MARKETING ANALYTICS
Completed by Doaa Mohamed Hasan on November 16, 2025
Verified learner ·
Badge ID: kM9lBb7ITj2PZQW-yJ49Wg
About this Badge
The badge learner has demonstrated knowledge of essential marketing analytics skills, including applying the OSEMN framework, utilizing tools like spreadsheets, SQL, Python, Tableau, and Meta Ads Manager. They can analyze data, optimize campaigns, and showcase proficiency in industry-specific projects, culminating in a Meta Marketing Science Professional Certification.
Learning objectives
- Master basic marketing principles and data-driven decision-making skills for roles like Marketing Analyst or Researcher.
- Develop proficiency in utilizing tools such as spreadsheets, SQL, and Python to collect, connect, and analyze relevant marketing data.
- Analyzing the role of blockchain in operations, logistics, procurement, customs, trade finance, and inventory management, enhancing adaptability and responsiveness to demand fluctuations.
- Applying coopetition strategies, industry consortia, and business models to cultivate a new economic ecosystem in global commerce using blockchain and Web3 technologies.
Skills learned
Learning content completed
Some of the content and skills presented have been contributed by the content provider.