• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    U

    University of Rochester

    Introduction to Self-Determination Theory: An approach to motivation, development and wellness

    Skills you'll gain: Self-Motivation, Self-Awareness, Motivational Skills, Social Sciences, Mindfulness, Health And Wellness Coaching, Personal Development, Learning Theory, Economics, Policy, and Social Studies, Human Development, Psychology, Employee Engagement, Cultural Diversity, School Psychology, Goal Setting, Goal-Oriented, Coaching, Psychotherapy, Child Development, Relationship Building

    4.8
    Rating, 4.8 out of 5 stars
    ·
    529 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Advanced Credit Risk & Banking Analytics

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Credit Risk, Financial Analysis, Bank Regulations, Banking, Risk Modeling, Financial Acumen, Income Statement, Risk Management Framework, Operational Risk, Balance Sheet, Cash Flows, Lending and Underwriting, Portfolio Risk, Financial Modeling, Legal Risk, Risk Management, Commercial Banking, Financial Regulation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    58 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Product Strategy and Roadmapping

    Skills you'll gain: Product Roadmaps, AI Product Strategy, Technology Roadmaps, Product Strategy, User Story, Product Management, Product Planning, Stakeholder Management, Product Requirements, New Product Development, Stakeholder Engagement, Product Development, Functional Specification, Ideation, Stakeholder Communications, Responsible AI, Requirements Management, Innovation, Market Opportunities, Market Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    30 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Geneva

    Chemical Biology

    Skills you'll gain: Biochemistry, Biochemical Assays, Molecular Biology, Cell Biology, Chemistry, Laboratory Research, Laboratory Techniques, Scientific Visualization, Biology, Specimen Labeling, Drug Development

    4.6
    Rating, 4.6 out of 5 stars
    ·
    172 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of Hong Kong

    University Teaching

    Skills you'll gain: Instructional and Curriculum Design, Instructional Design, Curriculum Development, Lesson Planning, Curriculum Planning, Constructive Feedback, Pedagogy, Teaching, Syllabus Development, Course Development, Differentiated Instruction, Instructional Strategies, Student Engagement, Higher Education, Learning Theory, Student-Centred Learning, Learning Styles

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.7K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    N

    New York University

    Machine Learning and Reinforcement Learning in Finance

    Skills you'll gain: Supervised Learning, Machine Learning Methods, Model Evaluation, Reinforcement Learning, Applied Machine Learning, Statistical Machine Learning, Statistical Methods, Dimensionality Reduction, Unsupervised Learning, Machine Learning Algorithms, Artificial Neural Networks, Statistical Modeling, Decision Tree Learning, Predictive Modeling, Financial Trading, Financial Market, Model Training, Machine Learning, Derivatives, Tensorflow

    3.7
    Rating, 3.7 out of 5 stars
    ·
    820 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    T

    The University of Edinburgh

    Know Thyself - The Value and Limits of Self-Knowledge: The Examined Life

    Skills you'll gain: Self-Awareness, Independent Thinking, Liberal Arts, Personal Development, Psychology, Human Development, Research, Cultural Diversity, Meditation & Breathwork, Mindfulness, Ancient History

    4.7
    Rating, 4.7 out of 5 stars
    ·
    819 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Internet Marketing Strategies for Digital Growth

    Skills you'll gain: Email Marketing, Web Presence, Digital Marketing, Search Engine Optimization, Social Media Marketing, Marketing Strategies, Marketing Strategy and Techniques, Web Analytics and SEO, Social Media Strategy, Digital Analysis, Performance marketing, Web Content, E-Commerce, Marketing, Digital Marketing Campaigns, Content Creation, Driving engagement, Target Audience, Content Management, B2B Sales

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    2

    28DIGITAL

    Performance measures and validation methods

    Skills you'll gain: Model Evaluation, Supervised Learning, Machine Learning Methods, Statistical Methods, Applied Machine Learning, Statistical Machine Learning, Model Optimization, Statistical Modeling, Performance Testing, Machine Learning, Statistics, Predictive Modeling, Analysis, Verification And Validation, Statistical Analysis, Data Analysis, Data-Driven Decision-Making, Classification Algorithms

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Madecraft

    Crafting Presentations that Increase Your Impact

    Skills you'll gain: Presentations, Driving engagement, Oral Expression, Concision, Verbal Communication Skills, Public Speaking, Editing, Communication, Target Audience, Time Management, Strategic Communication, Storytelling

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    P

    Politecnico di Milano

    Being a researcher (in Information Science and Technology)

    Skills you'll gain: Research, Scientific Methods, Data Sharing, Ethical Standards And Conduct, Open Source Technology, Informatics, Intellectual Property, Technical Writing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    212 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Maryland, College Park

    The Cycle: Management of Successful Arts and Cultural Organizations

    Skills you'll gain: Fundraising, Business Management, Organizational Strategy, Governance, Drive Engagement, Promotional Strategies, Marketing Strategies, Stakeholder Engagement, Business Planning, Marketing Communications, Marketing, Strategic Marketing, Marketing Planning, Planning, Driving engagement, Business Strategies, Performing Arts, Growth Strategies, Customer Engagement, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    738 reviews

    Beginner · Course · 1 - 3 Months

1…818283…414

In summary, here are 10 of our most popular market research courses

  • Introduction to Self-Determination Theory: An approach to motivation, development and wellness: University of Rochester
  • Advanced Credit Risk & Banking Analytics: EDUCBA
  • Product Strategy and Roadmapping: Microsoft
  • Chemical Biology: University of Geneva
  • University Teaching: The University of Hong Kong
  • Machine Learning and Reinforcement Learning in Finance: New York University
  • Know Thyself - The Value and Limits of Self-Knowledge: The Examined Life: The University of Edinburgh
  • Internet Marketing Strategies for Digital Growth: EDUCBA
  • Performance measures and validation methods: 28DIGITAL
  • Crafting Presentations that Increase Your Impact: Madecraft

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok