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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • T

    Tecnológico de Monterrey

    Marketing con Redes Sociales

    Skills you'll gain: Persona Development, Social Media Strategy, Social Media, Performance Measurement, Social Media Marketing, Social Media Campaigns, Smart Goals, Content Performance Analysis, Social Media Management, Digital Media Strategy, Content Marketing, Social Media Content, Communication Planning, Goal Setting, Performance Analysis, Key Performance Indicators (KPIs), Social Media Analytics, Active Listening, LinkedIn, Facebook

    4.5 stars, 3.8K reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.5 (3.8K) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Increase Engagement to your Instagram Business Profile

    Skills you'll gain: Instagram, Content Scheduling, Social Media Content, Social Media, Social Media Management, Social Media Marketing, Social Media Strategy, Content Creation, Storytelling, Photo Editing

    4 stars, 376 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4 (376) · Beginner · Guided Project · Less Than 2 Hours

    Status: Free trial
    Free trial
    Category: Free
    Free
  • N

    Northwestern University

    Engagement & Nurture Marketing Strategies

    Skills you'll gain: Blogs, Social Media Marketing, Marketing Strategies, Social Media Strategy, Social Media, Social Media Content, Content Marketing, Social Media Analytics, Marketing Effectiveness, Digital Media Strategy, Marketing Design, Target Market, Drive Engagement, Customer Engagement, Content Creation, Multimedia, Writing

    4.8 stars, 1.2K reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.8 (1.2K) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Business Strategy: Value Proposition Essentials

    Skills you'll gain: Value Propositions, Product Knowledge, Business Marketing, Business Strategy, Business Strategies, Competitive Analysis, Communication, Strategic Communication, Communication Strategies

    4.2 stars, 13 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.2 (13) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Foundations of Business Strategy and Research

    Skills you'll gain: Qualitative Research, Market Research, Strategic Decision-Making, Key Performance Indicators (KPIs), Quantitative Research, Innovation, Target Audience, Data-Driven Decision-Making, Risk Mitigation, Sustainable Business, Benchmarking, Business Acumen, Value Propositions, Descriptive Statistics, Performance Measurement, Risk Management, Team Performance Management, Competitive Analysis, Business Strategy, Data Analysis

    4.5 stars, 251 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.5 (251) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Strategic Management: Business Strategy & Cases

    Skills you'll gain: Strategic Decision-Making, Corporate Strategy, Business Strategies, Business Strategy, Business Ethics, Organizational Strategy, Strategic Leadership, Business Planning, Growth Strategies, Decision Making, Strategic Thinking, Strategic Prioritization, Plan Execution, Strategic Planning, Ethical Standards And Conduct, Management Information Systems, Stakeholder Management, Business Administration, Operational Efficiency, Business

    4.9 stars, 53 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.9 (53) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • V

    Vanderbilt University

    Organizational Strategy with Generative AI & AI Agents

    Skills you'll gain: Prompt Engineering, Retrieval-Augmented Generation, ChatGPT, Agentic Workflows, Prompt Patterns, Generative AI Agents, AI Enablement, AI Product Strategy, AI Workflows, Generative AI, Prompt Engineering Tools, Multimodal Prompts, OpenAI, Agentic systems, AI Personalization, Artificial Intelligence and Machine Learning (AI/ML), Thought Leadership, Strategic Decision-Making, Responsible AI, Business Strategy

    4.8 stars, 10K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (10K) · Beginner · Specialization · 3 - 6 Months

    Status: Top AI program
    Top AI program
    Status: Free trial
    Free trial
  • N

    Northwestern University

    Social Marketing Capstone Project

    Skills you'll gain: Marketing Budgets, Peer Review, Key Performance Indicators (KPIs), Social Media Marketing, Social Media Campaigns, Strategic Marketing, Marketing Strategies, Budgeting, Marketing Effectiveness, Social Media, Social Media Strategy, Marketing Planning, Performance Measurement, Performance Metric, Business Planning, Cross-Channel Marketing, Target Market, Customer Engagement, Planning, Drive Engagement

    4.9 stars, 375 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.9 (375) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Colorado Boulder

    Text Marketing Analytics

    Skills you'll gain: Network Analysis, Unsupervised Learning, Social Network Analysis, Supervised Learning, Applied Machine Learning, Unstructured Data, Marketing Analytics, Social Media Analytics, Deep Learning, Scikit Learn (Machine Learning Library), Machine Learning, Tensorflow, Model Training, Machine Learning Algorithms, Text Mining, Data Analysis, Model Evaluation, Transfer Learning, Scientific Visualization, Statistical Methods

    3.3 stars, 17 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 3.3 (17) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • H

    HEC Paris

    Entrepreneurship Strategy: From Ideation to Exit

    Skills you'll gain: Ideation, Entrepreneurship, Innovation, Creative Thinking, Entrepreneurial Finance, Creativity, Sales Strategy, Commercialization, B2B Sales, Sales, Business Planning, Product Planning, Business Strategy, Business Development, New Business Development, Personal Attributes, Self-Awareness, Personal Development, Global Marketing, Human Resources Management and Planning

    4.7 stars, 1.2K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (1.2K) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • E

    Emory University

    Foundations of Marketing Analytics

    Skills you'll gain: Social Media Analytics, Pivot Tables And Charts, Customer Analysis, Probability Distribution, Customer Demand Planning, Marketing Analytics, Demand Planning, Forecasting, Consumer Behaviour, Descriptive Statistics, Data-Driven Marketing, Social Media Marketing, Exploratory Data Analysis, Probability, Statistical Analysis, Target Market, Social Media, Model Evaluation, Microsoft Excel, Marketing

    4.3 stars, 538 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.3 (538) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • I

    IBM

    Business Strategy: Creating Competitive Advantage

    Skills you'll gain: Strategic Planning, Growth Strategies, Strategic Communication, Business Consulting, Management Consulting, Stakeholder Communications, Contingency Planning, Competitive Analysis, Market Analysis, Market Share, Market Research, Scenario Testing, New Business Development, Analysis

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
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In summary, here are 10 of our most popular marketing strategy courses

  • Marketing con Redes Sociales: Tecnológico de Monterrey
  • Increase Engagement to your Instagram Business Profile: Coursera
  • Engagement & Nurture Marketing Strategies: Northwestern University
  • Business Strategy: Value Proposition Essentials: Coursera
  • Foundations of Business Strategy and Research: Coursera
  • Strategic Management: Business Strategy & Cases: EDUCBA
  • Organizational Strategy with Generative AI & AI Agents: Vanderbilt University
  • Social Marketing Capstone Project: Northwestern University
  • Text Marketing Analytics: University of Colorado Boulder
  • Entrepreneurship Strategy: From Ideation to Exit: HEC Paris

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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