Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

American Psychological Association
Skills you'll gain: Regression Analysis, Correlation Analysis, Statistical Software, Statistical Analysis, Statistical Methods, Probability & Statistics, Quantitative Research, Data Analysis, Descriptive Statistics, Statistical Hypothesis Testing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Process Flow Diagrams, Data Visualization, Brainstorming, Business Software, User Accounts, Collaborative Software, Project Planning, Data Analysis
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Teamwork, Team Building, Leadership, Adaptability, Strategic Leadership, Resilience, Professional Development, Diversity and Inclusion, Productivity, Decision Making, Personal Development, Business, Problem Solving, Self-Awareness, Change Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Visualization, Data Presentation, Interactive Data Visualization, Data Visualization Software, Dashboard, Scatter Plots, Data Analysis, Data Manipulation, Software Installation, Data Sharing, Data Modeling, Data Import/Export
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Apache Spark, Google Cloud Platform, Data Processing, Apache Hadoop, Big Data, Cloud Computing, Scalability, System Configuration
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Data Processing, AI Personalization, Data Manipulation, Data Cleansing, Data Transformation, Feature Engineering, Pandas (Python Package), Text Mining, Predictive Modeling, Unstructured Data, Scikit Learn (Machine Learning Library), Data Integration, Python Programming, Data Analysis, Applied Machine Learning, NumPy
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Image Analysis, LLM Application, Multimodal Prompts, Large Language Modeling, Text Mining, Google Cloud Platform, Computer Vision, Document Management
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Time Series Analysis and Forecasting, Feature Engineering, Forecasting, Data-Driven Decision-Making, Trend Analysis, Predictive Analytics, Predictive Modeling, Statistical Modeling, Statistical Analysis, Data Visualization, Exploratory Data Analysis, Data Processing, Data Manipulation, Data Transformation, Pandas (Python Package), Data Cleansing, Jupyter
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Predictive Modeling, R Programming, Feature Engineering, Statistical Modeling, Risk Modeling, Classification And Regression Tree (CART), Regression Analysis, Predictive Analytics, Machine Learning Methods, Data Processing, Supervised Learning, Performance Measurement, Credit Risk, Dimensionality Reduction
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Cloud Platform, Query Languages, Data Access, Google Gemini, Big Data, SQL, Ad Hoc Analysis, Analysis
Beginner · Project · Less Than 2 Hours

Skills you'll gain: PyTorch (Machine Learning Library), Text Mining, Artificial Neural Networks, Natural Language Processing, Deep Learning, Applied Machine Learning, Network Architecture, Time Series Analysis and Forecasting, Machine Learning, Data Processing
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Video Editing, Style Guides, Post-Production, Storyboarding, Storytelling, Aesthetics, Communication
Mixed · Course · 1 - 4 Weeks