Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Skills you'll gain: Content Scheduling, Social Media Content, Social Media, Social Media Marketing, Social Media Management, Content Creation, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Google Ads, Pay Per Click Advertising, Advertising Campaigns, Bidding, Online Advertising, Campaign Management, Keyword Research, Data-Driven Marketing, Content Optimization, Digital Advertising, Digital Marketing Campaigns, Performance marketing, Search Engine Marketing, Copywriting, Campaign Planning, Data-Driven Decision-Making, Customer experience improvement, Quality Assessment
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Advertising Campaigns, Advertising, User Feedback, Marketing Materials, Business Research, Marketing, Market Research, Branding
★ 4.2 (6) · Intermediate · Guided Project · Less Than 2 Hours
University of Alberta
Skills you'll gain: Sprint Planning, Agile Software Development, Product Demonstration, Agile Methodology, Software Development Methodologies, Requirements Analysis, Agile Project Management, Requirements Elicitation, Risk Management, Scrum (Software Development), Project Risk Management, Agile Product Development, Virtual Environment, Product Requirements, Sprint Retrospectives, Product Management, Risk Analysis, Backlogs, Customer Communications Management, Showrooms
Mixed · Course · 1 - 3 Months

Board Infinity
Skills you'll gain: Kaizen Methodology, Sprint Planning, Quality Improvement, Process Improvement, DevOps, Technology Roadmaps, User Story, Initiative and Leadership, Scalability, Innovation, Organizational Development, Continuous Deployment, Performance Metric, CI/CD, Continuous Integration, Capacity Planning, Coordinating, Meeting Facilitation, Dependency Analysis, Goal Setting
★ 3.8 (12) · Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Instagram, Storytelling, Driving engagement, Drive Engagement, Social Media, Content Creation, Social Media Marketing, User Feedback, Brand Marketing, Social Media Content, Promotional Strategies, Branding
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Outbound Calls, Operational Efficiency, AI Workflows, Agentic Workflows, Generative AI Agents, Workflow Management, Customer Service, AI Integrations, Automation, Prompt Engineering, Systems Integration, Customer Communications Management
★ 4.9 (7) · Beginner · Guided Project · Less Than 2 Hours

Northeastern University
Skills you'll gain: Customer Analysis, Business Strategy, Competitive Analysis, Strategic Thinking, Organizational Strategy, Strategic Decision-Making, Corporate Strategy, Healthcare Industry Knowledge, Market Analysis, Competitive Intelligence, Business, Consumer Behaviour, Market Dynamics, Critical Thinking
★ 4.7 (6) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Meta Ads Manager, Advertising, Advertising Campaigns, Facebook, Marketing Automation, Campaign Planning, Marketing, Social Media, Social Media Marketing, Digital Marketing
Intermediate · Guided Project · Less Than 2 Hours
Kennesaw State University
Skills you'll gain: Social Impact, Corporate Sustainability, Sustainable Development, Sustainable Business, Environmental Issue, Positive Behavior Support, Advertising, Change Management, Sustainability Standards, Influencing, Consumer Behaviour, Behavior Management, Marketing Psychology, Marketing Communications, Promotional Strategies, Marketing, Behavioral Management
★ 4.6 (11) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Slack (Software), Collaborative Software, Marketing Materials, Marketing Design, Content Creation, Facebook, Social Media Content, Shared Media, Graphic Design, User Accounts, Multimedia, Business Communication, Marketing Communications
Beginner · Guided Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Interactive Data Visualization, Interactive Design, Programming Principles, Visualization (Computer Graphics), Python Programming, Graphic and Visual Design, Event-Driven Programming, Digital Design, Computer Graphics, Computational Logic, Computer Graphic Techniques, Computational Thinking, File I/O, Data Structures, Animations, Image Analysis
★ 5 (7) · Beginner · Course · 1 - 3 Months