• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • A B Testing

A/B Testing Courses

A/B testing courses can help you learn experimental design, statistical analysis, and user behavior insights. You can build skills in hypothesis formulation, result interpretation, and optimizing conversion rates. Many courses introduce tools like Google Optimize, Optimizely, and Adobe Target, which facilitate the implementation of tests and analysis of outcomes, allowing you to apply your skills in real-world marketing and product development scenarios.


Popular A/B Testing Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Michigan State University

    Become a Journalist: Report the News!

    Skills you'll gain: Interviewing Skills, Journalism, Media and Communications, Multimedia, Driving engagement, Electronic Media, Report Writing, Investigation, Research, Storytelling, Peer Review, Content Creation, Ethical Standards And Conduct, International Relations, Data Collection, Oral Expression, Rapport Building, Photo/Video Production and Technology, Decision Making, Writing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Draw a wireframe in Wireframe.cc

    Skills you'll gain: Wireframing, User Experience Design, Usability, Layout Design, Mockups, User Interface (UI) Design, UI Components, Persona Development, Information Architecture, Web Design, Design, Color Theory

    4.4
    Rating, 4.4 out of 5 stars
    ·
    7 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    N

    New York University

    MOST from a Conceptual Perspective

    Skills you'll gain: Research Design, Experimentation, Clinical Trials, Clinical Research Ethics, Scientific Methods, Program Evaluation, Statistical Methods, Sample Size Determination, Public Health and Disease Prevention, Data Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of London

    HTML: How to Build a Website

    Skills you'll gain: Hypertext Markup Language (HTML), Web Content Accessibility Guidelines, Web Design and Development, Web Design, Semantic Web, Web Content, Web Development, Interactive Design

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    U

    Universidad de Palermo

    Inteligencia Artificial Aplicada a la Construcción

    Skills you'll gain: Civil Engineering, Sustainable Architecture, Building Design, Innovation, Sustainable Design, Structural Engineering, Robotics, 3D Modeling

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Implementing a Risk Management Framework

    Skills you'll gain: Risk Analysis, Risk Management, Threat Management, Threat Modeling, Cyber Risk, Security Management, Governance, Cybersecurity, Cyber Security Strategy, Asset Management, Cyber Security Assessment, Project Documentation, Presentations

    4
    Rating, 4 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Building a Strong Business Foundation

    Skills you'll gain: Business Modeling, Value Propositions, Business Planning, Customer Analysis, User Research, Target Audience, Business Marketing, Financial Management, Marketing Strategies, Entrepreneurship, Customer Acquisition Management, Market Opportunities, Email Marketing, Business Development, Social Media Marketing, Interviewing Skills, Product Development, Search Engine Optimization

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Alberta

    A Complete Reinforcement Learning System (Capstone)

    Skills you'll gain: Reinforcement Learning, Artificial Intelligence and Machine Learning (AI/ML), Simulations, Model Evaluation, Performance Testing, Artificial Neural Networks, Machine Learning, Machine Learning Algorithms, Markov Model, Algorithms, Performance Tuning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    649 reviews

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    A Beginners Guide to Linux

    Skills you'll gain: Linux, Ubuntu, Shell Script, Linux Commands, Unix Shell, Unix Commands, Command-Line Interface, OS Process Management, File Management, Virtualization, Virtual Machines, Software Installation

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Introducción a Facebook Ads Manager

    Skills you'll gain: Target Audience, Advertising Campaigns, Marketing Budgets, Advertising, Social Media Management, Social Media, Budget Management, Social Media Marketing, Digital Advertising, Social Media Campaigns

    4.3
    Rating, 4.3 out of 5 stars
    ·
    38 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Aprende a utilizar Click Up

    Skills you'll gain: Project Management Software, Collaborative Software, Team Management, Organizational Skills, Project Coordination, Project Management, Workflow Management, Leadership and Management, Document Management, File Management, Project Planning

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    H

    Harvard Business Review

    Foster a Culture of Innovation

    Skills you'll gain: Innovation, Creative Thinking, Curiosity, Ideation, Brainstorming, Strategic Thinking, New Product Development, Market Opportunities, Business Risk Management, Collaboration, Continuous Improvement Process, Problem Solving, Prioritization, Stakeholder Engagement

    Intermediate · Course · 1 - 4 Weeks

Searches related to a/b testing

a/b testing by google
a/b testing marketing
bayesian statistics: excel to python a/b testing
1…343536…834

In summary, here are 10 of our most popular a/b testing courses

  • Become a Journalist: Report the News!: Michigan State University
  • Draw a wireframe in Wireframe.cc: Coursera
  • MOST from a Conceptual Perspective: New York University
  • HTML: How to Build a Website: University of London
  • Inteligencia Artificial Aplicada a la Construcción: Universidad de Palermo
  • Implementing a Risk Management Framework : Kennesaw State University
  • Building a Strong Business Foundation: Packt
  • A Complete Reinforcement Learning System (Capstone): University of Alberta
  • A Beginners Guide to Linux: Packt
  • Introducción a Facebook Ads Manager: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok