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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


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    The University of Edinburgh

    Philosophy and the Sciences: Introduction to the Philosophy of Cognitive Sciences

    Skills you'll gain: Artificial Intelligence, Psychology, Human Learning, Anthropology, Human Factors, Science and Research, Robotics

    4.6
    Rating, 4.6 out of 5 stars
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    1.5K reviews

    Mixed · Course · 1 - 3 Months

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    U

    University of Illinois Urbana-Champaign

    The Digital Marketing Revolution

    Skills you'll gain: Marketing Management, Marketing, Marketing Strategies, Consumer Behaviour, Marketing Channel, Global Marketing, Digital Transformation, MarTech, Case Studies, Digital Marketing, Business Strategy, Customer experience improvement, Business Transformation, Innovation

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
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    1.8K reviews

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Design and Optimize Basement Parking Layouts in AutoCAD

    Skills you'll gain: AutoCAD, Architectural Drawing, Architectural Design, Engineering Drawings, Civil and Architectural Engineering, Computer-Aided Design, Building Design, Technical Drawing, Drafting and Engineering Design, Architectural Engineering, Structural Engineering, Structural Analysis, Functional Design, Traffic Flow Optimization, Building Codes, Spatial Analysis, Safety Standards

    Beginner · Course · 1 - 4 Weeks

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    Microsoft

    Microsoft Sales Toolkit with Generative AI

    Skills you'll gain: Prompt Engineering, AI Personalization, Microsoft Copilot, Sales Process, Customer Engagement, Customer experience improvement, Customer Retention, Selling Techniques, Customer Relationship Management, Workflow Management, Sales Presentations, Data Security, Verbal Communication Skills, Product Knowledge, Sales Strategy, Sales Prospecting, Sales, Customer Insights, Data Ethics, General Sales Practices

    Advanced · Professional Certificate · 3 - 6 Months

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    Logical Operations

    ITIL 4 Foundation

    Skills you'll gain: Information Technology Infrastructure Library, Problem Management, IT Service Management, Service Management, IT Management, Change Control, Information Technology Operations, Information Technology, Service Level, Operations Management, Technical Support and Services, Incident Management, Governance, Technical Management, Help Desk Support, Asset Management, Operations, Automation

    Beginner · Specialization · 1 - 3 Months

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    Novartis

    Fundamentals of Good Clinical Practice: Recruitment & Trial

    Skills you'll gain: Good Clinical Practices (GCP), Informed Consent, Clinical Research, Clinical Trials, Clinical Research Ethics, Institutional Review Board (IRB), Drug Development, Record Keeping, Clinical Documentation, Regulatory Compliance, Patient Communication

    4.8
    Rating, 4.8 out of 5 stars
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    207 reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    University of Michigan

    The Science of Success: What Researchers Know that You Should Know

    Skills you'll gain: Relationship Building, Growth Mindedness, Personal Development, Self-Motivation, Optimism, Goal Setting, Conscientiousness, Resilience, Lifelong Learning, Self-Awareness, Persistence, Productivity, Planning, Professional Development

    4.8
    Rating, 4.8 out of 5 stars
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    2.8K reviews

    Beginner · Course · 1 - 3 Months

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    IBM

    Generative AI Engineering with LLMs

    Skills you'll gain: Prompt Engineering, Large Language Modeling, Generative AI, Retrieval-Augmented Generation, Generative Model Architectures, PyTorch (Machine Learning Library), Vector Databases, LLM Application, Generative Adversarial Networks (GANs), Embeddings, Natural Language Processing, Hugging Face, Transfer Learning, Data Pipelines, Recurrent Neural Networks (RNNs), Text Mining, Data Ethics, Data Preprocessing, Artificial Intelligence, Performance Tuning

    4.5
    Rating, 4.5 out of 5 stars
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    901 reviews

    Intermediate · Specialization · 3 - 6 Months

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    IE Business School

    Brand Identity and Strategy

    Skills you'll gain: Brand Strategy, Branding, Brand Awareness, Logo Design, Brand Management, Target Audience, Target Market, Consumer Behaviour, Value Propositions, Marketing, Customer Insights, Marketing Psychology, Marketing Strategies, Advertising, Competitive Analysis, Typography, Storytelling, Color Theory

    4.7
    Rating, 4.7 out of 5 stars
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    876 reviews

    Intermediate · Course · 1 - 3 Months

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    Coursera

    Deep Learning Engineering

    Skills you'll gain: Model Deployment, PyTorch (Machine Learning Library), Vision Transformer (ViT), Model Evaluation, Transfer Learning, MLOps (Machine Learning Operations), Natural Language Processing, Debugging, Containerization, Kubernetes, Docker (Software), Distributed Computing, Performance Tuning, Tensorflow, Deep Learning, Cloud Computing, Data Pipelines, Computer Vision, Artificial Neural Networks, Performance Analysis

    Advanced · Specialization · 1 - 3 Months

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    Coursera

    Optimize Ads with Google Ads & Quality Scores

    Skills you'll gain: Google Ads, Advertising Campaigns, Pay Per Click Advertising, Campaign Management, Bidding, Online Advertising, Keyword Research, Copywriting, Performance marketing, Search Engine Marketing, Digital Advertising, Performance Analysis, Quality Assessment, Quality Improvement

    Beginner · Course · 1 - 4 Weeks

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    The University of Edinburgh

    Know Thyself - The Value and Limits of Self-Knowledge: The Examined Life

    Skills you'll gain: Self-Awareness, Personal Development, Psychology, Research, Empathy, Cultural Diversity, Mindfulness

    4.7
    Rating, 4.7 out of 5 stars
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    814 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Philosophy and the Sciences: Introduction to the Philosophy of Cognitive Sciences: The University of Edinburgh
  • The Digital Marketing Revolution: University of Illinois Urbana-Champaign
  • Design and Optimize Basement Parking Layouts in AutoCAD: EDUCBA
  • Microsoft Sales Toolkit with Generative AI: Microsoft
  • ITIL 4 Foundation: Logical Operations
  • Fundamentals of Good Clinical Practice: Recruitment & Trial: Novartis
  • The Science of Success: What Researchers Know that You Should Know: University of Michigan
  • Generative AI Engineering with LLMs: IBM
  • Brand Identity and Strategy: IE Business School
  • Deep Learning Engineering: Coursera

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Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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