship Building, Relationship Management, Psychology, Interpersonal Communications, Research

    4.5
    Rating, 4.5 out of 5 stars
    ·
    23 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    EDUCBA

    AI & Machine Learning: Apply, Build & Solve

    Skills you'll gain: Artificial Intelligence and Machine Learning (AI/ML), Machine Learning Methods, Artificial Intelligence, Agentic systems, Machine Learning Algorithms, Bayesian Network, Applied Machine Learning, Computational Logic, Machine Learning, Unsupervised Learning, Agentic Workflows, Bayesian Statistics, Artificial Neural Networks, Reinforcement Learning, Decision Intelligence, Markov Model, Algorithms, Programming Principles, Probability & Statistics

    5
    Rating, 5 out of 5 stars
    ·
    10 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    A

    Arm

    Introduction to AI

    Skills you'll gain: Artificial Intelligence and Machine Learning (AI/ML), Model Training, Artificial Intelligence, Model Evaluation, Machine Learning Methods, Machine Learning, Machine Learning Algorithms, Artificial Neural Networks, Deep Learning, Supervised Learning, Data Ethics, Large Language Modeling, Responsible AI, AI literacy, Data Science

    4.7
    Rating, 4.7 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    Business and Consumer Activity and Confidence (US)

    Skills you'll gain: Market Data, Business Metrics, Financial Trading, Market Dynamics, Business Economics, Market Trend, Market Intelligence, Consumer Behaviour, Economics, Financial Market, Investments, Financial Data, Forecasting, Manufacturing Operations

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Introducción a la mecánica de suelos

    Skills you'll gain: Structural Analysis, Civil Engineering, Engineering Analysis, Engineering, Mechanics, Hydraulics, Engineering Calculations, Materials science, Failure Analysis, Laboratory Testing, Mathematical Modeling

    4.8
    Rating, 4.8 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create a Marketing Analysis dashboard using G-Spreadsheets

    Skills you'll gain: Dashboard, Digital Marketing Tools, Data Visualization, Data Entry, Google Sheets, Spreadsheet Software, Management Reporting, Business Reporting, Marketing Analytics, Market Analysis, Query Languages, Digital Marketing, Data Management, Data Validation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    16 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    L'investissement à impact : les nouvelles frontières

    Skills you'll gain: Sustainable Development, Social Impact, Environmental Social And Corporate Governance (ESG), Financial Inclusion, Project Finance, Sustainable Business, Socioeconomics, Philanthropy, Economic Development, Asset Management, Investment Management, Investments, Return On Investment, Growth Strategies, Market Trend, Innovation, Program Evaluation, Governance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    77 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    É

    École Polytechnique

    D'un infini à l'autre - Voyages de l'infiniment grand à l'infiniment petit

    Skills you'll gain: Physics, Physical Science, electromagnetics, General Science and Research, Science and Research, Research, Scientific Methods

    4.8
    Rating, 4.8 out of 5 stars
    ·
    41 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    INSEAD

    Blockchain Para a Empresa

    Skills you'll gain: Blockchain, Digital Assets, FinTech, Business Transformation, Business Leadership, Governance, Cryptography, Financial Inclusion, Business Analysis, Organizational Structure, Strategic Leadership, Public Key Infrastructure, Emerging Technologies, Plan Execution, Solution Design, Payment Systems, Entrepreneurship, Cryptographic Protocols, Financial Systems, Market Opportunities

    4.9
    Rating, 4.9 out of 5 stars
    ·
    40 reviews

    Beginner · Specialization · 3 - 6 Months

1…273274275…414

In summary, here are 10 of our most popular market research courses

  • Perspectives in Digital Transformation: Agribusiness: Banco Interamericano de Desarrollo
  • Pesquisa de Mercado com Métodos Qualitativos: Fundação Instituto de Administração
  • Data Analysis and Interpretation Capstone: Wesleyan University
  • Social Psychology of Attraction and Relationships: American Psychological Association
  • AI & Machine Learning: Apply, Build & Solve: EDUCBA
  • Introduction to AI: Arm
  • Business and Consumer Activity and Confidence (US): Interactive Brokers
  • Introducción a la mecánica de suelos: Pontificia Universidad Católica de Chile
  • Create a Marketing Analysis dashboard using G-Spreadsheets: Coursera
  • L'investissement à impact : les nouvelles frontières: ESSEC Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok