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  • Social Media Analytics

Social Media Analytics Courses

Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.

Popular Social Media Analytics Courses and Certifications


  • S

    Stanford University

    Love as a Force for Social Justice

    Skills you'll gain: Compassion, Interpersonal Communications, Social Justice, Communication, Empathy, Philanthropy, Relationship Building, Social Impact, Liberal Arts, Community Organizing, Advocacy, Culture, Social Sciences, Community and Social Work, Cultural Diversity, Creativity, Psychology, Performing Arts, Mindfulness, Ethical Standards And Conduct

    ★ 4.7 (430) · Beginner · Course · 1 - 3 Months

  • M

    Macquarie University

    Marketing analytics: Know your customers

    Skills you'll gain: Marketing Analytics, Customer Analysis, Customer Insights, Digital Media Strategy, Data-Driven Marketing, Marketing Effectiveness, Digital Marketing, Customer Data Management, Digital Analysis, Marketing Strategies, Social Media Marketing, Customer Engagement, Customer experience strategy (CX), Predictive Analytics, Analytics, Data Analysis Software, Consumer Behaviour, Big Data, Data Integration, Data Analysis

    ★ 4.7 (462) · Beginner · Course · 1 - 3 Months

  • E

    EDUCBA

    Advanced Excel for Business Analytics

    Skills you'll gain: Pivot Tables And Charts, Dashboard, Dashboard Creation, Microsoft Excel, Spreadsheet Software, Excel Formulas, Financial Modeling, Excel Macros, Data Presentation, Interactive Data Visualization, Workflow Management, Finance, Business Analytics, Data Manipulation, Financial Analysis, Analytical Skills, Analysis, Data Management, Key Performance Indicators (KPIs), Strategic Decision-Making

    Mixed · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Digital Media and Strategic Planning in Technology Markets

    Skills you'll gain: Value Propositions, Social Media Campaigns, Social Media, Social Media Marketing, Social Media Strategy, Strategic Planning, Search Engine Optimization, Competitive Analysis, Business Modeling, Marketing Planning, Search Engine Marketing, Digital Media Strategy, Web Analytics and SEO, Technology Strategies, Business Planning, Strategic Marketing, Campaign Management, Business Analysis Tools, Marketing Strategies, Google Ads

    ★ 4.4 (7) · Beginner · Course · 1 - 3 Months

  • E

    Edureka

    Introduction to Analytics Engineering

    Skills you'll gain: SQL, Star Schema, Data Modeling, Data Quality, Data Pipelines, Database Design, Data Mart, Data Validation, Analytics, Extract, Transform, Load, Data Analysis, Data Warehousing, Data Transformation, Data Management

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Comment configurer Facebook Analytics

    Skills you'll gain: Meta Ads Manager, Facebook, Online Advertising, Advertising Campaigns, Advertising, Digital Advertising, Editing, Social Media, Social Media Campaigns, Web Analytics, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Colorado Boulder

    Business Analytics for Decision Making

    Skills you'll gain: Business Analytics, Risk Analysis, Data-Driven Decision-Making, Operations Research, Strategic Decision-Making, Decision Making, Analytics, Predictive Analytics, Simulation and Simulation Software, Risk Modeling, Business Modeling, Business Risk Management, Data Analysis, Customer Analysis, Market Analysis, Complex Problem Solving, Unsupervised Learning, Model Optimization, Microsoft Excel, Spreadsheet Software

    ★ 4.6 (1.9K) · Beginner · Course · 1 - 4 Weeks

  • E

    ESSEC Business School

    L'entrepreneuriat social: faire son business plan

    Skills you'll gain: Social Impact, Market Opportunities, Business Modeling, Market Research, User Research, Program Evaluation, Business Planning, Entrepreneurship, Sustainable Business, Sustainable Development, Key Performance Indicators (KPIs), Performance Measurement, Stakeholder Engagement, Customer Analysis, Stakeholder Analysis, Needs Assessment, Target Audience, Governance, Financial Forecasting, Fundraising

    ★ 4.5 (122) · Mixed · Course · 1 - 4 Weeks

  • S

    Simplilearn

    Analytics, ROI, and Evaluation

    Skills you'll gain: Data-Driven Marketing, Marketing Analytics, Web Analytics, Conversion Funnel Analysis, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Performance Metric, Marketing Strategies, Marketing, Data-Driven Decision-Making, Return On Investment, Digital Analysis, Analytics, Heat Maps, Customer Engagement

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Introduction to Applied Business Analytics

    Skills you'll gain: Business Workflow Analysis, Business Analysis, Analytics, Data Preprocessing, Data Analysis, Data-Driven Decision-Making, Descriptive Analytics, Data Presentation, Business Solutions, Python Programming

    ★ 4.6 (325) · Beginner · Course · 1 - 4 Weeks

  • G

    Google

    Google Advanced Data Analytics Capstone

    Skills you'll gain: Data Visualization, Data Presentation, Regression Analysis, Advanced Analytics, Statistical Analysis, Data Analysis, Statistical Modeling, Applied Machine Learning, Statistical Methods, Analytical Skills, Data Science, Predictive Modeling, Machine Learning Methods, Python Programming, AI literacy, Machine Learning, Portfolio Management

    ★ 4.8 (1.4K) · Advanced · Course · 1 - 4 Weeks

  • G

    Google

    Google Data Analytics (DE)

    Skills you'll gain: Data Cleansing, Stakeholder Management, Rmarkdown, Data Presentation, Data Storytelling, Data Visualization, Data Validation, Stakeholder Engagement, Ggplot2, Stakeholder Communications, Data Ethics, R (Software), Dashboard Creation, Analytical Skills, Data Integrity, Data Synthesis, Case Studies, Data-Driven Decision-Making, Data Analysis, Google Sheets

    ★ 4.5 (36) · Beginner · Professional Certificate · 3 - 6 Months

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In summary, here are 10 of our most popular social media analytics courses

  • Love as a Force for Social Justice: Stanford University
  • Marketing analytics: Know your customers: Macquarie University
  • Advanced Excel for Business Analytics: EDUCBA
  • Digital Media and Strategic Planning in Technology Markets: University of Colorado Boulder
  • Introduction to Analytics Engineering: Edureka
  • Comment configurer Facebook Analytics: Coursera
  • Business Analytics for Decision Making: University of Colorado Boulder
  • L'entrepreneuriat social: faire son business plan: ESSEC Business School
  • Analytics, ROI, and Evaluation: Simplilearn
  • Introduction to Applied Business Analytics: University of Illinois Urbana-Champaign

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