• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • D

    Dartmouth College

    Energy and Environment

    Skills you'll gain: Energy and Utilities, Environmental Science, Environmental Issue, Environment, Environment and Resource Management, Climate Change Programs, Oil and Gas, Petroleum Industry, Electric Power Systems, Sustainable Development, Sustainable Technologies, Plant Operations and Management, Sustainable Architecture, Climate Change Mitigation, Physics

    ★ 4.8 (109) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Virginia Darden School Foundation

    Content Marketing Using Generative AI

    Skills you'll gain: Large Language Modeling, Customer Insights, Online Advertising, Digital Advertising, Keyword Research, LLM Application, Search Engine Marketing, AI Personalization, Pay Per Click Advertising, Content Marketing, Marketing Strategies, Google Ads, Digital Marketing Campaigns, Digital Marketing, Digital Brand Strategy, Generative AI, Data-Driven Marketing, Personalized Campaigns, Marketing, Marketing Analytics

    ★ 4 (70) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • K

    Korea Advanced Institute of Science and Technology(KAIST)

    Practical Python for AI Coding 1

    Skills you'll gain: NumPy, Python Programming, Artificial Intelligence, Programming Principles, Tensorflow, Data Structures, Development Environment, Software Installation, Data Manipulation, Package and Software Management

    ★ 4.6 (89) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • B

    Banco Interamericano de Desarrollo

    Decision Making and Governance of Natural Disaster Risk

    Skills you'll gain: Feasibility Studies, Risk Management, Project Risk Management, Risk Analysis, Governance Risk Management and Compliance, Risk Mitigation, Governance, Disaster Recovery, Key Performance Indicators (KPIs), Financial Analysis, Cost Benefit Analysis, Investment Management, Prioritization, Climate Change Adaptation, Quantitative Research, Decision Making, Public Works, Public Policies

    ★ 4.7 (107) · Advanced · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Self Publish Your Book on Amazon Kindle Direct Publishing

    Skills you'll gain: Keyword Research, Digital Publishing, Content Optimization, Search Engine Optimization, Intellectual Property, Layout Design, Account Management, Accounting

    ★ 4.4 (98) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • I

    Imperial College London

    Foundations of Public Health Practice: Health Protection

    Skills you'll gain: Microbiology, Public Health and Disease Prevention, Public Health, Sanitation, Infection Control, Infectious Diseases, Environment Health And Safety, Epidemiology, Preventative Care, Emergency Response, Water Resources, Hand Hygiene, Healthcare Ethics, Community Health, Water Quality, Radiation Protection, Environmental Science, Environmental Issue, Immunology

    ★ 4.8 (124) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of California, Irvine

    Data Warehousing and Business Intelligence

    Skills you'll gain: Extract, Transform, Load, Data Warehousing, Data Mining, Business Intelligence, Star Schema, Snowflake Schema, Data Modeling, Data Architecture, Unsupervised Learning, Business Analytics, Data-Driven Decision-Making, Machine Learning Methods, Databases, Predictive Modeling, Cloud Computing, Supervised Learning, Classification Algorithms

    ★ 4.6 (131) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • M

    MedCerts

    Pharmacy Technician Essentials

    Skills you'll gain: Pharmacology, Pharmacist Assistance, Pharmacy Information System, Medical Prescription, Pharmacy Operations, Pharmacy, Pharmaceuticals, Medication Dispensation, Drug Development, Medication Administration, Pharmaceutical Terminology, Medical Terminology

    ★ 4.5 (85) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    Emory University

    AI for Marketing

    Skills you'll gain: AI Personalization, Data-Driven Marketing, Generative AI, Marketing Automation, Customer Retention, Personalized Service, Marketing Operations, Marketing Analytics, Marketing Effectiveness, Data-Driven Decision-Making, Personalized Campaigns, Customer Analysis, Customer experience improvement, Marketing Strategies, Contextual Advertising, Marketing, Customer Engagement, Business Marketing, Customer Acquisition Management, Artificial Intelligence

    ★ 4.5 (87) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • J

    Johns Hopkins University

    PrEParing: PrEP for Providers and Patients

    Skills you'll gain: Preventative Care, Patient Education And Counseling, Pharmacology, Contraindication, Public Health and Disease Prevention, Family Planning, Drug Interaction, Health Promotion, Primary Care, Health Disparities, Patient Education and Support, Medication Therapy Management, Medical Prescription, Health Equity, Clinical Pharmacy, Pharmacotherapy, Patient Evaluation, Public Health, Community Health, Health Assessment

    ★ 4.7 (150) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • S

    Saïd Business School, University of Oxford

    AI Fundamentals in Financial Services

    Skills you'll gain: Machine Learning Methods, Financial Services, Artificial Intelligence, Responsible AI, FinTech, Financial Data, Banking Services, Decision Intelligence, Financial Regulation, Banking, Fraud detection, Machine Learning, Data Ethics, Natural Language Processing, AI Personalization, Deep Learning, Credit Risk, Case Studies, Algorithms, Data Management

    ★ 4.7 (87) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U
    P

    Multiple educators

    Business Innovation and Digital Disruption

    Skills you'll gain: Storytelling, Data Storytelling, Solution Design, Conversion Funnel Analysis, Design Thinking, Business Strategies, Business Strategy, Sustainable Business, Brand Strategy, Process Design, Business Solutions, Technology Strategies, Brand Marketing, Business Planning, Digital Transformation, Strategic Thinking, Market Opportunities, Design Strategies, Design and Product, Innovation

    ★ 4.5 (65) · Intermediate · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
1…369370371…834

In summary, here are 10 of our most popular brand management courses

  • Energy and Environment: Dartmouth College
  • Content Marketing Using Generative AI: University of Virginia Darden School Foundation
  • Practical Python for AI Coding 1: Korea Advanced Institute of Science and Technology(KAIST)
  • Decision Making and Governance of Natural Disaster Risk: Banco Interamericano de Desarrollo
  • Self Publish Your Book on Amazon Kindle Direct Publishing: Coursera
  • Foundations of Public Health Practice: Health Protection: Imperial College London
  • Data Warehousing and Business Intelligence: University of California, Irvine
  • Pharmacy Technician Essentials: MedCerts
  • AI for Marketing: Emory University
  • PrEParing: PrEP for Providers and Patients: Johns Hopkins University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok