• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Analytics

Social Media Analytics Courses

Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.

Popular Social Media Analytics Courses and Certifications


  • C

    Coursera

    Data Science for Professionals

    Skills you'll gain: Predictive Modeling, Data Visualization, Predictive Analytics, Statistical Analysis, Data Manipulation, Data Analysis, Data Science, Statistical Methods, Data Visualization Software, Statistics, Data Wrangling, Data Cleansing, Analytics, Data Preprocessing, Data-Driven Decision-Making, Business Analytics, Model Evaluation, Data Collection, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 4 Weeks

  • E

    ESSEC Business School

    Raison d’être et Entreprise à Mission

    Skills you'll gain: Culture Transformation, Business Transformation, Corporate Sustainability, Social Impact, Organizational Development, Organizational Strategy, Sustainable Business, Environmental Social And Corporate Governance (ESG), Organizational Change, Governance, Sustainable Development, Corporate Strategy, Business Ethics, Law, Regulation, and Compliance, Regulation and Legal Compliance, Plan Execution, Case Studies, Program Implementation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    142 reviews

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Google Cloud でデータレイクとデータ ウェアハウスを構築する

    Skills you'll gain: Data Lakes, Data Pipelines, Data Warehousing, Data Architecture, Data Governance, Data Management, Metadata Management, Google Cloud Platform, Advanced Analytics, Operational Data Store, Operational Databases, Analytics, Applied Machine Learning, Data Access, Data Security, Data Storage Technologies, Cloud Storage, Cloud Services

    4.3
    Rating, 4.3 out of 5 stars
    ·
    48 reviews

    Intermediate · Course · 1 - 3 Months

  • Y

    Yunus Social Business Fund Bengaluru

    Risk, Return and Valuation

    Skills you'll gain: Business Valuation, Return On Investment, Finance, Financial Analysis, Portfolio Risk, Cost Benefit Analysis, Capital Budgeting, Risk Analysis, Risk Management, Environmental Social And Corporate Governance (ESG), Equities, Financial Modeling, Social Impact, Corporate Finance, Financial Planning, Cash Flows, Decision Making, Correlation Analysis, Probability & Statistics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of California San Diego

    A New Communication Framework for Healthcare

    Skills you'll gain: Patient Communication, Compassion, Patient-centered Care, Empathy, Dignity in Care, Interpersonal Communications, Active Listening, Verbal Communication Skills, Communication, Emotional Intelligence, Self-Awareness

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Virginia Darden School Foundation

    Human Excellence in the AI Age, Part 1: A Soft Skills Course

    Skills you'll gain: Mindfulness, Meditation & Breathwork, Trustworthiness, Adaptability, Relationship Building, Personal Development, Emotional Intelligence, Stress Management, Willingness To Learn, Social Skills, Professional Development, Quick Learning, Self-Awareness, Cognitive flexibility, Leadership Development, Lifelong Learning, Overcoming Obstacles, Leadership, Open Mindset, Workforce Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    43 reviews

    Beginner · Course · 1 - 4 Weeks

  • Y

    Yale University

    The Worldview of Thomas Berry: The Flourishing of the Earth Community

    Skills you'll gain: Environment, Environmental Issue, Culture, Social Studies, Sustainable Systems, Sustainable Development, Liberal Arts, Cultural Diversity, Biology, Diversity Awareness, Intercultural Competence, Storytelling, Advocacy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    139 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of California, Irvine

    Interviewing for DS/AI Roles

    Skills you'll gain: Smart Goals, Goal Setting, Interviewing Skills, Professional Networking, Artificial Intelligence and Machine Learning (AI/ML), Negotiation, Professional Development, Data Science, Artificial Intelligence, Machine Learning, Compensation and Benefits, Data Analysis, Web Presence, Recruitment, Data Literacy, Events and Conferences, Data Architecture, AI literacy, Relationship Building, Job Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    25 reviews

    Beginner · Specialization · 1 - 3 Months

  • P

    Packt

    CompTIA Security+ SY0-701 Full Training Guide

    Skills you'll gain: Digital Forensics, Infrastructure as Code (IaC), Endpoint Security, Vulnerability Management, Risk Management, Cryptography, Cybersecurity, Risk Management Framework, Network Security, Incident Response, Threat Management, Cloud Security, Risk Analysis, Cryptographic Protocols, Cyber Attacks, Business Risk Management, Encryption, Cyber Security Policies, Cyber Threat Intelligence, Vulnerability Assessments

    4.4
    Rating, 4.4 out of 5 stars
    ·
    18 reviews

    Intermediate · Specialization · 3 - 6 Months

  • S

    Stanford University

    Palliative Care Always Capstone Course

    Skills you'll gain: Psychosocial Assessments, Caregiving, Patient Communication, Patient Education and Support, Patient-centered Care, Compassion, Patient Advocacy, Personal Care, Care Management, Telehealth, Family Support, Stress Management, Community Health, Community and Social Work, Communication, Social Work

    4.6
    Rating, 4.6 out of 5 stars
    ·
    35 reviews

    Intermediate · Course · 1 - 3 Months

  • E

    EDUCBA

    Retail Management Mastery: Strategy, Analysis & Success

    Skills you'll gain: Retail Management, Retail Store Operations, Retail Sales, Merchandising, Customer Analysis, Market Intelligence, Business Strategies, Competitive Analysis, Business Management, Organizational Strategy, Consumer Behaviour, Inventory Management System, Market Analysis, Case Studies, Market Share, Strategic Decision-Making, Sustainable Business, Intellectual Property, Financial Analysis, Geographic Information Systems

    5
    Rating, 5 out of 5 stars
    ·
    29 reviews

    Beginner · Specialization · 1 - 3 Months

  • U

    University of North Texas

    Pathways to Civic Engagement

    Skills you'll gain: Cultural Diversity, Diversity Awareness, Disabilities, Team Collaboration, Community Organizing, Community Development, Immigration Law, Community Outreach, Intercultural Competence, Social Impact, Community and Social Work, Cultural Sensitivity, Social and Human Services, Socioeconomics, Human Services, Social Work, Developmental Disabilities, Social Justice, Interpersonal Communications, Mental Health Diseases and Disorders

    Mixed · Course · 1 - 4 Weeks

1…397398399…685

In summary, here are 10 of our most popular social media analytics courses

  • Data Science for Professionals: Coursera
  • Raison d’être et Entreprise à Mission: ESSEC Business School
  • Google Cloud でデータレイクとデータ ウェアハウスを構築する: Google Cloud
  • Risk, Return and Valuation: Yunus Social Business Fund Bengaluru
  • A New Communication Framework for Healthcare: University of California San Diego
  • Human Excellence in the AI Age, Part 1: A Soft Skills Course: University of Virginia Darden School Foundation
  • The Worldview of Thomas Berry: The Flourishing of the Earth Community: Yale University
  • Interviewing for DS/AI Roles: University of California, Irvine
  • CompTIA Security+ SY0-701 Full Training Guide: Packt
  • Palliative Care Always Capstone Course: Stanford University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok