Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.

IIT Bombay
Skills you'll gain: Entrepreneurial Finance, Go To Market Strategy, Value Propositions, Product Development, Business Modeling, Presentations, Entrepreneurship, Communication, Persona Development, Customer Analysis, Financial Statements, Business Strategy, Innovation, Technical Management, Market Research
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: OpenAI API, Prompt Engineering, Data Analysis, Generative AI, Data Visualization Software, Analysis, Data Manipulation, Artificial Intelligence, Python Programming
Intermediate · Guided Project · Less Than 2 Hours

Duke University
Skills you'll gain: Business Metrics, Business Analytics, Analytics, Business Intelligence, Tableau Software, Case Studies, Cash Flows, Big Data, Key Performance Indicators (KPIs), Spreadsheet Software, Data Analysis, Data-Driven Decision-Making, Web Analytics, Market Share, Database Software, E-Commerce
Mixed · Course · 1 - 3 Months

Skills you'll gain: Pandas (Python Package), Scatter Plots, Histogram, Data Visualization, Data Manipulation, Data Import/Export, JSON, Data Cleansing, Data Visualization Software, Data Preprocessing, Exploratory Data Analysis, Data Analysis, Python Programming
Intermediate · Guided Project · Less Than 2 Hours

Arizona State University
Skills you'll gain: Negotiation, Conflict Management, Communication, Strategic Planning, Contingency Planning, Active Listening, Collaboration, Planning, Research, Analysis
Beginner · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, ChatGPT, Copywriting, AI Workflows, Blogs, Content Creation, Target Audience, Writing and Editing, Social Media Content, Business Research
Mixed · Course · 1 - 4 Weeks

Kennesaw State University
Skills you'll gain: Prompt Engineering, Responsible AI, Data Ethics, Case Studies, AI Enablement, Generative AI, Ethical Standards And Conduct, Artificial Intelligence, Business Ethics
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Internal Communications, Stakeholder Engagement, Communication Strategies, Stakeholder Communications, Corporate Communications, Communication, Verbal Communication Skills, Drive Engagement, Strategic Communication, Business Communication, Target Audience, Active Listening, Employee Engagement, Business Writing, Leadership
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Accountability, Employee Performance Management, Goal Setting, Performance Management, Professional Development, Constructive Feedback, Leadership, Productivity, Personal Development, Employee Engagement, Proactivity, Communication, Assertiveness
Beginner · Course · 1 - 3 Months

Arizona State University
Skills you'll gain: Team Leadership, Influencing, Team Building, Leadership, Teamwork, Leadership and Management, Leadership Development, Visionary, Communication, Self-Awareness
Beginner · Course · 1 - 3 Months

University of Washington
Skills you'll gain: Feature Engineering, Model Evaluation, Data Analysis, Predictive Modeling, Data Wrangling, Statistical Modeling, Statistics, Data Science, Data Preprocessing, Predictive Analytics, Data Integration, Data Collection, Applied Machine Learning, R Programming, Research, Data Validation, Python Programming
Mixed · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Deep Learning, Predictive Analytics, FinTech, Data-Driven Decision-Making, Machine Learning, Digital Transformation, Analytics, Artificial Intelligence, Artificial Neural Networks, Data Science
Beginner · Course · 1 - 4 Weeks